URL tagging

From IAB Wiki
Revision as of 08:49, 16 March 2012 by BrendanRB (Talk | contribs)
(diff) ← Older revision | Latest revision (diff) | Newer revision → (diff)
Jump to: navigation, search

The process of embedding unique identifiers into URLs contained in HTML content. These identifiers are recognized by Web servers on subsequent browser requests. Identifying visitors through information in the URLs should also allow for an acceptable calculation of visits, if caching is avoided.

Personal tools
Namespaces
Variants
Actions
Navigation
Toolbox