Sponsored content

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'''Sponsored content''' can include entries on [[blog]]s that promote a specific [[brand]] or product.
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'''Sponsored content''' is paid text, video, or images created to promote a [[brand]] or product that is presented alongside similar media that isn't promotional.  For example, a [[blog]] entry that discusses the benefits of a specific product that was paid for by product advertiser is '''sponsored content'''. 
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See also [[native advertising]].  
  
 
[[category:Glossary]]
 
[[category:Glossary]]

Latest revision as of 11:01, 21 March 2013

Sponsored content is paid text, video, or images created to promote a brand or product that is presented alongside similar media that isn't promotional. For example, a blog entry that discusses the benefits of a specific product that was paid for by product advertiser is sponsored content.

See also native advertising.

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