In-Text Video Ads
From IAB Wiki
Revision as of 13:17, 12 April 2012 by BrendanRB (Reverted edits by IvanBerryqaq (talk) to last revision by WikiSysop)
Delivered from highlighted words and phrases within the text of web content. The ads are user activated and delivered only when a user chooses to move their mouse over a relevant word or phrase.