Customer Relationship Management
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(New page: Category:Glossary == customer relationship management. == Business practices that foster customer care, loyalty, and/or customer support.)
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practices that , , and customer support.
Latest revision as of 16:08, 26 March 2013
Customer Relationship Management (CRM) is the set of business practices that guide a company's interactions with current and future customers in all areas, from sales, marketing, and loyalty programs, to customer service, and technical support.