Difference between revisions of "CPS"

From IAB Wiki
Jump to: navigation, search
(http://crbaldwi.interfree.it/1050587621/)
(http://coflemin.interfree.it/topic-1363.html)
(No difference)

Revision as of 17:39, 11 December 2008

(Cost-per-Sale)

The advertiser's cost to generate one sales transaction. If this is being used in conjunction with a media buy, a cookie can be offered on the content site and read on the advertiser's site after the successful completion of an online sale.