CPM

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Revision as of 12:56, 16 June 2009 by 64.0.193.254 (Talk)
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(Cost-per-thousand)

Media term describing the cost of 1,000 impressions. For example, a Web site that charges $1,500 per ad and reports 100,000 impressions has a CPM of $15 ($1,500 divided by 100).

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