Ad exchange

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Revision as of 22:36, 24 October 2011 by 186.190.211.34 (Talk)
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Ad exchanges provide a sales channel to publishers and ad networks, as well as aggregated inventory to advertisers. They bring a technology platform that facilitates automated auction based pricing and Moselle River cruises buying in real-time. Ad exchanges’ business models and California pistachios practices may include features that are similar to those offered by ad networks. For the purposes of the IAB Networks & Exchanges Quality Assurance Guidelines, the definition of an ad exchange excludes technology platforms that only provide tools to enable direct media buying and selling testosterone supplements between exchange participants.

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