AKQA's Tom Bedecarré

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About this Video:

Tom Bedecarré, CEO of digital advertising agency AKQA, advises the 2012 IAB Annual Leadership Meeting how brands can connect to more digital advertising, and having better units like the IAB Rising Stars ad units will let consumers have multiple entry points and engagements.

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March 6, 2012 | 3:15 minutes | 411 views

This video took place at
Annual Leadership Meeting.
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