Tablets 2012: The Frontier of Tablet Creativity

2011 has been a watershed year of learning what works on tablets, what doesn’t, and how to engage and inspire consumers on a new and highly interactive medium. We believe that 2012 will be even more exciting, as the learning of 2011 is translated into new original tablet-optimized content, new tablet-optimized ad formats, and even new media and agency brands that specialize in the platform. To explore the year ahead in tablets, the IAB has gathered a collection of the senior leaders to share their tablet visions, and the steps they are taking to create the tablet future.

There is no charge to attend but you must register in advance.

What:

 

Tablets 2012: The Frontier of Tablet Creativity

Introduction: Jonathan Carson, GM, Digital, Nielsen

Panel Discussion: Confirmed speakers include
Drew Ianni, Chairman, Programming at ad:tech and Founder of APPNATION Conference, Moderator
Patrick Albano, VP, Sales, Social, Mobile, & Innovation, Yahoo!
Christine Cook, SVP Advertising Sales and Operations, The Daily
Alex Hall, President, Americas, TigerSpike
Andy Vogel, SVP, Digital/Mobile, Tribune Company
 

When:

 

Wednesday, December 14, 2011

Breakfast starts at 8:00
Program from 8:30-10:15

 

Where:

 

IAB Ad Lab
116 East 27th Street, 8th Floor
NYC

 

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