IAB Platform Status Reports

In order to demystify and showcase vital and rapidly growing mediums in advertising, the IAB assembles platform status reports on new and expanding interactive technologies.  These reports serve to inform and educate members of the interactive advertising ecosystem who wish to engage in a broader spectrum of marketing and advertising. 

See below for the latest information on:

Digital Audio Advertising

Digital Video

Games Advertising

Mobile Advertising

User-generated Content & Social Media