Microsoft helps consumers connect with brands through experiences that enhance their digital lives. Microsoft does this by providing advertisers, publishers, and developers with cross-platform opportunities to create meaningful and profitable customer engagement across the Microsoft devices and services people love, including Windows 8 apps, Windows Phone, Xbox, Skype, Bing, and MSN. Microsoft also offers advertisers a media network that reaches hundreds of millions of consumers around the world; and services and sales support technology that helps untangle the complexities of digital media to get more value from marketing and content investments. More information is available at microsoft.com.
Acxiom is an enterprise data, analytics, and software as a service company that uniquely fuses trust, experience, and scale to fuel data-driven results. For over 40 years, Acxiom has been an innovator in harnessing the most important sources and uses of data to strengthen connections between people, businesses, and their partners. Utilizing a channel and media neutral approach, we leverage cutting-edge, data-oriented products and services to maximize customer value. Every week Acxiom powers more than a trillion transactions that enable better living for people and better results for our 7,000+ global clients.
Eyeview is the world’s leading personalized video solutions provider. We create and execute broadcast-quality online video campaigns from start to finish. By transforming brand assets into limitless personalized video messages and targeting each one of them to the right person at the right time and place, we help marketers move products off shelves and drive increased returns on ad spend and sales.
Our VideoIQ platform fuses traditional television content with our video personalization technology, individual consumer data, real time media buying and creative optimization to drive measurable performance.
Eyeview partners with Fortune 500 leaders in Auto, Retail, CPG, Travel, QSR and Entertainment, including P&G, Land Rover, Lowe’s, Marriott and more.
Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program, which is the largest and fastest growing in the industry, provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout North America, Europe, and Asia. For more information, visit www.google.com.
4INFO is a fast-growing mobile technology company solving the mobile attribution challenge for national brand advertisers to measure the ROI that matters most: sales lift at the cash register. Leading brands — including 8 of the top 10 largest CPG companies, 6 of the 10 largest retailers, and 5 of the largest auto manufacturers — rely on 4INFO’s unparalleled scale and experience to deliver their mobile and cross-channel campaigns. 4INFO’s platform reaches more than 95 percent of U.S. smartphone users in over 100 million households.
About Ace Metrix
Ace Metrix® is the standard in television and video analytics, dedicated to delivering better, faster and more cost-effective solutions for evaluating video advertising within competitive context. Through the Ace Metrix LIVE® platform, companies access timely, actionable data wherever, whenever they need to, enabling real-time advertising campaign optimization. Combining leading edge technology and patent pending methodology, Ace Metrix is revolutionizing the way marketers measure themselves and their competitive landscape. The Company is privately held and is backed by leading venture capital firms and industry leaders including Hummer Winblad Venture Partners, Palomar Ventures, Leapfrog Ventures and WPP.
About Celtra Inc.
Celtra Inc., empowers agencies, media suppliers and brand leaders alike with an integrated, truly scalable cross-screen HTML5 technology for brand advertising on smartphones, tablets and desktop. AdCreator 4 is built to run large-scale and complex campaigns. It is a single platform for streamlined ad creation, performance optimized serving and consolidated reporting with common metrics across all screens.
Celtra is headquartered in Boston (MA), with offices in New York City, Chicago, Los Angeles, San Francisco, London (UK), Tokyo (JP) and Ljubljana (SI). For more information, visit Celtra at www.celtra.com or @CeltraMobile on Twitter.
About Clear Channel Outdoor
Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) is one of the world’s largest outdoor advertising companies with more than 640,000 displays in over 40 countries across Asia, Australia, Europe, Latin America and North America. Reaching millions of people monthly, including consumers in 45 of the top 50 U.S. markets, Clear Channel Outdoor enables advertisers to engage with consumers through innovative advertising solutions. Clear Channel Outdoor is pioneering the integration of out-of-home with mobile and social platforms, and the company’s digital platform includes more than 8,000 screens worldwide, with 1,110 digital billboards across 38 U.S. markets.
Dstillery is at the forefront of advertising technology, pioneering new ways to create brand value for marketers by extracting signals from the complete consumer journey and activating them across all screens. We’re building on seven years of leading the data revolution in marketing to drive even greater impact for your brand. More info at www.dstillery.com.
eBay connects people with the things they need and love via any connected device. With 157 million active buyers globally driving $83 billion in sales volume (2014), eBay is one of the world's largest online marketplaces, where anyone can buy and sell practically anything. Founded in 1995, eBay connects a diverse and passionate community of individual buyers and sellers, as well as small business owners. eBay Advertising is an integral part of that experience. By sharing brand stories with the right person at the right time and in the right context, eBay helps inspire consumers to discover new items based on their interests.
About Extreme Reach
Extreme Reach is the leading provider of video advertising management and distribution solutions that span TV, Digital and Mobile. Thousands of brands and agencies, including nearly all of the Ad Age 100, look to Extreme Reach to activate, measure and optimize their video advertising campaigns across all screens and devices. The Extreme Reach video convergence platform is the first to streamline the video advertising workflow and unify cross-platform analytics. Extreme Reach is headquartered in Needham, Mass., with offices in 15 cities across North America.
About G/O Digital
About Millennial Media
Millennial Media (NYSE: MM) is the leading independent mobile ad marketplace, making mobile simple for the world’s top brands, app developers, and mobile web publishers. Our unique data and technology assets enable our advertising clients and partners to connect with their target audiences at scale. Millennial Media also drives monetization for its publisher and developer partners by connecting them to networks, advertisers, and an RTB exchange. For more information, visit us at www.millennialmedia.com.
The inventors of outstream advertising, Teads places video advertisements in content that's outside of the traditional video stream. Teads' video formats are view-to-play, skippable from the start, and a bill you only once the ad has been fully completed.
Teads' partners are the world's most respected publishers, including Reuters, The Washington Post, Forbes, Slate, and many more. This guarantees advertisers that their video content will be placed within premium, relevant, and brand safe environments.
With 26 offices operating across 18 countries, Teads offers a global video advertising solution, empowering campaigns to reach relevant audiences on both local and global scales.
About TiVo Research
TiVo Research is an leading innovator in TV and cross-media audience targeting and measurement.
We utilize a naturally-occurring big data environment loaded with second-by-second TV viewership data from millions of households. This TV Data Management Platform (DMP) operates at the individual household/user level and is matchable to Digital, Mobile, Purchase, and 1st-party (CRM) data sets.
Our partners and clients can access our data for Targeting in a variety of ways, including through DMPs and media automation environments (DSPs and SSPs), as well as directly through our mTRA portal.
We specialize in bridging TV exposure with exposure on other platforms to determine effective cross-media reach and impact on KPIs such as viewership lift, intent lift, and actual product purchase.
About Tremor Video
Tremor Video (NYSE:TRMR) helps make every advertising moment more relevant for consumers. The company’s heritage as custodians of the most recognized advertiser and publisher brands is built on leadership in all-screen analytics and a long-standing commitment to transparency. Our premium video marketplace offers the full spectrum of video ad products and services, including premium programmatic buying and selling and analytics that connect the two. Learn more: tremorvideo.com.
Undertone is a digital advertising company that sits at the intersection of media, creative, and technology. We connect brands with consumers across smartphones, tablets, and desktops through our suite of high impact, video, and display ad units. Through our technology platforms, we deliver these ads at the right time and in the right context on a handpicked portfolio of the world’s best media properties. Find out more at www.undertone.com.
Unruly is the ad tech company that gets videos watched, tracked and shared across the Open Web. Positioned at the intersect of video, social, native & mobile, Unruly uses emotional audience data and user-friendly video formats to massively increase viewer engagement, brand performance & publisher revenues. With 3 out of every 4 video views now taking place outside of YouTube, 84% of Ad Age 100 brands already trust Unruly to connect with audiences at speed and scale across the Open Web.
Unruly’s super power is emotional ad tech and its unique data set of over 2 trillion video views. Its secret weapon is passionate people on a mission to #DeliverWow.
YuMe is a leading provider of global audience technologies, curating relationships between brand advertisers and consumers of premium video content across a growing range of connected devices. Combining data-driven technologies with deep insight into audience behavior, YuMe offers brand advertisers end-to-end marketing software that establishes greater brand resonance with engaged consumers. It is the evolution of brand-advertising for an ever-expanding video ecosystem.
Adform is a media agnostic tech vendor for media agencies, trading desks, advertisers and publishers that offers the world’s only programmatic brand-led media platform supporting all aspects of multi-screen brand advertising. The Adform tech stack includes a demand side platform, third party ad server, data management platform, private marketplace, programmatic publisher ad server and a robust creative suite.
Established in Denmark in 2002, Adform now has offices in 15 countries including the United States, United Kingdom, Germany, Sweden, Denmark, Norway, Finland, Spain, Italy, Netherlands, Belgium, Czech Republic, Poland, Lithuania and Belarus.
Need to elevate your brand and grow your audience? Blast is a full-service public relations firm committed to driving measurable results for our clients. With a smart, passionate team and offices in all major North American markets, we’ve got you covered. Just ask our clients, a world-class portfolio of brands, marketing technology, software companies and associations, including AdColony, The CMO Club, Dstillery, eXelate, Interactive Advertising Bureau, MediaCrossing, Raymond Weil, and RealMassive. For more information, please visit www.blastpr.com and follow us on Twitter @blastpr.
Chartbeat measures and monetizes attention on the web. It is most well known for the real-time analytics that help 80% of the top publishers in the US and ~60,000 media sites in over 60 countries around the world develop a defined loyal audience and monetize their time and attention. Chartbeat works with editorial teams to align them around the right audience development goals and give them the data they need to adapt when it matters and with advertising teams to quantify their audience's active time and attention rather than just their clicks. Chartbeat proves the monetizable value of quality content over clickbait.
About Index Exchange
Index is a transparent and fully customizable exchange technology that enables sell side media firms to monetize ad inventories programmatically and in real time. An evolution of online media technology veteran, Casale Media, Index equips enterprise sellers with custom architected solutions, fully transparent sell side management technology, and access to programmatic demand that is organized and certified by humans into a clear and robust taxonomy.
About Kantar Media
Kantar Media is a global leader in media intelligence, providing clients with the data they need to make informed decisions on all aspects of media measurement, monitoring and selection. Part of Kantar, the data investment management arm of WPP, Kantar Media provides the most comprehensive and accurate intelligence on media consumption, performance and value.
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