General Online Marketing Library

Consumer Sharing Trends Report Q2 2014 July, 2014
ShareThis

This report by ShareThis analyzes consumer sharing behavior from April to June across the entire ShareThis network

 


 

Emotional Connections Attract Digital Marketers' Branding Dollars June, 2014
MediaBrix and Millward Brown

MediaBrix and Millward Brown Digital polled 300 digital marketing decision makers at Fortune 5000 companies and leading advertising agencies in the United States. Key findings indiciate that digital marketing decision makers allocate their budgets fairly evenly across digital advertising formats. Read the full report.

 


 

A Nourished Life: Healthy Living, Trends, Attitudes and Behaviors June, 2014
POPSUGAR

POPSUGAR original research studies on healthy living. They also launched an insights platform dedicated to helping marketers better understand female consumers.


 

Site, Sound and Emotion: 2014 Lifestyle Video Study June, 2014
POPSUGAR

POPSUGAR original research study on women's emotional connection to lifestyle video content, conducted in partnership with ulive.com/Scripps and Ipsos OTX.

 


 

Q1 2014 Video Monetization Report May, 2014
FreeWheel

The FreeWheel Video Monetization Report is released quarterly and seeks to highlight the changing dynamics of how enterprise-class content owners and distributors are monetizing professional digital video content. The dataset used for this quarter's report is one of the largest available on the usage and monetization of professional, rights managed video content, and comprised over 75 billion video views and 60 billion video ad views in 2013.


 

Q1 2014 Global Video Index May, 2014
Ooyala

Ooyala’s Q1 2014 Global Video Index illustrates the mobile viewing trend and more, crunching billions of bits of multi-screen video data from the first quarter of a year that will continue to see online video set new records.


 

Q1 2014 Global Video Index May, 2014
Ooyala

Ooyala’s Q1 2014 Global Video Index illustrates the mobile viewing trend and more, crunching billions of bits of multi-screen video data from the first quarter of a year that will continue to see online video set new records.


 

2013 Branded Video Annual Report March, 2014
Visible Measures

As overall viewership grows, so do the average views per campaign. In 2013, three campaigns topped 100
million views. More than 1,020 campaigns topped 1 million views in 2013, the highest number to date. The
average campaign launched in 2013 drove more than 2.4 million views. This massive growth led the weekly
threshold for the Ad Age Viral Video Chart - the benchmark for branded video performance - to increase to
more than 2 million video views, its highest point in history.


 

FreeWheel Video Monetization Report, Q4 2013 March, 2014
FreeWheel

The FreeWheel Video Monetization Report is released quarterly and seeks to highlight the changing dynamics of how enterprise-class content owners and distributors are monetizing professional digital video content. The dataset used for this quarter's report is one of the largest available on the usage and monetization of professional, rights managed video content, and comprised over 75 billion video views and 60 billion video ad views in 2013.


 

Q4 2013 Email Benchmark Report March, 2014
Experian

The following report details the overall email marketing trends for the fourth quarter of 2013 as well as the key performance indicators (KPIs) that shaped the success of Experian Marketing Services clients’ email programs over the past two years.


 

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