IAB News
January 5, 2010
IAB Year in Review
 
March 30, 2009
Internet Advertising Revenues Surpass $23 Billion in ’08, Reaching Record High
 
February 26, 2009
IAB Issues Click Measurement Guidelines for Public Comment
 
February 12, 2009
Key Advertising Groups Committed to Strong Industry Self-Regulation and the Development of Privacy Guidelines for Online Behavioral Advertising Data Use and Collection
 
February 5, 2009
IAB Advances Effort to Solidify Infrastructure for Digital Video Advertising; Releases Video Player-Ad Interface Definitions for Public Comment
 
December 23, 2008
IAB Year in Review
 
December 16, 2008
IAB Creates Marketplace Transparency Between Agencies and Publishers, Releases Lead Quality Accountability Best Practices
 
December 8, 2008
IAB Launches Audience Reach Measurement Guidelines for Public Comment
 
November 20, 2008
Internet Advertising Revenues in Q3 '08 at Nearly $5.9 Billion
 
October 30, 2008
IAB Launches a Series of Initiatives Designed To Transform Interactive Operations & Accelerate Growth
 
October 7, 2008
IAB Internet Advertising Revenue Report Shows First Half of '08 Up 15.2% From Same Period '07
 
September 24, 2008
IAB Announces 55 MIXX Awards Winners Across 18 Categories
 
September 18, 2008
IAB Issues Email Data Management Best Practices
 
September 16, 2008
IAB Commends Congress for Strengthening Law Enforcement's Ability to Protect Consumers
 
August 20, 2008
MIXX 2008 Attracts Influential Lineup of Speakers, To Explore Transformation of the Media Industry
 
August 11, 2008
Use of "Ad Networks" Surges Six-Fold as Media Companies Step Up Monetization of Unsold Online Advertising Inventory
 
July 31, 2008
IAB Announces the Release of "Vast," a Digital Video Ad Serving Template, for Public Comment
 
July 24, 2008
The IAB Issues Ad Campaign Measurement Process Guidelines for Public Comment
 
July 22, 2008
MIXX Awards 2008 Reach Record Number of Entries, Secure Their Place as Premier Interactive Advertising Recognition
 
July 21, 2008
"A Mobile Advertising Overview" Released by IAB
 
July 16, 2008
IAB Launches Revenue Cycle Best Practices
 
July 1, 2008
The IAB Launches Revised Ad Unit and Rich Media Creative Guidelines
 
June 25, 2008
Randall Rothenberg Testimony Before the House Small Business Committee
 
June 25, 2008
IAB President Randall Rothenberg Testifies at House Small Business Committee Hearing
 
June 18, 2008
David J. Moore, Chairman & CEO, 24/7 Real Media, Inc. Elected Vice Chair of IAB
 
June 17, 2008
Internet Advertising Revenues Up 18.2% YOY, $5.8 Billion for Q1 ’08, Second Highest Quarter Ever
 
June 11, 2008
IAB Launches Digital Video In-Stream Ad Metrics Definitions
 
June 9, 2008
IAB To Extend Membership Benefits To Small Publishers, Mobilizes Them To Fend Off Adverse Regulations
 
May 29, 2008
International IAB Updates - May 2008
 
May 27, 2008
IAB Announces Campaign Setup Best Practices
 
May 15, 2008
Internet Advertising Revenues Top $21 Billion In ’07, Reaching Record High
 
May 8, 2008
The IAB Issues Revised Ad Unit and Rich Media Creative Guidelines for Public Comment
 
May 5, 2008
The Interactive Advertising Bureau Launches Digital Video In-Stream Ad Format Guidelines
 
April 29, 2008
Upcoming IAB Initiatives Focused on Industry Growth
 
April 20, 2008
The Interactive Advertising Bureau and the Web Analytics Association Increase Collaboration on Web Metrics Standards
 
April 16, 2008
IAB Releases "User-Generated Content & Social Media Advertising Overview"
 
April 3, 2008
IAB Issues Digital Video Ad Formats for Public Comment
 
February 25, 2008
Leading Media Companies Expand Roles and Capabilities, Meeting Marketers' Ever-Growing Digital Needs, Says Joint IAB/Booz Allen Hamilton Study
 
February 24, 2008
IAB’s Ecosystem 2.0 Kicks Off!
 
February 24, 2008
IAB's Board of Directors Adopts Privacy Guidelines for Interactive Advertising
 
February 7, 2008
IAB Defines Online Lead Generation Best Practices for U.S. Advertisers & Publishers
 
February 5, 2008
Wenda Harris Millard Elected Chairman of IAB Board of Directors
 
January 23, 2008
IAB Releases Digital Video Advertising Overview
 
January 18, 2008
Jim Spanfeller, IAB’s Outgoing Chairman
 
January 13, 2008
Key Advertising Groups to Develop Privacy Guidelines for Online Behavioral Advertising Data Use and Collection
 
December 21, 2007
IAB President and CEO, Randall Rothenberg and 25 IAB Member Companies Make the 2007 Silicon Alley 100 List
 
December 20, 2007
The IAB Issues Rich Media Measurement Guidelines
 
November 30, 2007
Audience Measurement: Pursuing Transparency in Metrics
 
November 27, 2007
George Ivie, Executive Director and CEO,
The Media Rating Council
 
November 27, 2007
Welcome to the New IAB Website - BETA
 
November 13, 2007
Integration, Collaboration, Transformation: Agency Leaders Speak Out at Agency Summit 2007
 
November 12, 2007
The IAB Appoints Three Senior Executives to Respond to the Need for Clear Vision in an Industry-wide Time of Change
 
November 12, 2007
Internet Advertising Revenues in Q3 ’07 Surpass $5.2 Billion, Setting New High
 
November 12, 2007
IAB Issues Rich Media Measurement Guidelines for Public Comment
 
November 9, 2007
IAB Game Advertising Luncheon: Many Came to Play!
 
November 2, 2007
The Story of Tim Carter: Presentation to the Federal Trade Commission, Town Hall on Behavioral Targeting
 
November 2, 2007
IAB Contributes Significantly to FTC Town Hall on Behavioral Targeting
 
October 25, 2007
IAB Wins ClickZ Award for a Decade’s Creation of Guidelines
 
October 23, 2007
Key Initial Deliverables From Industry-Wide Study on Marketing and Media Ecosystem 2010 Confirm Digital's Prominence
 
October 16, 2007
IAB Announces On-Time Delivery Toolkit and Billing Methods Best Practices
 
October 11, 2007
IAB Continues to Push for Best Practices in Lead Generation to Safeguard Consumer Data and Improve Operational Efficiency
 
October 10, 2007
The IAB Drives the Industry Forward by Releasing Rich Internet Application Ad Measurement Guidelines and the Games Advertising Platform Status Report
 
October 5, 2007
IAB Supports Interactive Industry Executives Voicing a Strong Position on Consumer Privacy and Benefits of Ad-Supported Internet
 
October 4, 2007
Historic Internet Advertising Revenues: First Half of ’07 Hits $10 billion, Q2 ’07 Exceeds $5 Billion for First Time
 
September 28, 2007
Hewlett Packard & Goodby Silverstein Take Top Honors at the MIXX Awards
 
September 27, 2007
IAB Applauds comScore as Audience Measurement Firm Enters Audit Process
 
September 25, 2007
Excitement Builds for MIXX Awards
 
September 24, 2007
Senior Leaders From the Worlds of Marketing and Interactive Converge at MIXX
 
September 18, 2007
IAB Heralds Progress in Audience Measurement — Announces Major New Conference to Address Interactive Audience Metrics
 
August 16, 2007
CMO Thought Leaders: Pioneers at the Growth Frontier
 
July 27, 2007
"Innovation in Interactive" Theme of MIXX 2.7
 
June 21, 2007
President's Report
 
May 16, 2007
The Audit Challenge 2007