January 5, 2010
IAB Year in Review |
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March 30, 2009
Internet Advertising Revenues Surpass $23 Billion in ’08, Reaching Record High |
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February 26, 2009
IAB Issues Click Measurement Guidelines for Public Comment |
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February 12, 2009
Key Advertising Groups Committed to Strong Industry Self-Regulation and the Development of Privacy Guidelines for Online Behavioral Advertising Data Use and Collection |
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February 5, 2009
IAB Advances Effort to Solidify Infrastructure for Digital Video Advertising; Releases Video Player-Ad Interface Definitions for Public Comment |
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December 23, 2008
IAB Year in Review |
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December 16, 2008
IAB Creates Marketplace Transparency Between Agencies and Publishers, Releases Lead Quality Accountability Best Practices |
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December 8, 2008
IAB Launches Audience Reach Measurement Guidelines for Public Comment |
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November 20, 2008
Internet Advertising Revenues in Q3 '08 at Nearly $5.9 Billion |
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October 30, 2008
IAB Launches a Series of Initiatives Designed To Transform Interactive Operations & Accelerate Growth |
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October 7, 2008
IAB Internet Advertising Revenue Report Shows First Half of '08 Up 15.2% From Same Period '07 |
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September 24, 2008
IAB Announces 55 MIXX Awards Winners Across 18 Categories |
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September 18, 2008
IAB Issues Email Data Management Best Practices |
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September 16, 2008
IAB Commends Congress for Strengthening Law Enforcement's Ability to Protect Consumers |
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August 20, 2008
MIXX 2008 Attracts Influential Lineup of Speakers, To Explore Transformation of the Media Industry |
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August 11, 2008
Use of "Ad Networks" Surges Six-Fold as Media Companies Step Up Monetization of Unsold Online Advertising Inventory |
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July 31, 2008
IAB Announces the Release of "Vast," a Digital Video Ad Serving Template, for Public Comment |
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July 24, 2008
The IAB Issues Ad Campaign Measurement Process Guidelines for Public Comment |
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July 22, 2008
MIXX Awards 2008 Reach Record Number of Entries, Secure Their Place as Premier Interactive Advertising Recognition |
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July 21, 2008
"A Mobile Advertising Overview" Released by IAB |
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July 16, 2008
IAB Launches Revenue Cycle Best Practices |
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July 1, 2008
The IAB Launches Revised Ad Unit and Rich Media Creative Guidelines |
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June 25, 2008
Randall Rothenberg Testimony Before the House Small Business Committee |
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June 25, 2008
IAB President Randall Rothenberg Testifies at House Small Business Committee Hearing |
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June 18, 2008
David J. Moore, Chairman & CEO, 24/7 Real Media, Inc. Elected Vice Chair of IAB |
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June 17, 2008
Internet Advertising Revenues Up 18.2% YOY, $5.8 Billion for Q1 ’08, Second Highest Quarter Ever |
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June 11, 2008
IAB Launches Digital Video In-Stream Ad Metrics Definitions |
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June 9, 2008
IAB To Extend Membership Benefits To Small Publishers, Mobilizes Them To Fend Off Adverse Regulations |
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May 29, 2008
International IAB Updates - May 2008 |
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May 27, 2008
IAB Announces Campaign Setup Best Practices |
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May 15, 2008
Internet Advertising Revenues Top $21 Billion In ’07, Reaching Record High
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May 8, 2008
The IAB Issues Revised Ad Unit and Rich Media Creative Guidelines for Public Comment |
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May 5, 2008
The Interactive Advertising Bureau Launches Digital Video In-Stream Ad Format Guidelines |
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April 29, 2008
Upcoming IAB Initiatives Focused on Industry Growth |
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April 20, 2008
The Interactive Advertising Bureau and the Web Analytics Association Increase Collaboration on Web Metrics Standards |
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April 16, 2008
IAB Releases "User-Generated Content & Social Media Advertising Overview" |
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April 3, 2008
IAB Issues Digital Video Ad Formats for Public Comment |
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February 25, 2008
Leading Media Companies Expand Roles and Capabilities, Meeting Marketers' Ever-Growing Digital Needs, Says Joint IAB/Booz Allen Hamilton Study |
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February 24, 2008
IAB’s Ecosystem 2.0 Kicks Off! |
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February 24, 2008
IAB's Board of Directors Adopts Privacy Guidelines for Interactive Advertising |
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February 7, 2008
IAB Defines Online Lead Generation Best Practices for U.S. Advertisers & Publishers |
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February 5, 2008
Wenda Harris Millard Elected Chairman of IAB Board of Directors |
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January 23, 2008
IAB Releases Digital Video Advertising Overview |
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January 18, 2008
Jim Spanfeller, IAB’s Outgoing Chairman |
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January 13, 2008
Key Advertising Groups to Develop Privacy Guidelines for Online Behavioral Advertising Data Use and Collection |
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December 21, 2007
IAB President and CEO, Randall Rothenberg and 25 IAB Member Companies Make the 2007 Silicon Alley 100 List |
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December 20, 2007
The IAB Issues Rich Media Measurement Guidelines |
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November 30, 2007
Audience Measurement: Pursuing Transparency in Metrics |
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November 27, 2007
George Ivie, Executive Director and CEO,
The Media Rating Council |
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November 27, 2007
Welcome to the New IAB Website - BETA |
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November 13, 2007
Integration, Collaboration, Transformation: Agency Leaders Speak Out at Agency Summit 2007 |
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November 12, 2007
The IAB Appoints Three Senior Executives to Respond to the Need for Clear Vision in an Industry-wide Time of Change |
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November 12, 2007
Internet Advertising Revenues in Q3 ’07 Surpass $5.2 Billion, Setting New High |
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November 12, 2007
IAB Issues Rich Media Measurement Guidelines for Public Comment |
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November 9, 2007
IAB Game Advertising Luncheon: Many Came to Play! |
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November 2, 2007
The Story of Tim Carter: Presentation to the Federal Trade Commission, Town Hall on Behavioral Targeting |
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November 2, 2007
IAB Contributes Significantly to FTC Town Hall on Behavioral Targeting |
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October 25, 2007
IAB Wins ClickZ Award for a Decade’s Creation of Guidelines |
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October 23, 2007
Key Initial Deliverables From Industry-Wide Study on Marketing and Media Ecosystem 2010 Confirm Digital's Prominence |
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October 16, 2007
IAB Announces On-Time Delivery Toolkit and Billing Methods Best Practices
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October 11, 2007
IAB Continues to Push for Best Practices in Lead Generation to Safeguard Consumer Data and Improve Operational Efficiency
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October 10, 2007
The IAB Drives the Industry Forward by Releasing Rich Internet Application Ad Measurement Guidelines and the Games Advertising Platform Status Report |
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October 5, 2007
IAB Supports Interactive Industry Executives Voicing a Strong Position on Consumer Privacy and Benefits of Ad-Supported Internet
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October 4, 2007
Historic Internet Advertising Revenues: First Half of ’07 Hits $10 billion, Q2 ’07 Exceeds $5 Billion for First Time
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September 28, 2007
Hewlett Packard & Goodby Silverstein Take Top Honors at the MIXX Awards
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September 27, 2007
IAB Applauds comScore as Audience Measurement Firm Enters Audit Process
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September 25, 2007
Excitement Builds for MIXX Awards |
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September 24, 2007
Senior Leaders From the Worlds of Marketing and Interactive Converge at MIXX
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September 18, 2007
IAB Heralds Progress in Audience Measurement
— Announces Major New Conference to Address
Interactive Audience Metrics
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August 16, 2007
CMO Thought Leaders: Pioneers at the Growth Frontier |
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July 27, 2007
"Innovation in Interactive" Theme of MIXX 2.7
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June 21, 2007
President's Report |
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May 16, 2007
The Audit Challenge 2007 |
