IAB's Steve Sullivan on IE9's Do-Not-Track Feature

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In case you missed it, Steve Sullivan, IAB’s VP of Digital Supply Chain Solutions, appeared on NPR’s All Things Considered last night to discuss Microsoft’s new Do-Not-Track option in Internet Explorer 9. You can hear the segment at http://www.npr.org/blogs/alltechconsidered/2010/12/09/131914019/microsoft-ads-do-not-track-option-to-internet-explorer-9.

Check out more coverage of the IAB’s response to Do-Not-Track and the recent FTC Staff Report on Protecting Consumer Privacy.