Happenings at the IAB
Last week was a busy week at the IAB. Here’s a quick recap:
On Monday the IAB held the annual Digital Video Leadership Forum educating marketers, agencies and publishers on one of the hottest topics in the marketplace. Visit our event recap to see what you missed. The IAB released the highly anticipated Digital Video In-Stream Ad Format Guidelines and Digital Video Ad Format Compliance Seal at the event.
Then on Thursday, the IAB announced the Revised Ad Unit and Rich Media Creative Guidelines for Public Comment. Please take a moment to review the proposed guidelines and leave your comments.
On the horizon are the highly anticipated IAB Leadership Forum: User-Generated Content & Social Media, IAB Professional Development training on interactive advertising sales and more! Please visit the events section of the IAB website for more information.