Founded in February 2004, Facebook is a social utility that helps people communicate more efficiently with their friends, family, and coworkers. The company develops technologies that facilitate the sharing of information through the social graph, the digital mapping of people’s real-world social connections. Anyone can sign up for Facebook and interact with the people they know in a trusted environment. Facebook is a part of millions of people’s lives all around the world. Facebook is a privately-held company and is headquartered in Palo Alto, CA.
About Buddy Media
The Buddy Media Platform is the social media management software of choice for eight of the world’s top ten global advertisers. With its scalable, secure architecture and straightforward administrative tools, it is the only solution that allows brands to launch, maintain, and measure their social media presences in any country and in any language. Buddy Media was one of the first companies selected by Facebook as a preferred developer partner. The company is backed by WPP (NASDAQ: WPPGY), Softbank Capital, Institutional Venture Partners, Insight Venture Partners, Bay Partners, GGV, Greycroft Partners, Facebook investor Ron Conway, Facebook board member Peter Thiel, Zynga Founder and Cheif Executive Officer Mark Pincus, Roger Ehrenberg, and others. For more information, visit http://www.buddymedia.com.
Involver is the fastest-growing social media technology platform, used by leading agencies and brands to create world-class social media applications that engage audiences across multiple social media sites. Over 40,000 brands use Involver to start, monitor and address millions of conversations reaching more than 100 million opt-in brand advocates. Involver is the trusted partner of many of the world’s top brands including General Mills, P&G, Sony/RCA Records and Sprint. Learn more at www.involver.com.
Marketechnique LLC is a new kind of consulting firm. One part start-up advisory, one part media brand consultancy, one part social media agency, we specialize in bringing new digital products and initiatives to market. It’s a service we call “digital consulting 2.0,” and we deliver it to clients ranging from digital start ups and non-profits to Fortune 500 companies. In an ever-evolving digital media landscape, where best practices change every few months, we utilize our experience and up-to-the-minute knowledge to keep our clients and their projects on the cutting edge.
Peerset is leading innovation in the newly established field of Social Psychographic targeting. We have spent the last three years performing scientific research to understand how people’s ideas, attitudes and opinions hang together and developed a predictive engine for translating explicit expressions of interest or intent into action and brand connection.
Peerset’s patent pending technology identifies expanded yet relevant audiences missed by other targeting software and delivers them to Brands/Agencies through analytics for media buying both online and offline. Peerset sources inventory through its relationships with social networks and other new media publishers and performs real-time targeting.
SocialMedia.com has developed the first social advertising platform for publishers. The end-to-end platform supports authoring, serving and reporting functionality, enabling publishers to create and sell social ads on their inventory. The "People Powered Ads" (TM) that flow from the platform leverage social relationships, helping brands reach consumers across the web with real messages from real people. As a co-author of the IAB's Social Advertising Best Practices report, SocialMedia.com also provides leadership and guidance to assure continued consumer acceptance and response to social ads. SocialMedia.com is based in San Francisco.
Spiceworks is transforming the way IT products & services are managed by IT professionals and marketed by technology companies. Nearly 900,000, or 20 percent, of the world’s SMB IT pros use Spiceworks’ free software and community to do their jobs. Over 150 technology brands including Microsoft, Intel, and Rackspace use Spiceworks’ market research, engagement, advertising and selling solutions to reach these IT pros (and their $150 billion annual technology budgets). Spiceworks unique approach to ‘social IT combines business apps, crowdsourcing, social networking and community collaboration to connect the users to each other and to advertisers to simplify Everything IT.
Sprout gives you a better way to connect people with your brand through personally relevant social ads and engagement applications. With Sprout Engage, your brand can drive interactive online experiences that are personally relevant and ready to go viral. Fully integrated with the leading ad servers and able to run anywhere online, Sprout’s Social Ads provide better ad performance than traditional rich media ads. Happy Sprout customers include Disney, Warner Bros., Intel, Toyota and MTV. Funded by Polaris Venture Partners, Sprout is growing like a weed in Honolulu, HI and San Francisco, CA. To learn more, please visit http://sproutinc.com.
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