Rich Media for Media Sellers and Marketers, In Partnership with Digital Media Training Inc.
Thursday, June 14, 2012 —
This workshop is for media sellers and marketers who need to better understand rich media advertising opportunities. Participants will learn the answers to the following questions:
• How does Rich Media change the media sales and buying process?
• How does Rich Media affect cross-platform selling strategies?
• What are the latest Rich Media ad units?
• How do Rich Media Vendors work with publishers and advertisers?
• How does Rich Media support performance and branding goals?
• What is the role of Rich Media in mobile advertising?
This session will promote confidence in understanding the digital ecosystem, provide cross-platform expertise, increase revenues, and improve client relationships.
This course is geared towards junior level and/or new to the industry salespeople.
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