Ad Operations for Sales and Account Execs, In Partnership with AdMonsters
Thursday, April 26, 2012 —
As the display advertising marketplace has evolved, so has the relationship between sales and operations. It's now critical that both ‘sides’ understand each other, to make sure clients’ needs are met and ultimately the company makes money. Designed for sales people and account executives, this course will share why operations operates in the way that it does, what you can do to help make sure campaigns deliver as promised and best practices to avoid common pitfalls when sales hands things over to operations. Understand why operations sometimes say no and learn how to work with your ops team to provide you the tools you need to be successful.
This course is geared towards junior level and/or new to the industry salespeople.
More Current Seminars
IAB Study Session: Digital Media Sales Certification Monday, January 26, 2015 — 6:00pm - 8:30pm ET
IAB Study Session: Digital Media Sales Certification Tuesday, February 3, 2015 — 6:00pm - 8:30pm ET