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Sponsors

Title Sponsor:

About NAVTEQ Media Solutions

NAVTEQ Media Solutions engages customers by delivering world class traffic content and relevant, innovative advertising solutions.

We provide multi-platform Integrated Ad Solutions on television, radio, internet, mobile, and on navigation devices to reach your customers several times throughout the day.
We are a world leader in Location Based Advertising technology which allows you to send your message to selected customers based on their location and time of day through either their mobile device or in-vehicle navigation unit.
We also deliver real-time, cutting-edge Traffic Content to radio stations, TV stations, internet sites, and mobile sites via our affiliate relationships.

Title Sponsor:

About Yahoo!

Yahoo! Inc. (Nasdaq:YHOO) is a leading global Internet brand and one of the most trafficked Internet destinations worldwide. Yahoo! is focused on powering its communities of users, advertisers, publishers, and developers by creating indispensable experiences built on trust. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com.

VIP Sponsor:

About 4INFO

The leader in text messaging services, 4INFO helps people stay in the know while they're on the go. Founded in 2004, 4INFO delivers millions of real-time SMS answers and entertainment messages – both as a response to a search query, or as an alert on subjects ranging from sports scores and weather updates to stock quotes and celebrity gossip. 4INFO's services work on any cell phone and are free of charge. Companies partner with 4INFO to connect with their mobile audiences and deliver free ad-supported SMS content. 4INFO's SMS ad serving technology and targeted advertising programs give businesses the ability to reach consumers in a new medium with measurable results. Headquartered in San Mateo, Calif., 4INFO is backed by Draper Fisher Jurvetson, Gannett Company, Inc., Sand Hill Capital, NBC Universal and U.S. Venture Partners. Learn more at: http://www.4info.net.

VIP Sponsor:

About ESPN

ESPN, the Worldwide Leader in Sports, is in more than 96M homes and is the #1 media brand in sports. Television programming includes more than 5,100 live and/or original hours of sport programming annually and more than 65 different sports. ESPN has the #1 and #2 favorite ad-supported cable programs among Men 18+ in Monday Night Football and SportsCenter respectively. In addition to live sports, ESPN Content Development creates branded programming outside of the network's traditional event and sports news genres.

ESPN's Digital media asset portfolio has substantially grown and now includes ESPN.com with 20M monthly users, ESPN Mobile with 10M monthly users (the #1 sports WAP site), ESPN 360.com featuring over 3,200 live events in 2008 as well as the best sports podcasting content available.

VIP Sponsor:

About Platform-A/Third Screen Media

Platform-A, AOL's advertising business, is the industry's largest digital advertising network, offering the most comprehensive suite of marketing solutions, powered by the web's best advertising technologies. Platform-A's network includes AOL's leading media properties – AOL.com, AIM, MapQuest, Bebo and more – and Advertising.com's third-party networks. Platform-A also includes TACODA's audience insights and behavioral targeting; Quigo, a site- and content-targeting solution; ADTECH, an international digital ad serving business; Third Screen Media, a mobile ad serving network; and buy.at, an affiliate marketing solution. Platform-A currently has operations in the United States and Europe.

Supporting Sponsor:

About AdMob

AdMob is the world's largest and highest quality mobile advertising marketplace, serving more than 3 billion mobile banner and text ads per month. Founded in January 2006, AdMob allows advertisers to reach their customers on the mobile Web and enables publishers to increase the value of their mobile sites. AdMob offers both advertisers and publishers the ability to leverage targeted and personalized advertising in more than 160 countries. AdMob serves ads for over 5000 mobile web sites including brands like AccuWeather, CBS Sportsline, TVGuide and many others and mobile brands like Peperonity, Fotochatter and Limelife. Sample Q2 AdMob advertisers include MTV, Marriott, Jaguar, P&G, American Express, Adidas, Electronic Arts, MSN, Paramount Pictures, Warner Home Video and hundreds more.

AdMob's global mobile metrics report has become a standard by which the mobile Internet is being measured. A free copy of the report can be accessed by visiting www.admob.com/metrics.

To learn more about AdMob, visit www.admob.com.

Supporting Sponsor:

About Air2Web

Air2Web is the preferred mobile marketing company connecting consumers with brands via their mobile devices. Air2Web provides marketers the tools and technology to promote brands and their products and services, offer additional service and information to consumers, and enable mobile transactions. Highlighted Air2Web customers include The Weather Channel, Proctor & Gamble, Starbucks, Traffic.com, AT&T and UPS. For more information on Air2Web, visit www.air2web.com.

Supporting Sponsor:

About comScore+M:Metrics

comScore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital world. This capability is based on a massive, global cross-section of more than 2 million Internet users who have given comScore permission to confidentially capture their browsing and transaction behavior, including online and offline purchasing. comScore panelists also participate in survey research that gathers and integrates their attitudes and intentions. Using its proprietary technology, comScore measures what matters across a broad spectrum of digital behavior and attitudes and helps clients design more powerful marketing strategies that deliver superior ROI. With its recent acquisition of M:Metrics, comScore is also the leading source of data on mobile usage. comScore services are used by over 950 clients, including global leaders such as AOL, Microsoft, Yahoo!, BBC, Carat, Cyworld, Deutsche Bank, France Telecom, Best Buy, The Newspaper Association of America, Financial Times, ESPN, Fox Sports, Nestlé, Starcom, Universal McCann, the United States Postal Service, Verizon Services Group and ViaMichelin. For more information, please visit www.comscore.com.

Media Sponsor:

About Advertising Age

Advertising Age is the most trusted brand of news and intelligence on advertising, marketing and media, delivered however and whenever our community wants to consume it.

Exhibitor:

About Pandora

Pandora is a music service available anywhere and everywhere. With one-click, Pandora streams music you love based on your music choice. Each user's experience is completely their own. This one-on-one relationship creates intense loyalty and engagement. Already, Pandora is the most listened to online radio service in the nation.

Users can access their custom stations any way they want. Partnerships with AT&T and Sprint provide the full experience of Pandora for people on the go. New partnerships with more carriers and device makers will extend Pandora's reach to even more mobile users.

Pandora's unmatched experience is based on its proprietary Music Genome. The Music Genome Project began in 2000 to capture the unique and magical identity of a song. Spanning Pop, Rock, R&B, Reggae, Folk, Country, New Age, Jazz, Dance, Rap, Latin, Classical, Electronica, Christian, Gospel, Celtic and Holiday music, it's the most extensive analysis of popular music ever undertaken.

Exhibitor:

About Yankee Group

As the first independent technology research and consulting firm, Yankee Group is the most respected source of deep insight and counsel on the impact of global connectivity. For nearly 40 years, Yankee Group has conducted primary research that charts the pace of technology change and its effect on networks, consumers and enterprises. Headquartered in Boston, Yankee Group has a global presence including operations in North America, Europe, the Middle East, Africa, Latin America and Asia-Pacific.

To find out more about sponsorship opportunities please contact Phil Ardizzone, Director of Event Sales, at phil@iab.net.