Chairman and Chief Executive Officer
Tim Armstrong is Chairman and CEO of AOL Inc., a leading global media technology company headquartered in New York City. Today, AOL serves over 220M global consumers and is a leader in the digital content, video, and advertising industries. AOL owns and operates some of the largest and most influential brands and platforms on the internet, including AOL.com, AOL Mail, The Huffington Post, TechCrunch, Adap.tv, Advertising.com and AOL On. Under Tim’s leadership, AOL was spun out from TimeWarner in 2009 to become an NYSE-listed public company.
Prior to joining AOL, Tim served as President of Google's Americas Operations and served on the company's global operating committee. Prior to Google, Tim served as an executive of multiple internet and media companies, including Snowball, Disney's ABC/ESPN Internet Ventures, and Paul Allen's Starwave Corporation. Tim has started or co-founded multiple companies during his career.
Tim serves on the board of Priceline, a publically traded NASDAQ company. Tim is a graduate of Connecticut College where he has served as a trustee and Lawrence Academy where has also served as a trustee. Tim is currently on the Board of Directors of Waterside Charter School in Stamford, CT. An ardent champion of community service Tim was honored by the Ad Council with their 60th Annual Public Service Award in 2013.
Founder, Chairman and Chief Executive Officer
Samir Arora helped found Glam Media as a better way for premium brand advertisers to connect with audiences online. Under his leadership, Glam Media has grown from a tiny startup with a reach of 100,000 monthly unique visitors, a network of 12 publishers and its owned and operated site Glam.com, to become the #1 online environment for women and one of the Top 10 Media Companies in the US, with over 80 Million unique visitors a month. A technology industry veteran, Samir is a serial entrepreneur who was at Apple Computer in its early years and was Chief Executive Officer of NetObjects, where he drove the creation of the first web site-building product, NetObjects Fusion. He also currently serves as chairman of Information Capital LLC, a venture-capital fund that invests in leading-edge "big idea companies" in consumer publishing, media, and technology.
President and Chief Executive Officer
Major League Baseball Advanced Media
Bob Bowman joined Major League Baseball Advanced Media LP (MLBAM), the interactive media and Internet company of Major League Baseball, as its first President and Chief Executive Officer in 2000 following two years of work in the Internet space. MLBAM was created in June 2000 when the owners of the 30 professional baseball teams voted to centralize all of Baseball’s Internet operations under one roof. MLBAM operates the official League site, www.MLB.com, as well as each of the 30 individual team sites.
Prior to joining MLBAM, Bob was President and Chief Operating Officer of ITT Corporation one of the world’s largest and pre-eminent conglomerates. He joined ITT in 1991 as Executive Vice President and Chief Financial Officer of ITT Sheraton, the Boston-based global hotel network. In 1992 he was named Executive Vice President and Chief Financial Officer of the parent company before being named President and Chief Operating Officer in 1995. Following the trivestiture of the Company’s business divisions in 1995, Bob successfully oversaw the growth and operations of the $8 billion conglomerate until its merger with Starwood Hotels and Resorts in 1998. During his tenure, Bob and the senior management team at ITT created more than $25 billion of value for the company’s shareholders.
Before joining ITT he served as Treasurer for the State of Michigan from 1983 to 1991. The youngest State Treasurer in the nation at the time of his appointment, during his eight year term he grew the State’s pension system from $6 billion to $19 billion in asset value, and improved the State’s credit rating from BBB to AA.
Chief Revenue Officer
Joanne Bradford oversees Demand Media’s efforts to drive growth as brand advertisers participate on the company’s top 20 owned and operated web sites, and as business partners adopt the company’s professional content and social media platform.
Most recently, Joanne served as Senior Vice President at Yahoo! where she was responsible for North American revenue generation activities amounting to $4 billion in sales and also struck innovative branded entertainment partnerships. Previously, Joanne established herself as a new media trailblazer at Microsoft’s Internet Business unit where she helped grow online revenue to more than $2 billion and introduced innovative services such as in-game advertising and self-serve advertising platforms.
Joanne began her career at McGraw-Hill, where in the span of a decade she moved up the ranks from an Account Manager to Vice President of Sales for North America, ultimately responsible for annual advertising revenue of $325+ million.
Joanne has served on the IAB and Ad Council boards. She has a B.A. in Journalism/Advertising from San Diego State University.
Lloyd Braun is co-owner, with Gail Berman, of the Santa Monica based media company BermanBraun. Founded in early 2007, BermanBraun has three divisions — television, digital media and feature film. BermanBraun has entered into strategic alliances with NBC and Microsoft to create and distribute creative content for television and digital platforms.
In February 2009, BermanBraun launched WONDERWALL — the primary celebrity destination on the MSN network. WONDERWALL ranks second in traffic and first in engagement among all sites in entertainment news, with number one user engagement in the celebrity news space. The site has exceeded 5 billion page views since launch.
In April 2010, the company’s newest venture, GLO, launched in partnership with MSN and Hachette Filipacchi Media U.S. The online lifestyle site for women features an innovative design that creates the feel of a magazine experience for women seeking style, beauty and lifestyle content. GLO ranks second in reach and first in engagement in its category.
BermanBraun is currently producing THE CAPE for NBC’s 2010/2011 television season and the pilot, ALPHAS for the Syfy network. Also in production is DECODED for the History Channel for Fall 2010 and three new series to be produced with Mythbusters stars Jamie Hyneman and Adam Savage for Discovery Channel. BermanBraun produces SWORDS for The Discovery Channel and IS SHE REALLY GOING OUT WITH HIM? on MTV.
Prior to BermanBraun, Braun served as head of the Yahoo! Media Group (YMG) from November 2004 through December 2006. As head of YMG, Braun oversaw all creative and business aspects of Yahoo!'s media properties, including music, games, television, entertainment, sports, finance and news. During his tenure, Braun lead a massive redesign and rebuilding of Yahoo’s existing media properties, while overseeing the development of several new media sites, including Yahoo Tech, Yahoo Food, The 9, Pepsi Smash, Live Sets and OMG!.
Prior to joining the company, Braun served as Chairman of ABC Entertainment Television Group, a division of The Walt Disney Company, a position he held from January 2002 until April 2004. He served as Co-Chairman of the division from July 1999. In this position, Braun had responsibility for all creative, programming and business areas of the division, which encompassed Touchstone Television and ABC Entertainment. During his tenure with the ABC Entertainment Television Group, Braun initiated and oversaw the development of such successful programs as "Alias", "Lost", "Desperate Housewives", "Grey's Anatomy", "Extreme Makeover", "Extreme Makeover: Home Edition" and "Boston Legal". Braun also reorganized and helped build Touchstone Television into one of Hollywood's top suppliers of series programming.
Before overseeing the consolidation of Buena Vista Television Productions (BVTP) and ABC's Primetime Division into ABC Entertainment Television Group, Braun served as Chairman of BVTP from April 1998 to July 1999, and was responsible for both the Touchstone Television and Walt Disney Network Television divisions.
Braun also served as President of Brillstein-Grey Entertainment, where he oversaw the company's television, management and motion pictures divisions. While at Brillstein-Grey, Braun initiated and oversaw the development of such successful programs as "Just Shoot Me", "Newsradio" and "The Sopranos".
Founder and Chief Executive Officer
Billy Chasen, founder and Chief Executive Officer of stickybits.com.
Billy Chasen has a B.S. in Computer Science from the University of Michigan. His art web site is located at billychasen.com.
Director of Business Planning and Operations
Michael Cohen is currently director of business planning and operations at Associated Content, where he oversees and guides the company’s overall strategic plan. In addition, he is responsible for all financial operations, including accounting, treasury, reporting and strategic planning.
Michael joined Associated Content in 2007 from ESPN, where he served as Director of Finance and Business Strategy for ESPN Enterprises. In that capacity, he helped grow ESPN's brand extensions including their new media, consumer products and publishing businesses. Previously, he was an Associate and Analyst in the Mergers and Acquisitions group of Deutsche Bank Securities, Inc.
Michael is a graduate of the University of Michigan, where he received a B.B.A. from the Ross School of Business. He lives in New York with his wife.
Christine Cook is Senior Vice President, Digital Advertising Sales for Martha Stewart Living Omnimedia. In this role, she spearheads the sales effort in support of MSLO’s Internet business segment.
Christine has 15 years of experience in digital advertising sales. She joined MSLO in July 2006 from IAC Partner Marketing, where she served as Vice President, Sales, managing an 82-person team and bearing responsibility for national advertising revenue across such IAC sites as CitySearch, Evite.com, Expedia, Match.com and Ticketmaster.
Previously, Christine served as Director, Consumer Advertising at the Financial Times. Prior to that, she spent five years at The New York Times Digital in various sales executive roles, culminating in her position as Vice President, International and founder of nytimes.com’s first international sales office in London.
Director, Digital Experience
With more than 20 years of advertising and digital experience, Dean Donaldson is passionate about how creative technology is combined with brand messages to engage consumers. He is a recognized expert at navigating through the maze of emerging media, telling stories about how digital has shifted consumer behavior, moving from direct mail to Twitter, through QR codes on mobile phones to RFID interactive screens and onto IPTV and ePaper. Looking closely at the permeation of all advertising channels, Dean is focused on how digital is creeping across the media landscape from fixed digital billboards in New York City’s Time Square to as far east as floating eSignage on Shanghai’s Huangpu River—yet remains composed on the concerns surrounding user profiling. He has recently completed a Masters in Creative Media Practice with UK’s leading media university, tackling future media measurement issues and the ethics of addressable advertising using RFID, and is currently looking to get published.
Executive Director, Print and Integrated Sales
New York Media
Leslie Farrand joined New York Media as a sales representative in 2003 and was promoted first to advertising Director and then to her current position of Executive Director, Print and Integrated Sales. She oversees print sales for the weekly New York magazine and semi-annual New York Weddings magazines, as well as integrated sales with New York Media’s online properties—nymag.com, MenuPages.com and the Grub Street network of food blogs. Managing a sales staff of 10, Farrand has helped transform the flagship weekly New York into a thriving multi-platform brand with an expanding digital business.
Senior Marketing Manager, Brand
Dawn Fichot is based in London and is a Senior Marketing Manager, Brand, for the HSBC Group (NYSE:HBC), one of the world’s largest banking and financial services organizations. In this role, She is responsible for creative development, media strategy & activation and marketing communications in support of HSBC’s master brand around the world.
Prior to her current position, she was the Assistant Vice President, Brand & Advertising, for HSBC North America, located in New York.
Before HSBC, Dawn was an Account Manager with the Sponsorship Marketing team at Edelman overseeing programs for clients including AstraZeneca, GlaxoSmithKline and Merck.
She received a B.A. in Government and Politics from the University of Maryland.
The Jordan, Edmiston Group, Inc.
Tolman Geffs, Co-President of media investment bank The Jordan, Edmiston Group, represents digital media, marketing, and technology companies. Notable transactions include the sale of Investopedia, a leading financial information and investing education web site, to ValueClick; sale of online behavioral targeting network Acerno to Akamai; sale of M:Metrics, the leader in mobile media measurement, to comScore; a major investment in online ad network Undertone Networks by JMI Equity; sale of premier IT lead generation platforms KnowledgeStorm and BitPipe to TechTarget; a major investment in online ad rep firm Gorilla Nation by Great Hill Partners; sale of Klipmart to DoubleClick; and sale of PointRoll to Gannett.
Tolman brings a unique combination of experience as a Chief Executive Officer and business builder in traditional and new media companies, and in corporate finance and M&A. Prior to joining JEGI in 2004, he was Chief Executive Officer of Internet Broadcasting Systems, a national network of 70 local television web sites operated in partnership with NBC, Hearst, Washington Post, and other major broadcasters. IBS was one of the first online/offline media plays to achieve both scale and profitability. Earlier in his career, he was a magazine executive, a consultant at McKinsey & Company serving media companies, and an investment banker in M&A with Lehman Brothers.
He earned an M.B.A. from Harvard Business School as a Baker Scholar and a B.A. and B.S. from the University of California at Berkeley. Tolman can be reached at [email protected].
Senior Vice President, Managing Director, Digital Innovation
As Senior Vice President, Managing Director, of Havas Digital’s Innova, Adam Kasper spearheads the establishment of the thought leadership organization within the Havas Digital family. Innova works alongside teams and clients and ensure that a thoughtful strategic product is being developed and that teams are consistently bringing new ideas and opportunities to clients. Prior to this role, Adam was Director of Digital for Media Contacts, overseeing digital operations across all offices—managing the level of quality, promoting expansion and facilitating the integration of digital marketing within the overall media landscape. Along with these tasks, Adam has taken charge of the agency’s digital video efforts though Media Contacts’ VIU (Video Integration Unit) initiative both in the US and globally. Under his guidance VIU has expanded their offering to include consultative planning and buying services to better address the shifting media landscape and continues to help clients better connect with their consumers.
Adam joined Media Contacts in 2005 as Vice President, Group Account Director, on Media Contacts’ businesses for Goodyear, Tyson Foods, Amtrak and Royal Caribbean, among others. He was responsible for setting the strategic vision and directing day-to-day operations for each of these accounts.
Adam came to Media Contact with more than 10 years of experience within the Boston media community. He began his career at Houston, Effler, Herstek, Favat on the broadcast side of the business (local and national). He shifted into media planning in 1997, taking a position at Hill Holliday. There he worked on accounts such as John Hancock, PricewaterhouseCoopers and Spalding Golf. In 2000, Adam joined Allen & Gerritsen as Vice President, Media Director, leading the Media department and handling such accounts as State Street Corporation, Care Group, IKON Office Solutions, and Loon Mountain/Waterville Valley, among others.
A regular speaker at industry conferences, he is frequently quoted in national press and industry trades including NYT, Business Week, Media Week, Advertising Age, Television Week and Media Post. Adam also sits on the AAAA Digital Video Committee and the Valueclick Client Advisory Board.
President and Chief Executive Officer
PCWorld | Macworld
Michael Kisseberth has been leading the print, online and mobile operations of PCWorld and Macworld since October of 2007.
Over 25 years Michael has worked in senior roles at some of the most successful technology media organizations including McGraw-Hill (Byte Magazine), Ziff Davis (PC Magazine) and CNET Networks. Before his current position, he most recently served as Senio Vice President/Corporate Sales and Operations for CNET Networks, Inc. where he led sales efforts and played an active role in implementing business strategies for every brand under the CNET umbrella.
Prior to joining CNET, he served as Vice President/Sales for Cybereps, an interactive sales firm, and before that was with Ziff-Davis, spending 11 of his 12 years there at PC Magazine where he served as Associate Publisher, West Coast. He began his sales career at McGraw-Hill’s Byte. He currently sits on the Magazine Publishers of America (MPA) Board. His sales leadership roles have led to relationships at every major technology company.
Kevin Krim is the global head of Bloomberg Digital, where he is responsible for Bloomberg.com, BusinessWeek.com as well as new digital products for Bloomberg L.P., a financial information company established in 1981.
Krim oversees Bloomberg’s online media businesses as well as the integration of the company’s television, radio, news and data content into current and new digital products targeted at business leaders. Krim’s team also develops advertising and subscription solutions for Bloomberg’s U.S. based and international online media properties which include the Japanese language site Bloomberg.co.jp.
Krim joined Bloomberg in 2009 and reports to Multimedia CEO Andy Lack. Before joining Bloomberg, Krim served as vice president of product and strategy for Yahoo! HotJobs and Yahoo! Small Business, both of which were top five businesses for Yahoo! globally.
Prior to joining Yahoo! in 2006, Krim served as general manager of LiveJournal.com, a global social network and blogging community. Previously he was vice president for Web properties at LookSmart Ltd., where he led vertical search destinations including FindArticles.com, Furl.net, and Zeal.com. Krim earned an A.B. from Harvard College before starting his career as a consultant with McKinsey & Company.
Krim lives in New York City with his family.
Executive Vice President, Studios
Steven joined Demand Media as part of the founding team and helped establish its position as one of the largest producers of original content on the Internet today. Steven oversees content development and production through a vibrant community of professional freelancers in over 200 markets around the United States.
Prior to Demand Media, Steven worked as VP of Business Development & Strategy for Yahoo!. As one of the Yahoo! Media Group's early employees in Los Angeles, Steven managed content and advertising relationships with major media companies.
Steven previously worked as a film distribution and Internet marketing executive for 20th Century Fox in the U.S., Hong Kong and Indonesia. He started his career at a boutique market research and consulting company, Macro International, as a project manager in Poland and Russia.
Steven earned a degree in Business Administration from the University of Maine. He also attended the Free University in Berlin, Germany, and the Ecole Superieure Des Affaires in Grenoble, France.
Steven frequently speaks at industry events about the future of content and media. You can follow him on Twitter at @skydd.
President and Chief Executive Officer
Magazine Publishers of America
Nina Link joined Magazine Publishers of America (MPA) as President and Chief Executive Officer in November 1999. Applying her depth of knowledge in several areas of the consumer magazine industry, she has reinvigorated the organization through highly strategic plans in key areas such as government affairs, advertising, circulation and promotion & professional development.
Under her leadership, MPA successfully helped contain a number of postal rate increases, provided support for the passage of comprehensive postal reform, and addressed a host of other issues centered on First Amendment, food and drug advertising restrictions, consumer protection and the environment.
Nina also facilitated the creation of the Magazine Marketing Coalition in 2004, a multi-industry group comprised of MPA-member publishers and allied industries that are united to promote the value of magazines to the advertising community through a three-year marketing campaign.
Other initiatives undertaken by MPA under her direction include digital conferences and workshops designed to help publishers leverage their brands in the digital age; aggressive participation in e-business efforts to increase efficiencies and speed up magazine production; research studies targeting both advertisers and retailers that prove magazines effectiveness; a comprehensive diversity program to improve recruitment and retention of people of color in the magazine industry; and a highly-trafficked website.
Prior to joining MPA, Nina served as Group President, Publishing and Interactive for Sesame Workshop, formerly Children's Television Workshop. Prior to her tenure at Sesame Workshop, Ms. Link headed her own consulting firm, The Link Group, Inc.
She currently serves on the Boards of the Ad Council, Advisors for the New York University's Center for Publishing, International Federation of Periodical Press (FIPP) and the New York Society of Association Executives. She is the recipient of two National Magazine Awards.
Joe Mandese is editor-in-chief of MediaPost and its related publications (MediaDailyNews, Online Media Daily, MEDIA and OMMA magazines), which reach more than 125,000 media industry professionals daily. Prior to that he was executive editor leading advertising industry news coverage for Primedia Business Magazines & Media. Earlier in his career, Mandese was a writer and top editor at leading industry publications such as Adweek, Advertising Age, Channels, Brill Media, Fortune, Inside.com, Marketing & Media Decisions, and Variety.
President and Chief Operating Officer
Wenda Harris Millard is President and COO of MediaLink LLC, a leading strategic advisory and business development firm that provides critical counsel and direction to the media, advertising and entertainment industries and to companies and investors that interact with those sectors.
Before joining MediaLink, Wenda was Co-CEO and President, Media for Martha Stewart Living Omnimedia, Inc. She joined MSLO after three years as a member of its Board of Directors. Before MSLO, Wenda was Chief Sales Officer at Yahoo. Prior to Yahoo, she was Chief Internet Officer at Ziff Davis Media and President of Ziff Davis Internet. Wenda was also a founding member of the executive team at DoubleClick, where she served as Executive Vice President responsible for establishing the DoubleClick brand and overseeing the operations of DoubleClick Media. She has also served as President and Group Publisher of SRDS, Senior Vice President and Publisher of Family Circle and Executive Vice President/Group Publisher of Adweek, Mediaweek and Brandweek magazines.
Wenda has received numerous industry awards including being named in 2012 one of the “100 Most Influential Women in Advertising in the Last 100 Years”; the 2011 Oracle Award from Springboard; the 2009 ad:tech Lifetime Achievement Award; the 2007 John A. Reisenbach Award for Distinguished Citizenship; the 2006 “Advertising Person of the Year” Silver Medal Award from the AAF and the 2005 Matrix Award for “Women Who Change the World”. Advertising Age also acknowledged her as a “Digital Media Master” — one of the 20 most influential executives in interactive media. She was the subject of a profile by Tom Brokaw as part of NBC’s “Women to Watch” series.
Senior Vice President, Digital Programming and Product
Disney ABC Television Group
Co-Founder and Chief Executive Officer
Zvika Netter is Co-Founder and Chief Executive Officer of Innovid, the industry leader in interactive video advertising. As Chief Executive Officer of Innovid, he is responsible for day-to-day operations and focuses on strengthening the company’s industry position, strategic relationships, sales and business development.
He has led Innovid’s growth from its founding in 2007 to its current position as a leader in video and digital marketing. He is a respected industry veteran with over 16 years of experience in new media property development. Prior to Innovid, Zvika founded and acted as Chief Executive Officer of Converit, a real time, collaboration platform for financial services funded by Goldman Sachs Ventures and Harris Ventures and BeSure, Israel's B2C comparative insurance marketplace. Before that, Zvika founded and was Chief Executive Officer of NTR Visual Technologies which provided front-end consulting and sales software for complex financial products. In 2006 NTR Visual Technologies was acquired by Ness Technologies (a global leader of end-to-end IT services and solutions) Zvika also co-founded GarageGeek.org a nonprofit organization to promote not for profit innovation and creativity, now with 1,800 members.
Zvika is a compelling speaker and seasoned executive with expertise in all facets of the digital advertising industry. He currently serves on the Digital Video Advisory Board for the IAB.
Co-Founder and Chief Executive Officer
Benjamin Palmer is the co-founder of The Barbarian Group, and has served as its CEO since the company’s founding in 2001. Since the company’s inception, Benjamin has come to be one of the most respected voices in the world of interactive and digital advertising. He has been named as one of Creativity’s ‘Top 50 Creatives’, and one of Esquire Magazine’s ‘Best &Brightest’.
In his capacity as CEO, Benjamin has lead The Barbarian Group to its position in the industry today - that of unparalleled creative quality - and has been instrumental in fostering the shop’s sense of purpose, rebellion, mischief and innovation. The Barbarian Group has been named Creativity’s Interactive Agency of the Year and Digital Company of the Year, and was recognized as one of the world’s 50 most innovative companies by Fast Company.
Additionally, Benjamin leads the creative and cultural vision of The Barbarian Group and is intimately involved with the bulk of the company’s work, securing clients such as General Electric, Google, AOL, Esquire Magazine, Firefox and Red Bull.
Benjamin has also recently been announced as President of The Art Director’s Club and Jury Chairman of the One Show Interactive Awards, and has served as Jury Chair for the Asia Pacific Advertising Festival. Additionally, Benjamin is a member of the prestigious and internationally renowned Creative Social, acts as board member of the Interactive Advertising Bureau (IAB) and has judged numerous distinguished awards shows, including The New York Festival, 4As Hong Kong and the Clio awards.
The Barbarian Group is an award-winning digital marketing services company. Founded in 2001, The Barbarian Group is run by its founding partners Benjamin Palmer, Rick Webb and Keith Butters and is a subsidiary of Cheil Worldwide. They partner with the best brands, technology companies and content creators to help navigate the treacherous waters where advertising, user experience, technology and marketing merge to create some of the most successful work on the web.
Chief Executive Officer and Co-Founder
David Payne is the President and Chief Executive Officer of video ad technology firm ShortTail Media. ShortTail’s D:30 Platform enables publishers to sell and serve video ads on their non-video pages. Prior to founding ShortTail, David held a variety of roles at Turner Broadcasting, including Senior Vice President/General Manager of CNN.com and CNNSI.com, Senior Vice President of Business Operations/Development for CNN, Vice President of Business Affairs for Turner Sports, and Team Counsel for the Atlanta Braves, Atlanta Hawks and Atlanta Thrashers.
Managing Director, Brand Solutions
Suzie was hired as the CMO of YouTube in summer of 2006 and prior to that served as Senior Vice President and General Manager for the Games and Entertainment Division of CNET Networks (now CBS Interactive). Before joining CNET Networks, Suzie spent 14 years with Ziff-Davis Publishing.
In her eight + years at Google Suzie has run the YouTube sales organization, launched the BrandLab and launched Google's Brandcast, now in its 4th year. Today, Suzie leads team at Google focused on all things Brand Solutions. Her focus (and passion) is all things digital video (digital) and the evolving implications for brands as they connect with the people who buy/fall in love with/rent/use/watch/ etc. their products and services.
Suzie is a graduate of Middlebury College in Vermont. A native of Cambridge MA, she lives in San Francisco with her husband and two teenage daughters. Among other things... she has been one of MediaWeek's People to Watch, a "Working Mother of the year", and a board member of the San Francisco Film Society.
President and Chief Executive Officer
Randall Rothenberg is the President and Chief Executive Officer of IAB, the trade association for interactive marketing. IAB represents over 500 leading interactive companies. Its members include Google, Yahoo, Microsoft, AOL, The New York Times, Walt Disney Co., NBC Universal, CBS, Cars.com, Yelp, and scores of other ad-supported digital media companies, which are responsible for selling more than 86 percent of online advertising in the U.S. To support the growth of the interactive advertising and marketing industries, IAB serves as the industry’s public policy and lobbying organization, market and consumer research center, training and development base, and hub for the development of technical standards and operating best practices. IAB has 40 affiliate associations around the world.
Randall led the IAB from 2007 through 2010, and rejoined the association in March 2011, after a stint as Executive Vice President and Chief Digital Officer of Time Inc. Prior to his IAB role, Randall was the Senior Director of Intellectual Capital of Booz Allen Hamilton, the international strategy and technology consulting firm, where he oversaw business development, knowledge management, and thought leadership activities, and directed the award-winning quarterly business magazine strategy+business, Strategy+Business Books, www.strategy-business.com, and other electronic and print publications published by Booz Allen for senior business executives. Previously, he served as the firm’s Chief Marketing Officer.
Prior to Booz Allen, he spent six years at The New York Times, where he was the technology editor and politics editor of the Sunday magazine, the daily advertising columnist, and a media and marketing reporter. For 10 years, he was a marketing and media columnist for Advertising Age, and he continues to blog on the subject at www.randallrothenberg.com. Randall is the author of Where the Suckers Moon: An Advertising Story (Alfred A. Knopf, 1994), a critically-acclaimed chronicle of the birth, evolution, and death of a single advertising campaign.
Mr. Rothenberg received an undergraduate degree in Classics from Princeton and currently lives in New York City.
Chairman and Global President
IAB Board of Directors
Tina Sharkey, BabyCenter's Chairman and Global President, is a pioneer in the development of leading consumer media brands and new media applications that bring value to consumers' lives. She has more than 20 years of experience in the evolution of new media, ranging from the introduction of HDTV to the forefront of Web 2.0.
Tina has been featured as a Top Leader in Technology by Businessweek, Fast Company, USA Today and Advertising Age, and currently serves on the boards of the Interactive Advertising Bureau and ad:tech.
Tina has led BabyCenter to become the web's number one global interactive parenting and pregnancy destination, reaching more than 25 million parents across 22 markets worldwide every month. She has also positioned BabyCenter as the established leader in providing mom insights and innovative interactive marketing solutions to the world's leading brands.
Tina is also a strong believer in BabyCenter's emotional connection to moms and its role in guiding them on their journey through motherhood. As part of that effort, she has been an advocate for new global mobile health initiatives that will empower women to take a more active role in their own health and the health of their children.
Senior Vice President, Business Development
Clicker Media Inc
Jeff leads all business strategy and development for Clicker. Previously Jeff was the Co-Founder and CEO of Concert.TV, the first national live music television network. Over the course of six years, Jeff grew Concert.TV into one of the most successful on demand networks on television, reaching nearly 40 million households through distributors such as Comcast, Cox, Charter, Insight, DirecTV, Verizon and Dish. He also closed sponsorship deals with advertisers like Coca-Cola, AT&T, Visa, Levi's, Target, Starbucks, VW, Paramount, Warner Bros and Live Nation. Prior to founding Concert.TV, Jeff served in business development executive roles for NBC Internet and Quepasa.com. Jeff started his career as a corporate finance attorney for Linklaters in London after graduating from Georgetown Law School.
Prior to Starling, Kevin Slavin co-founded Area/Code Entertainment in 2005, which continues to pioneer new forms of cross-media entertainment with clients including MTV, CBS, FremantleMedia, A&E, EA, Nokia, Nike and the Discovery Channel. Area/Code's projects for A&E ("The Sopranos Connection") and MTV ("Backchannel") are credited with being some of the earliest TV co-viewing work in the industry. Kevin's background includes 10 years in advertising and digital brand communications, leading and managing digital groups at DDB, TBWA\Chiat\Day, and SS+K.Together with Frank Lantz, he was named to the Creativity 50 in 2007, and his work has gathered recognition from the Clios, the One Show, MoMA, the London International Awards, the AIGA and Brandweek, and has been extensively featured, most recently in the Thames & Hudson book "Sixty: Innovators Shaping our Creative Future".
Chief Executive Officer and Founder
David Smith is an internationally-recognized expert in the areas of new media application, media strategy, media planning and metrics. As a veteran in the area of advertising media management, his experience is drawn from the creation of the first-generation advertising technology to dealing with today’s issues surrounding metrics in the digital marketplace.
At the forefront of new metrics applications, David’s has deep advisory board and industry committee involvement where he works to establish and refine standards in metrics, business practices and financial issues for interactive advertising.
With a number of awards to his name, including an Effie, David was also awarded the first-ever ad:tech Industry Achievement Award. This accolade recognized his long-term dedication and consistent outstanding service to the digital marketing industry.
Senior Vice President, Global B2B Marketing
Mollie Spilman is a senior vice president, B2B marketing at Yahoo!. Spilman is responsible for setting the global B2B marketing strategy for the company and executing on programs that showcase the company’s unique value proposition in the market.
Spilman has spent 20 years in the media business and has held key leadership positions, including a five year stint at Advertising.com, both pre and post AOL acquisition, where she held the role of Chief Sales & Marketing Officer. She has also held senior positions at various other media companies including Time Warner, Meredith Corporation, Discovery Networks, Phase2Media, and TidalTV.
Prior to joining Yahoo!, she served as the president & chief executive officer of Three Stage Media, Inc., an event-centric media company focused on providing online technology and media solutions for the tradeshow industry. Before Three Stage, Spilman served as the chief executive officer for TidalTV, Inc. As the company's second employee, she was a driving force behind the development of the company's broadband television platform and initial business model. Her efforts led to $15 million in funding as well as partnerships with content providers including CBS, National Geographic, Scripps Networks and more.
She began her career at Time Inc.’s PEOPLE Weekly, where she spent nearly seven years in marketing and sales development roles. Spilman holds a Bachelor of Arts in English literature from Trinity College in Hartford, Connecticut, graduating Phi Beta Kappa.
Executive Vice President, Director of Digital Strategy, North America
Chad Stoller, recently joined BBDO as Executive Vice President, Director of Digital Strategy for North America for BBDO. Not only is he one of the most highly regarded thought-leaders in the digital space, he has a proven track record filled with examples of award-winning work created on behalf of clients such as Chrysler, Bank of America, NBC Universal, Sprint and others. Chad came to BBDO from Omnicom sister agency, Organic, where he helmed their emerging platforms strategy.
Earlier in his career, he worked for 15 years at New York marketing agency Arnell Group.
Global Research Director
Beth Uyenco is Global Research Director for Microsoft Advertising.
Prior to joining Microsoft she spent many years on the agency side most recently at OMD where she was U.S. Director of Strategic Research and Analysis. Before that she was Senior Vice-President of Research for Optimum Media, the media arm of DDB Worldwide, where she was responsible for managing all its media research operations.
Currently, Beth is the U.S. West representative for ESOMAR, Chair of the Media Ratings Council’s Internet Committee, Co-Chair of the IAB's Research Council and a member of the Council for Research Excellence.
Senior Vice President, Revenue and Strategy
Frans Vermeulen has been with FreeWheel for five years and currently serves as Senior Vice President, Revenue and Strategy. He is focused on aligning company revenue with that of its enterprise-class entertainment customers by delivering profitable revenue models and strategies for current and future products and driving additional value through advisory services.
Prior to joining FreeWheel, Frans spent more than three years at aCerno having joined as the second employee. In his tenure, he built and managed all revenue operations teams and processes, helping to lead the company to its eventual sale to Akamai (AKAM) in 2008.
Before his role at aCerno, Frans worked for Cendant as Director, Program Management, leading a team responsible for product positioning for several business units across all marketing channels. Prior to Cendant, Frans spent nearly five years at DoubleClick (now Google) working in both product and management roles in both the media and technology business groups. He has a BA from Boston College and an MBA from New York University’s Stern School of Business.
Chief Executive Officer
Credited as the visionary who enticed television advertisers to invest their marketing dollars online, Matt Wasserlauf, 40, spent 19 years in media and broadband advertising before single-handedly pioneering an entirely new industry: online video advertising.
In April 2004, Wasserlauf established BBE, the premier online video network that safely connects advertising buyers and sellers in the world’s most powerful ad platform. Under Wasserlauf’s leadership, BBE has emerged as one of the few full-service broadband companies that assists clients through sales of online advertising, syndicated programming, original online content and VINDICO™, BBE’s own video advertising technology platform. Hiring industry leaders who innately understand both the television and digital worlds, in only five years, Wasserlauf’s company has grown to more than 50 employees and a market value of $100 million. Unlike its competitors, BBE is solidly profitable.
Wasserlauf’s online achievements are the culmination of his early career in “traditional” television advertising. Wasserlauf spent four years as Vice President of Sales at The Feed Room, now a division of Kit Digital. There, he generated millions of dollars of advertising revenues and helped lay the foundation for today’s streaming video advertising industry.
Next, as Director of Sales for CBS.com, Wasserlauf delivered more than $10 million annually in revenue. He also spearheaded ad sales for Website tie-ins to CBS network programs, including Survivor and The Late Show with David Letterman.
Wasserlauf’s vision of the future of the online video advertising space came to him in the late 1990s, while he was working for Warner Bros., at the height of its success. At the network, he realized that video content, once digitized, allows viewers to click, send, share and save video.
After several years with Warner Bros., Wasserlauf declined an offer to renew his contract and struck out on his own. Warner Bros. had shown him the future. There was no turning back. The young entrepreneur’s dream lay in building an industry much larger than television.
Wasserlauf leveraged his experience in television marketing to engineer a revolutionary, new model for the online advertising industry. BBE, the first digital video ad network, brought together advertisers looking to extend their messages to the rapidly increasing online audience.
Chairman and Editor-in-Chief
The Slate Group/Washington Post Co.
Jacob Weisberg is Chairman and Editor-in-Chief of The Slate Group, a new of The Washington Post Company tasked with developing a family of Internet-based publications through start-ups and acquisitions. The flagship publication is Slate magazine. While serving as Slate’s Editor (2002-2008), Jacob saw the online magazine turn a profit. He greatly expanded its content, broadened its advertising base, launched several new initiates and in 2008, Slate won a National Magazine Award for General Excellence Online.
Jacob oversaw the launch of The Big Money (launched in September 2008), a new website dedicated to economic analysis and commentary with user tools that will take readers beyond simple coverage of business news.
Jacob is the author of several books, including The Bush Tragedy, which was a New York Times bestseller in 2008, and the Bushisms series. With former Treasury Secretary Robert E. Rubin, he co-wrote In an Uncertain World, which was published in 2003. His first book, In Defense of Government, was published in 1996.
Jacob joined Slate shortly after its founding in 1996 as Chief Political Correspondent, at a time when you still had to explain the Internet to some people, let alone the idea of an Internet magazine. Previously, he worked as a writer and editor at The New Republic and covered politics for New York Magazine. Jacob writes a bi-weekly column for Newsweek magazine. He has also been a Contributing Writer for The New York Times Magazine, a contributing editor of Vanity Fair and a reporter for Newsweek in London and Washington, as well as a weekly editorial-page columnist for the Financial Times. He is a frequent commentator on National Public Radio.