Principal Sponsor: VIP Sponsor: Supporting Sponsor: Produced by:
Nielsen Online Compete
AMC Online Media Services
Interactive Advertising Bureau

IAB Audience Measurement Leadership Forum
November 29, 2007 • New York


Principal Sponsor:

Nielsen Online

About Nielsen Online

Nielsen Online, a service of The Nielsen Company, delivers comprehensive, independent measurement and analysis of online audiences, advertising, video, consumer-generated media, word of mouth, commerce and consumer behavior, and includes products previously marketed under the Nielsen//NetRatings and Nielsen BuzzMetrics brands. With high quality, technology-driven products and services, Nielsen Online enables clients to make informed business decisions regarding their Internet, digital and marketing strategies. For more information, please visit www.nielsen-online.com. Also, visit our blog at www.nielsen-online.com/blog.


VIP Sponsor:


About Compete

Compete, a Kantar Media company, helps the world's top brands improve their marketing based on the online behavior of millions of consumers. Leading advertisers, agencies, and publishers rely on Compete's products and services to create engaging online experiences and highly profitable advertising campaigns. Compete's online panel—the largest in the industry—makes the web as ingrained in marketing as it is in people's lives. Compete is located in Boston, MA, with offices throughout the U.S. For more information, please visit www.compete.com.


Supporting Sponsor: 

AMC Online Media Services

About AMC Online Media Services

AMC Online Media Services is a professional interactive media audit firm and an Associate Auditing Member of the IAB. We perform independent, third party audits and certifications of online publishers, third party ad networks, ad agencies, and interactive media service providers. As the leading firm that is wholly dedicated to all IAB Guidelines and Best Practices compliance initiatives, we use our proprietary audit methodologies and interactive technology tools to help our clients comply with IAB Guidelines. We offer an array of services including third party audits and certifications, remediation of procedures and processes to comply with guidelines and interactive compliance consulting services.

Our management team includes executives from leading search engine and interactive media companies with expertise in management consulting, interactive ad measurement and audit, remediation program development and implementation, information security program development and implementation, and interactive technology support services.

Start here with your IAB compliance guidelines.

Contact us at: [email protected]www.amconlinemediaservices.com or (626) 294-0300


Supporting Sponsor: 

Audit Bureau of Circulations

About Audit Bureau of Circulations

With more than 4,000 members in North America, ABC is a forum of leading magazine and newspaper publishers, advertisers and advertising agencies. The organization provides credible, verified information essential to the media buying and selling process. ABC maintains the world’s foremost electronic database of audited circulation information and a growing array of verified readership, subscriber demographics and online activity data. To learn more, visit www.accessabc.com.


Supporting Sponsor:

BPA Worldwide

About BPA Worldwide

BPA Worldwide is in the business of providing assurance. For 80+ years as a not-for-profit assurance service provider, BPAWW was originally created by advertisers, advertising agencies and the media industry to audit audience claims used in the buying and selling of advertising. Today, in addition to auditing audience claims, through its iCompli service, BPAWW verifies compliance to defined government, industry, and organizational standards as well as adherence to privacy, data protection and sustainability guidelines and best practices. With more than 3,000 clients in over 20 countries, BPAWW is a trusted resource for compliance and assurance services.


The IAB Leadership Forum is a tremendous opportunity for companies looking to interact with and promote to the senior executives at top internet publishers. Sponsorship opportunities are customizable to the marketing needs of the sponsor and the cost of exposure to this audience is extremely competitive.

To find out more about sponsorship opportunities please contact Andrew Q. Kraft at [email protected].