About Nielsen Online
Nielsen Online, a service of The Nielsen Company, delivers comprehensive, independent measurement and analysis of online audiences, advertising, video, consumer-generated media, word of mouth, commerce and consumer behavior, and includes products previously marketed under the Nielsen//NetRatings and Nielsen BuzzMetrics brands. With high quality, technology-driven products and services, Nielsen Online enables clients to make informed business decisions regarding their Internet, digital and marketing strategies. For more information, please visit www.nielsen-online.com. Also, visit our blog at www.nielsen-online.com/blog.
comScore is a global leader in measuring the digital world and preferred source of digital business analytics. comScore helps clients better understand, leverage, and profit from the rapidly evolving digital marketing landscape by providing data, analytics, and on-demand software solutions for the measurement of online ads and audiences, media planning, website analytics, advertising effectiveness, copy-testing, social media, search, video, mobile, cross-media, e-commerce, and a broad variety of emerging forms of digital consumer behavior. comScore services, which now include the product suites of recent acquisitions AdXpose, Nedstat, Nexius XPlore, ARSGroup, and Certifica, are used by more than 1,800 clients worldwide.
About Dynamic Logic
Dynamic Logic (www.dynamiclogic.com) is a leading global research company specializing in media and marketing effectiveness. As a pioneer in online ad effectiveness, Dynamic Logic now measures the branding impact of campaigns across 27 digital platforms. By leveraging Millward Brown's world-class expertise on brand building alongside digital insights from unparalleled normative databases of online, mobile and cross media studies, Dynamic Logic continues to be a leading source to advertisers, agencies and media companies seeking to maximize ROI in an ever changing marketing landscape. Dynamic Logic is a Millward Brown company, which is part of The Kantar Group, the information and consultancy arm of WPP.
Quantcast is a digital advertising company specialized in audience measurement and real-time advertising. As the pioneer of direct audience measurement in 2006, Quantcast has today the most in- depth understanding of digital audiences across the web, allowing marketers and publishers to make the smartest choices as they buy and sell the most effective targeted advertising on the market.
About BPA Worldwide
A not-for-profit organization for over 75 years, BPA Worldwide has the largest membership of any media auditing organization in the world, spanning 30 countries. Membership includes media owners, advertising agencies and marketer companies, as well as suppliers to the industry.
In a recent shift toward total brand metrics, BPA now bundles enhanced website traffic measurement with members' print and trade show audits without increasing our existing dues and fees. Web-only members can now include print or events in the same bundled package.
In addition, BPA will continue to offer its Ad Server System Certification, performed in accordance with IAB standards and guidelines.
To learn how BPA Worldwide can work to your advantage, contact Peter Black at 203.447.2802 or visit us at bpaww.com.
To find out more about sponsorship opportunities please contact Phil Ardizzone, Director of Event Sales, at [email protected].