Sponsors

Principal Sponsor

Google

About Google

Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program, which is the largest and fastest growing in the industry, provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout North America, Europe, and Asia. For more information, visit www.google.com.


Premier Sponsor

LiveRail

About LiveRail

LiveRail is the leading publisher monetization platform for video. LiveRail delivers over 5bn impressions each month—setting the standard for innovative video advertising technology solutions. Our mission is to provide premium publishers with the technology to sell video inventory smarter and safer, across all devices. Our publishers benefit from sophisticated analytics, advanced controls and unparalleled transparency—generating maximum yield for every ad impression.

Founded in 2007, LiveRail’s senior team is led by founders Mark Trefgarne (CEO) and Andrei Dunca (CTO). LiveRail is headquartered in San Francisco with offices in New York, London, and Romania.


Title Sponsor

CPXi

About CPXi

CPXi is a global digital media holding company with over a decade of experience connecting consumers with brands. The company has four primary divisions: bRealTime, offering programmatic solutions for both demand and supply side partners; Simplixity, providing full service media execution for brands, agencies and direct marketers; Affiture, an affiliate network driving performance objectives, and; AdReady, providing a self-serve platform for programmatic creative and media placement. CPXi provides multi-screen messaging, leveraging display, social, mobile, and video advertising at scale, serving over six billion managed impressions daily. CPXi is a privately held company.


Title Sponsor

Operative

About Operative

Operative Media is the premier advertising business management company enabling media and advertising organizations to profitably run increasingly complex businesses with simplicity. Operative’s next-generation, SaaS-based platform, Operative.One, and technology-enabled services help media industry leaders and their partners reduce transaction costs and boost advertising revenue by balancing operational efficiency with innovation. More than 200 industry leaders representing over 30 percent of digital advertising revenue—including MSN, OMD, NBC Universal and Pandora—rely on Operative to provide the business processes and systems necessary to package, sell, traffic, manage, optimize, and collect revenue on advertising products. For more information, visit operative.com.


Title Sponsor

The Trade Desk

About The Trade Desk

The Trade Desk powers the most sophisticated buyers in advertising technology. Founded by the pioneers of real-time bidding, The Trade Desk has become the fastest growing demand-side platform in the industry by offering agencies, aggregators, and their advertisers best-in-class technology to manage display, social, and video advertising campaigns.

The Trade Desk empowers buyers at the campaign level with the most expressive bid capabilities in market, full-funnel attribution, and detailed reporting that illustrates the consumer journey from initial impression to conversion. By maintaining a pure buy-side focus, The Trade Desk delivers on branding and performance for clients worldwide.


Title Sponsor

Videology

About Videology

Videology (videologygroup.com) is the world’s largest video advertising platform. By simplifying big data, we empower marketers and media companies to make smarter advertising decisions to fully harness the value of their audience across screens. Our math and science-based technology enables our customers to manage, measure and optimize digital video and TV advertising to achieve the best results in the converging media landscape.

Videology, Inc., is a privately-held, venture-backed company, whose investors include Catalyst Investors, Comcast Ventures, NEA, Pinnacle Ventures, and Valhalla Partners. Videology is headquartered in Baltimore, MD, with key offices in New York, Austin, Toronto, London, Paris, Madrid, Singapore, Sydney and sales teams across North America.


Title Sponsor

Xaxis

About Xaxis

Xaxis is a global digital media platform that programmatically connects advertisers and publishers to audiences across all addressable channels. Xaxis combines proprietary technology, unique data assets and exclusive media relationships with the brightest team of audience analysts, data scientists and software engineers. Advertisers working with Xaxis achieve higher ROI from digital marketing campaigns. Publishers deliver relevant content and advertising to new and valuable audiences. Xaxis works with over 2,700 clients across 32 markets in North America, Europe, Asia Pacific and Latin America.

For more information, visit www.xaxis.com.


VIP Sponsor

Adslot

About Adslot

Adslot’s leading programmatic direct platform is a purpose built media trading solution to meet the needs of buyers and sellers of premium display advertising. Adslot benefits publishers, agencies and advertisers alike by providing structural efficiencies in the way premium display media is traded. Publishers realize significant reductions in the cost of fulfillment, freeing their sales teams to dedicate more time to building relationships and generating new revenue streams. Media buyers and advertisers benefit from real time access to, and purchase of, guaranteed inventory across multiple publishers, including advanced planning capabilities.


VIP Sponsor

AOL Networks

About AOL Networks

Balancing the intersection of premium and programmatic, AOL Networks enables the world’s top marketers and media brands to reach consumers across desktop, mobile, tablet and connected TVs with impact through premium experiences, programmatic buying and performance driven campaigns. We are the global partner of choice for leading publishers, advertisers and agencies seeking to maximize the value of their online brands.


VIP Sponsor

AppNexus

About AppNexus

AppNexus, which offers the most powerful, open and customizable advertising technology platform, serves the largest and most innovative buyers and sellers of online advertising, including Microsoft Advertising Exchange, Interactive Media (Deutsche Telekom) and Collective. Led by the pioneers of the Web’s original ad exchanges at Yahoo!’s Right Media and Google’s DoubleClick, AppNexus offers the industry’s most advanced technology platform that empowers companies to build, manage and optimize their entire online advertising businesses. For more information, visit www.appnexus.com.


VIP Sponsor

BlueKai

About BlueKai

BlueKai is Big Data for Marketing. The BlueKai Data Activation System enables marketers and publishers to use what they know to power what they do, turning insights into action, and driving higher efficiency & performance in their marketing. Through data activation, our enterprise-level SaaS solution unites fragmented data sources to drive omni-channel data aggregation and targeting. BlueKai’s customers use data to analyze, advertise, optimize and monetize their audiences in ways that were previously unavailable to them and with BlueKai’s “data unchained” methodology, your customized data segmentation can be leveraged anywhere and is not restricted to any single channel.


VIP Sponsor

Collective

About Collective

Collective is a leading data-driven, programmatic advertising company that connects brand marketers to audiences with personalized ad experiences across screens and formats.  Collective's unified view of the consumer platform breaks down traditional media silos and enables brands to control audience reach & frequency and choreograph messaging across TV, PC, tablet and smartphone devices.  Headquartered in New York with offices in Atlanta, Boston, Chicago, Dallas, Detroit, Los Angeles, San Francisco, London and Bangalore. Collective is backed by Accel Partners, Cox Media Group, Greycroft Partners, iNovia Capital and Samsung Ventures. To learn more about Collective, visit www.collective.com


VIP Sponsor

BrightRoll

About BrightRoll

BrightRoll is the largest independent video advertising platform for reaching audiences across web, mobile, and connected TV. The company powers digital video advertising for the world’s largest brands, including 90 of the top 100 US advertisers, and 17 of the top 20 advertising technology companies. The platform enables advertisers to reach 4 in 5 video viewers online and consistently ranks among the top two video ad platforms in ads served. As a result, BrightRoll technology collects and analyzes hundreds of billions of data points monthly, enabling real-time decisions that drive ROI for advertisers. To learn more, visit www.brightroll.com.


VIP Sponsor

comScore+M:Metrics

About comScore

comScore is a global leader in measuring the digital world and preferred source of digital business analytics. comScore helps clients better understand, leverage, and profit from the rapidly evolving digital marketing landscape by providing data, analytics, and on-demand software solutions for the measurement of online ads and audiences, media planning, website analytics, advertising effectiveness, copy-testing, social media, search, video, mobile, cross-media, e-commerce, and a broad variety of emerging forms of digital consumer behavior. comScore services, which now include the product suites of recent acquisitions AdXpose, Nedstat, Nexius XPlore, ARSGroup, and Certifica, are used by more than 1,800 clients worldwide.


VIP Sponsor

eXelate

About eXelate

eXelate is the smart data company that powers smarter digital marketing decisions worldwide for marketers, agencies, platforms, publishers and data providers. eXelate’s smart data platform provides accurate, actionable, and agile data and analytics on online household demographics, purchase intent, and behavioral propensities. Through the collection of trillions of directly measured online data points and distribution partnerships with information leaders such as Nielsen, Nielsen Catalina, MasterCard Advisors, Bizo, and more, eXelate makes online, offline, and custom modeled data sets actionable across 700M online consumers worldwide. eXelate is a leader in privacy compliant advertising practices. For more information, please visit http://www.exelate.com or follow @eXelate.


VIP Sponsor

FreeWheel

About FreeWheel

FreeWheel helps the largest players in the television industry make money from their ad-supported content through a robust technology platform for ad management and monetization, a private marketplace for premium television inventory, and advisory services. FreeWheel’s solutions are used by companies like ABC, AOL, DIRECTV, ESPN, NBCUniversal, BSkyB, Turner Broadcasting System, and Viacom to profitably monetize their professional content on desktop, mobile, OTT, and traditional STB devices. For more information, visit freewheel.tv. Follow the company @FreeWheel.


VIP Sponsor

GfK

About GfK

GfK is one of the world's largest research companies, with around 13,000 experts working to discover new insights into the way people live, think and shop, in over 100 markets, every day. GfK is constantly innovating and using the latest technologies and the smartest methodologies to give its clients the clearest understanding of the most important people in the world: their customers.


VIP Sponsor

I-Behavior

About I-Behavior

I-Behavior is a data and analytics company that builds targeted audience segments to help companies reach the right consumers across any channel – online, postal, email, social and mobile. With I-Behavior intelligence, online and direct marketing campaigns reach individuals who are most likely to purchase your products and services, as determined by past buying behavior. I-Behavior’s cooperative database includes more than 2,750 data-contributing members and 190 million individuals representing more than $465 billion in online and offline purchases. I-Behavior is a KBM Group Company, part of the WPP organization. The Company has offices in Colorado, New York, Sao Paulo and London.


VIP Sponsor

INDEX Platform

About Index by Casale Media

Index is a transparent and fully customizable exchange technology that enables digital media organizations to sell their ad impressions programmatically and in real time. A division of online media technology veteran, Casale Media, Index equips enterprise level sellers with custom architected solutions, fully transparent sell side management technology, and access to programmatic demand that is organized and certified by humans into a clear and robust taxonomy.


VIP Sponsor

Integral Ad Science

About Integral Ad Science

Integral Ad Science is the leading global provider of actionable advertising intelligence data for buyers and sellers of digital media and is the industry's standard for rating media quality. Since launching the industry’s first preventative brand safety solution in 2009, powered by constant growth and innovation, Integral has evolved into a global media valuation platform that is essential to the buying and selling of quality media. Integral focuses on a comprehensive solution set that enables advertising to appear in quality environments and receive favorable exposure — while the sell side can monitor and control its quality and performance. Integral’s technology drives improved visibility, efficiency, and ROI for players across the digital media landscape. For more information, please visit www.integralads.com.


VIP Sponsor

Krux

About Krux

Founded in 2010, Krux delivers data fabric for the consumer web via our data management platform (DMP). Krux helps our clients protect, manage, and monetize data across all digital screens and sources. Hundreds of digital businesses worldwide have adopted Krux technology including NBC Universal, Sanoma Media, IDG, New York Times, Meredith, Centro, Forbes Media, Washington Post, Telegraph, Bloomberg, GateHouse Media, and Financial Times. Through our diverse community of clients and partners, Krux helps improve digital experiences for almost 800 million internet users worldwide. Krux is privately held with offices in San Francisco, New York City, and London. Find out more at krux.com.


VIP Sponsor

MediaLink

About MediaLink

MediaLink is a leading advisory firm that provides critical counsel to clients in the media, entertainment, and technology industries. Our team of seasoned industry experts delivers informed, innovative, actionable strategies for success in an evolving and interconnected media landscape. We don’t live in a perfect world, so we don’t pretend to operate in one. Instead, we apply our real-world knowledge of your business to help you move it forward.


VIP Sponsor

Mediaocean

About Mediaocean

Mediaocean is the leading software platform for the advertising community. Our platforms allow 80,000 global users at the world’s advertising holding companies, large agencies, and independents to efficiently manage and coordinate the entire advertising workflow—from planning and buying, to invoicing and paying, to analyzing and optimizing campaigns—across $130B in digital and traditional advertising. Learn more at www.Mediaocean.com.


VIP Sponsor

Neustar AdAdvisor

About Neustar

Neustar is the first real-time, cloud-based information services and analytics provider enabling marketers here to effectively promote their brands across the customer lifecycle. By combining our unique, authoritative data with our clients’ own information, we deliver actionable insights through exclusive predictive analytics to reach the highest quality audiences in the industry. Our suite of data-driven marketing solutions empower advertisers to precisely target their audiences, measure media effectiveness and optimize every dollar spent in real-time. Ultimately, we uncover insights for our clients and make problem-solving easy for brands and advertising agencies. For more information, please visit www.neustar.biz.


VIP Sponsor

Nielsen

About Nielsen

Nielsen studies consumers in more than 100 countries to give you the most complete view of trends and habits worldwide. And we’re constantly evolving, not only where or what we measure, but also by helping you understand how our insights drive profitable growth. Whether you’re a multinational enterprise or a single storefront, we believe innovation is the key to success—both in what you create and how you market your products and ideas. That’s why we continue to develop better solutions: to help you meet the needs of today’s consumers, and discover where they’re headed next. Learn more at www.nielsen.com.


VIP Sponsor

OpenX

About OpenX

OpenX is a global leader in digital and mobile advertising technology. OpenX’s vision is to unleash the full economic potential of digital media companies. OpenX solutions provide a unique Software as a Service platform by combining ad serving, an ad exchange, which includes Supply Side Platform technology, and content valuation.

OpenX Technologies, Inc., a wholly owned subsidiary of OpenX Software Ltd., is based in Los Angeles and is backed by leading investors including Accel Partners, Index Ventures, SAP Ventures, and Samsung Venture Investment Corporation.

For more information, please visit www.openx.com

OpenX is a trademark of OpenX Limited.


VIP Sponsor

PubMatic

About PubMatic

PubMatic is the technology platform that powers the programmatic advertising strategy of leading publishers and premium brands. Our innovative solutions help content providers drive the highest value for their digital media assets and provide consumers with a more personalized advertising experience across display, mobile, and video. PubMatic's One Platform, proprietary technology and advanced mobile capabilities are utilized by a global roster of comScore publishers. Pioneering online auctions for the buying and selling of media through Real-Time Bidding and Private Marketplace, PubMatic also works with over 400 advertising partners and has offices worldwide with headquarters in Redwood City, California.


VIP Sponsor

Rubicon Project

About Rubicon Project

Rubicon Project is a leading technology company automating the buying and selling of advertising. Relentless in its efforts for innovation, Rubicon Project has engineered one of the largest real-time cloud and Big Data computing systems, processing trillions of transactions within milliseconds each month.

The company’s pioneering technology created a new model for the advertising industry—similar to what NASDAQ did for stock trading. Rubicon Project’s automated advertising platform is used by more than 500 of the world’s premium publishers to transact with over 100,000 ad brands globally. Founded in 2007 and headquartered in Los Angeles, Rubicon Project has nine offices including New York, San Francisco, Paris, Sydney, and London.


VIP Sponsor

Sharethrough

About Sharethrough

Sharethrough is a software company that powers in-feed advertising for brands and publishers. Fortune 1000 brands and their agencies use the Sharethrough platform to drive engagement on premium websites for their original branded content, and top media companies partner with Sharethrough to create, manage and monetize in-feed ads across all connected devices. Founded in 2008, the company now has over 85 full-time employees and is headquartered in San Francisco with offices in New York and Chicago.  Sharethrough is privately held and please visit www.sharethrough.com to learn more.


VIP Sponsor

Visible Measures

About Visible Measures

Visible Measures is the real-time video content marketing platform of choice. Global brands rely on Visible Measures to engage audiences with relevant video content across channels and devices. Visible Measures predictably maximizes desired marketing results through its broadly embedded technology and the world’s most comprehensive data footprint.


VIP Sponsor

WebSpectator

About WebSpectator

WebSpectator is the world's first real-time mobile and web advertising metric, ad server and ad exchange that measures and trades the actual time-spent viewing ads, videos or any media component. 

WebSpectator is an agnostic network that lets publishers increase ad revenue and advertisers achieve better ROI with new metrics, analytics and business insights for ad exposure time, engagement and viewability. WebSpectator technology was named Cool Vendor for Media in Gartner's Cool Vendors 2012 report. For more information, please visit www.webspectator.com.


VIP Sponsor

Yahoo

About Yahoo

Yahoo is focused on making the world’s daily habits inspiring and entertaining. By creating highly personalized experiences for our users, we keep people connected to what matters most to them, across devices and around the world. In turn, we create value for advertisers by connecting them with the audiences that build their businesses. Yahoo is headquartered in Sunnyvale, California, and has offices located throughout the Americas, Asia Pacific (APAC) and the Europe, Middle East and Africa (EMEA) regions. For more information, visit the pressroom (pressroom.yahoo.net) or the Company’s blog (yahoo.tumblr.com).


Supporting Sponsor

Adap.tv

About Adap.tv

Adap.tv, a division of AOL Networks, is transforming the way video advertising is bought and sold. Adap.tv’s video intelligence platform, Pathway, helps many of the world’s largest brands, agencies, publishers and ad networks intelligently, effectively and safely plan, buy and measure billions of video ad trades programmatically every month across web, linear TV and mobile video.

Headquartered in San Mateo, California, Adap.tv has US offices in Chicago, Los Angeles and New York, and international offices in Australia, India, Japan, Singapore and the UK. For more information, please visit adap.tv, or follow Adap.tv on Twitter @Adaptv, Facebook at facebook.com/adaptv and LinkedIn at linkedin.com/company/adap-tv.


Supporting Sponsor

Lotame

About Lotame

Lotame is the DMP for Maximum Audience Impact—helping publishers, marketers and agencies maximize the way they collect, unify, protect, and activate audience data. Leveraging the industry’s most robust audience management engine, they’re able to intelligently monetize data, create premium properties, target more efficiently, and drive higher campaign performance and revenue. We’re dedicated to constant innovation, and helping our clients take full advantage of big data. Together, we’re doing things that others haven’t thought of yet. To learn more, visit lotame.com.


Media Sponsor

Advertising Age

About Advertising Age

Advertising Age (adage.com) is a multi-platform media brand delivering news and intelligence to the advertising, marketing and media industries, as well as targeted strategies for brand building and messaging in today’s complex business world. From the digital community to the entertainment industries, from the Hispanic market to the global stage itself, agencies, media, and marketers all turn to Ad Age print, digital, and special event brands for the insights and analysis they need to succeed.


Media Sponsor

Adweek

About Adweek

With $1.3 trillion in annual spending and rising, the global media industry is more influential than ever. At the center of this dynamic and ever-evolving industry is Adweek – The Voice of Media. Adweek covers all the aspects of the modern communications business—from advertising, media buying, and brand building to content, social networks, and digital strategies—with its weekly magazine and cutting-edge web destination.


To find out more about sponsorship and exhibit opportunities, please contact Phil Ardizzone, Director of Event Sales, at [email protected].