Press Clips from Digital Content NewFronts 2013

NewFronts in the News

Tuesday, May 21, 2013
MediaPost - The NewFronts Bring A New Day -- What's Next?
Tuesday, May 7, 2013
Cynopsis Digital - The Digital Content NewFronts: Were they "New" Enough?
Monday, May 6, 2013
paidContent - Pretty enough for TV? Conde Nast and Wall Street Journal strut for online video dollars
Ad Age - NewFronts Drew Crowds, But Will Anyone Remember the Shows?
Sunday, May 5, 2013
Adweek - Here's Our Scorecard for the 2013 NewFronts
Friday, May 3, 2013
Crackle – Cracke NewFronts Round-up
Adweek - So, Why Exactly Is Zynga Hosting a NewFront?
Cynopsis Digital - News and announcements from the Disney Interactive, Digitas, and VEVO NewFronts
Streaming Media - Digitas NewFront Extolls the Power of Now, Focuses on the Message
Variety - Upfronts: Can ‘NewFronts’ Dent TV’s Ad Cash?
Thursday, May 2, 2013
MediaPost - Disney Pitches App Strategy, New Digital Projects
New York Times - In Online Video, Street Cred vs. Quality
brandchannel - YouTube Leaves TV in the Dust with Strong NewFronts Display
Marketing Pilgrim - What Begins with a Click: YouTube At the NewFronts
Direct Marketing News - Your Brand is Alive: News From the Digitas NewFront
Tubefilter - Conde Nast To Turn Six More Magazines Into Online Channels
Tubefilter - New Tracking Tool To Identify YouTube Stars Before They Get Big
Ad Age - Huffington Post Brings Rapid-Response Native Ads to the Homepage
Wednesday, May 1, 2013
MediaPost - YouTube Declares War Is Over And It Won
Ad Age - Disney Interactive NewFront: New Shows, Vevo Pact and 'Story' App for Your Photos
Kidsscreen - With Digital NewFront, Disney’s web stories point to past and future
Beet.TV - IAB’s CEO Rothenberg on the NewFronts: “Birth of a New, Popular Medium”
Variety - NewFronts: Disney Tees Up Online Shows, ‘Story’ App for Digital Families
Cynopsis Digital - NewFront showcases from Univision, Blip, Conde Nast, and Google/YouTube
Fast Company - Internet Celebrities Shine At YouTube Brandcast Event
Adweek - Disney Launches Story App Aimed at Moms
Tubefilter - YouTube Touts 1 Billion Monthly Viewers, ‘Gen C’ Appeal At Brandcast
Women's Wear Daily - Condé Entertainment Previews Video Channels for Vogue, Wired and Vanity Fair
Tuesday, April 30, 2013
New York Times - Condé Nast Introduces Web Series for Magazines
Variety - NewFronts: YouTube Song and Dance Focuses on Big, Youthful Metrics
iMediaConnection - 6 reasons the 2013 NewFronts change the game for marketers
Tubefilter - Blip Targeting Both Men And Women With Upcoming Originals Slate
Multichannel News - Newfronts 2013: Conde Nast Entertainment Adds Vogue, Wired To Video Network
Tubefilter - Digital Upfronts Wednesday: Tubefilter’s Guide to NewFronts Presentations and Parties
Multichannel News - Newfronts 2013: Univision to Launch Flama
Ad Age - CBS Interactive Says NewFront Rivals Can't Match Its Content
Adweek - Alloy Pitching Novel-Inspired Teen Drama
Streaming Media - AOL Offers Shows from Sarah Jessica Parker, Nicole Richie, More
Tubefilter - What To Expect At The Blip NewFront
Adweek - Blip Inks Deal With Ray William Johnson
Hollywood Reporter - YouTube NewFront: Jeffrey Katzenberg Hypes Acquisition; Snoop Lion Performs
New York Times - Web Content Creators Focus on Spanish Speakers
Beet. TV - AOL Announces 15 New Shows at NewFronts
Beet.TV - Tim Armstrong on AOL’s “Bigggest Story:” Integration with Mediaocean and FreeWheel
Variety - NewFronts: Condé Nast Pages 30-Plus Internet Video Shows
MediaPost - Aol Is Very Into Itself, Looks to Nielsen For Justification
Cynopsis Digital - The 2013 NewFronts continue with Hulu, Alloy Digital, AOL, and CBS Interactive
Marketing Land - AOL’s New Initiatives To Put Digital Video On Par With TV
MediaPost - Un-Disrupting The Mobile Video Advertising Disruption
Realscreen - NewFronts ’13: Paltrow, Parker on tap for AOL originals
Marketplace Morning Report - Old media battles online companies for digital ad spending
C21Media - AOL, Hulu, Yahoo! roll out originals
Monday, April 29, 2013
New York Times - In the World of Content, Web Follows a Trail Left by TV
Tubefilter - AOL Rolls Out Star-Studded Slate Of Original Series At Newfronts
Marketing Pilgrim - From the Digital NewFronts: 15 Shows for AOL, Start-Up Doc for WSJ and More
iMediaConnection - The NewFronts grow up
Tubefilter - Wall Street Journal To Promote Startups In New Web Series
CableFax - NewFrontier—Digital Players Dance to New Beat
Fast Company - Yahoo Touts Original Programming With John Stamos, Ed Helms
Billboard - Backbeat: The Lumineers Play Yahoo's Digital NewFront, Preview 'On The Road' Concert Series in NYC
CNBC - Hulu Unveils Its 'Newfronts' Pitch
Tubefilter - Hulu Announces 4 Million Hulu Plus Subscribers, New Shows At Newfronts
Adweek - Comedy Is King at the Hulu NewFront
Variety - NewFronts: CBS Crafts Internet Series Based on Primetime TV
Tubefilter - Ed Helms, John Stamos Help Yahoo Tout Upcoming Shows At Newfronts
Streaming Media - Yahoo Unveils Celeb-Driven Online Series at NewFront
Beet.TV - Microsoft Touts Channels, Show Slate and Cross-Device Platform at New Fronts
Warc - Digital upfront draws print publishers
MediaPost - Yahoo Unveils New Media Projects, Video Ad-Buying Method
New York Times - Hulu Says Number of Paid Subscribers Has Doubled
ClickZ - Tales From the Digital Content NewFronts
Adweek - Yahoo's Mayer: I Love Advertising and Content
Variety - NewFronts: Hulu Plus Tops 4 Million Subscribers
Broadcasting & Cable - NewFronts 2013: Hulu Adds Two New Series
Ad Age - Special Report: TV Upfront Hulu Touts New Shows, 4 Million Subscribers
Complex - "Losing Your Virginity with John Stamos" Among Yahoo!'s New Web Shows
Barron's - Yahoo!: ‘NewFront’ Shindig More Polished, Impressive, Says JMP
Multichannel News - CBS Interactive Extends Network Shows Online
ReelSEO - Original Professional Online Video: 45 Million Unique Viewers A Month
Hollywood Reporter - AOL NewFront: 15 New Shows, Sarah Jessica Parker
CableFax - Yahoo Leads With Original Comedies, Touts Native Stream Ads
Hollywood Reporter - AOL NewFront: NASCAR Teen Driver Out Front in Docuseries
USA TODAY - Adrian Grenier among celebrities acting disruptive on AOL
Variety - NewFronts: AOL Bets on Star Wattage to Win TV Ad Dollars
Adweek - AOL Unveils 15 Fall Shows in an Aggressive Push for TV Dollars
Sunday, April 28, 2013
Portada - Digital Newfronts start today with Hispanic component
TechCrunch - Yahoo Announces New Ad Formats: Mobile-Friendly Native Ads And A Big ‘Billboard’ On Its Front Page
Variety - NewFronts: Microsoft Pushes ‘Brand Safe’ Content Into StageDoor Channels
Tubefilter - 45 Million Unique Viewers Watch Professional Online Content Each Month
Associated Press - Ed Helms' 'Tiny Commando' series coming to Yahoo
Tubefilter - Digital Upfronts Monday: Tubefilter’s Guide to NewFronts Presentations and Parties
Variety - NewFronts: Yahoo Teams With WWE, Announces Six New Shows
Variety - NewFronts: Original Internet Video Getting Big, But Still Not TV Big
Deadline - Weather Channel Announces Web Series ‘I Am Unstoppable’, ‘Virus Hunters’, ‘Alive’
Adweek - Weather Pushes Data Targeting, Multiscreen Series
Variety - NewFronts: Weather Channel Fall Originals to Rain Across All Screens
MediaPost - Online Video Rivals TV For Viewers
The Wrap - 3 Things That Need to Happen Before Big Money Gets Spent on YouTube, Hulu, Yahoo & AOL
MediaPost - Weather Channel Launches Twitter Effort
paidContent - Weather Company unveils three new web series, offers “four-screen” ad opportunity
Media Life Magazine - NewFronts kick off with Yahoo and Microsoft
Flavorwire - The Weather Channel Is Getting in on the Webseries Game
Tubefilter - Weather Channel Forecasts Full Slate Of Original Web Series In 2013
Hollywood Reporter - Yahoo Launches New Shows Starring Ed Helms, John Stamos, WWE
Adweek - Yahoo Goes Native With In-Stream Home Page Ads
Ad Age - The Weather Company's NewFront Pitch: Series That Span TV, Web and Mobile
CNET - Yahoo rolls out six original shows and new TV partnerships
New York Times - Hoopla of TV, Wooing Ads to Digital Media
Los Angeles Times - Yahoo NewFront features Ed Helms, Zachary Levi, Morgan Spurlock
Wall Street Journal - Weather Channel Expands Original Series
Saturday, April 27, 2013
Adweek - This Is Why Advertisers Need to Get Serious About Video
Associated Press - Higher expectations for digital media at NewFronts
Tuesday, April 23, 2013
Variety - NewFronts, Old Test: Diverting TV Dollars

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