Highlights from Digital Content NewFronts 2013


What a week it was! Six Founding Partners and 18 powerhouse presentations energizing New York City and the interactive advertising community proving that online video is the media frontier—of today and the future.

Thousands of people who attended the second annual Digital Content NewFronts witnessed great new original video content, learned from marketing best practices, and heard headline-grabbing announcements about partnerships that will change the course of the digital medium. The powerful series of presentations proved that digital video is the right place for brands to engage with consumers because consumers are engaging with digital video.

What’s next? As the industry continues on this dynamic journey, publishers will deliver ever-more wonderful video content, consumers will flock to enjoy it, and advertisers will be there to meet them—in ways that never could have been imagined with traditional television.

Here’s a look at what happened.

View photos from Digital Content #NewFronts 2013
Getty Images for Hulu, Condé Nast Entertainment


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