Innovation Days 2012


Principal Sponsor


About Quantcast

Quantcast is a digital advertising company specialized in audience measurement and real-time advertising. As the pioneer of direct audience measurement in 2006, Quantcast has today the most in- depth understanding of digital audiences across the web, allowing marketers and publishers to make the smartest choices as they buy and sell the most effective targeted advertising on the market.

Title Sponsor


About Yahoo

Yahoo is focused on making the world’s daily habits inspiring and entertaining. By creating highly personalized experiences for our users, we keep people connected to what matters most to them, across devices and around the world. In turn, we create value for advertisers by connecting them with the audiences that build their businesses. Yahoo is headquartered in Sunnyvale, California, and has offices located throughout the Americas, Asia Pacific (APAC) and the Europe, Middle East and Africa (EMEA) regions. For more information, visit the pressroom (pressroom.yahoo.net) or the Company’s blog (yahoo.tumblr.com).

VIP Sponsor

Extreme Reach

About Extreme Reach

Extreme Reach is the leading provider of video advertising management and distribution solutions that span TV, Digital and Mobile. Thousands of brands and agencies, including nearly all of the Ad Age 100, look to Extreme Reach to activate, measure and optimize their video advertising campaigns across all screens and devices. The Extreme Reach video convergence platform is the first to streamline the video advertising workflow and unify cross-platform analytics. Extreme Reach is headquartered in Needham, Mass., with offices in 15 cities across North America.

VIP Sponsor


About FreeWheel

FreeWheel, an independent subsidiary of Comcast, helps the largest players in the television industry generate revenue from their ad-supported content through a robust technology platform for ad management and monetization, a private marketplace for premium television inventory, and advisory services. FreeWheel's solutions are used by companies like AOL, Inc., BSkyB, DIRECTV, Discovery, ESPN, NBCUniversal, Turner Broadcasting System, and Viacom, Inc. to profitably monetize their professional content on desktop, mobile, OTT, and traditional STB devices.

VIP Sponsor


About Google+

Make all the marketing you do on Google better with Google+, a new way of using Google. Ads can become more relevant with personal recommendations and can be linked with your page and site so that anytime a consumer interacts with you brand, it adds up. Sharing and recommendations aren’t limited to a single destination, but are made available across the web where they are most useful. With over 120 integrations into other Google products and new Google+ features added every day, this is just the beginning.

VIP Sponsor


About Innovid

Innovid delivers immersive advertising anywhere. Founded in 2007, Innovid provides visionary marketers with the tools to create, deliver and measure video campaigns, in any format, on any screen, publisher or ad network. Innovid's Ad Server was developed to address the issues specific to video ad serving and simplify the process for agencies and marketers. Bringing a new dimension to online video, Innovid's iRoll reimagines the possibilities for interactive engagement across multiple screens. For more information, visit www.innovid.com.

VIP Sponsor


About DG

DG is the global hub for creation, management, distribution, and optimization of advertising campaigns across broadcast, digital, and mobile channels. DG boasts the only complete digital delivery workflow; the largest cross-channel ad distribution network; and the largest hybrid satellite and Internet network. DG solutions encompass research and analytics, planning and buying, trading services, video, and rich media productions, and content syndication across hybrid delivery systems.

Headquartered in New York, DG connects 12,000+ global advertisers and 5,000 agencies with audiences through a network of 40,000+ media destinations in 75 countries.

VIP Sponsor


About PubMatic

PubMatic is the technology platform that powers the programmatic advertising strategy of leading publishers and premium brands. Our innovative solutions help content providers drive the highest value for their digital media assets and provide consumers with a more personalized advertising experience across display, mobile, and video. PubMatic's One Platform, proprietary technology and advanced mobile capabilities are utilized by a global roster of comScore publishers. Pioneering online auctions for the buying and selling of media through Real-Time Bidding and Private Marketplace, PubMatic also works with over 400 advertising partners and has offices worldwide with headquarters in Redwood City, California.

VIP Sponsor

Rubicon Project

About Rubicon Project

Rubicon Project is a leading technology company automating the buying and selling of advertising. Relentless in its efforts for innovation, Rubicon Project has engineered one of the largest real-time cloud and Big Data computing systems, processing trillions of transactions within milliseconds each month.

The company’s pioneering technology created a new model for the advertising industry – similar to what NASDAQ did for stock trading. Rubicon Project’s automated advertising platform is used by the world’s leading publishers and applications to transact with top brands around the globe.

Founded in 2007 and headquartered in Los Angeles, Rubicon Project has fourteen offices including New York, San Francisco, Paris, Hamburg, Sydney, London, Milan and Tokyo.

VIP Sponsor

PalyStation Network     Crackle

About Sony

With blockbuster movies, critically acclaimed television, and as the worldwide leader in gaming, Sony Ad Sales sits uniquely in the intersection between content, connected devices, and consumers. As leaders in connected entertainment, Sony has the ability to connect advertisers to the consumers that matter most—anytime, anywhere, and on any screen.

VIP Sponsor

Neustar AdAdvisor

About Neustar

Identity matters and it’s time to talk about it. As marketers, we need to be relevant all the time and Neustar can help you do just that. We’re your authoritative source for accurate identity information with privacy-by-design at its core. In today’s complex marketing ecosystem, consumer information changes rapidly. Built on Neustar PlatformOne™, we enable activation of customer and media intelligence in real time so that agencies and brands have a comprehensive, up-to-date portrait of customers and prospects. By linking online consumer interactions with offline authoritative datasets, you can use a single identity across all channels and devices in order to understand your best consumers, create a personalized experiences, and drive an increase in reach and sales. For more information, visit www.neustar.biz.

Supporting Sponsor

Audience Science

About AudienceScience

AudienceScience is a global digital marketing technology company enabling universal access to audiences through the AudienceScience Gateway. The AudienceScience Gateway is a proprietary audience delivery platform that unleashes the power of data, making it simple to create, understand, and engage relevant audiences. By leveraging industry leading technology, superior service, and unique data assets, AudienceScience drives digital marketing success for advertisers, agencies, publishers, and technology partners. Since 2003, AudienceScience has powered over 300,000 successfully targeted campaigns worldwide. For more information, please visit http://www.AudienceScience.com and follow @AudienceScience on Twitter.

Supporting Sponsor

Casale Media

About Casale Media

Casale Media builds innovative, high-performance advertising technology that maximizes digital media value for publishers and advertisers. Its Index platform is the first fully transparent real-time bidding (RTB) management technology that allows publishers to access premium demand through an exchange or a publisher’s own private marketplace.

Casale Media continues to establish its presence in digital advertising through its premium ad network, MediaNet, which is powered by Optimax, the first real-time ad serving and optimization platform. The company works directly with premium media organizations, with a focus on brand-safety and control for advertisers and publishers.

Supporting Sponsor

Demand Media

About Demand Media

We call it Content for Real Life. You’ll call it Results. There’s no company more likely to intersect with people’s daily lives than Demand Media. More than 100 million consumers turn to us for ideas and inspiration every month through our popular content and social media brands like eHow, LIVESTRONG and Cracked, or our entertainment and lifestyle platform IndieClick. Our 2012 People’s Voice Webby awards are a testament to the value we bring to users plus the consumer engagement and content solutions we provide to advertisers. For more information, please visit demandmedia.com.

Supporting Sponsor


About Extole

Extole is the leading consumer-to-consumer (C2C) social marketing platform for brands to tap into the power of customer advocates to drive measurable marketing results through social word of mouth. With Extole-powered social referrals, promotions, expressions, and analytics, brands can drive advocacy, amplify awareness, and acquire new high-value customers, while gaining insight into customer behavior and advocates. Extole powers C2C social marketing programs for over 250 brands including Redbox, T-Mobile, Vistaprint, Shutterfly, Kate Spade New York, The Travel Channel, New York Times, and SkyMall.

Supporting Sponsor


About Glam

We are Glam, and we help people create, connect, share and follow what they love.

Our 2,500+ bloggers and authors deliver some of the most timely and relevant insights in fashion, style, health & wellness, and most recently, Food and Moms content. Our recent acquisition of Ning takes our core heritage of content and enables compelling sociability on a significant scale—to the tune of 210MM+ uniques monthly.

Supporting Sponsor


About HORN

HORN is an award-winning digital communications agency. Named 2011 Technology Agency of the Year, HORN works with Fortune 500 global brands and hot emerging growth companies in technology, media, and consumer markets. Established 20 years ago, the agency is independent, with offices in San Francisco and New York, and is Co-Founder of the Oriella International Network. To learn more, please visit www.horngroup.com.

Supporting Sponsor

REALTOR.com® Media Solutions

About REALTOR.com Media Solutions

REALTOR.com Media Solutions, including life stage media sites REALTOR.com and Move.com, has been the leader in online real estate for over a decade. Attracting buyers, home enthusiasts, and movers, REALTOR.com Media helps advertisers reach broad groups of upwardly mobile consumers and/or target quality niche audiences in a safe environment that builds brand awareness and loyalty.

Our 13 million monthly unique visitors are serious real estate consumers and act as influencers in their communities. They visit our sites to search home listings and explore real estate and moving guides, home values, mortgage and financial information, home buying tools, and remodeling, gardening, and decorating ideas.

REALTOR.com Media offers superior content, a uniquely affluent, stable, and credit-worthy audience and innovative ad product solutions.

Supporting and Music Sponsor


About Spotify

Spotify for Brands connects brands with Spotify's 55-million plus free user base through quality audio, video and display ad products and high-touch custom solutions. Our platform offerings are 100% viewable and 100% share of voice, with zero wasted impressions.

Available in 58 markets globally, Spotify reaches a highly engaged audience on desktop, mobile, tablet, home entertainment systems and more. The average cross-platform Spotify user spends 148 minutes listening throughout their day, while working, studying, driving, exercising, relaxing at home and more. This increasingly mobile audience is twice as likely to have a strong emotional connection to brands (Source: comScore Music Impact Study, 2014).

Media Sponsor


About Adweek

With $1.3 trillion in annual spending and rising, the global media industry is more influential than ever. At the center of this dynamic and ever-evolving industry is Adweek – The Voice of Media. Adweek covers all the aspects of the modern communications business—from advertising, media buying, and brand building to content, social networks, and digital strategies—with its weekly magazine and cutting-edge web destination.

To find out more about sponsorship and exhibit opportunities, please contact Phil Ardizzone, Director of Event Sales, at [email protected].