About Adobe Auditude
VOD. Linear. Live. One holistic solution for ads, content, and analytics across every screen.
Adobe Auditude empowers media companies with powerful ad decisioning, seamless ad insertion, and comprehensive syndication capabilities that maximize the value of video wherever it’s viewed. Auditude is also the ad serving foundation of Adobe’s Project Primetime, a unified solution that links Adobe streaming, DRM, monetization, data management, analytics, and optimization technologies. Follow us at http://blogs.adobe.com/digitalmedia or on Twitter @Auditude.
Collective is the leader in data-driven, multi-screen advertising solutions for 75 of the top 100 national advertisers. Through data science, Collective connects brands to audiences with high impact personalized advertising experiences across display, video, mobile and social. Our technology solutions include Ensemble™, our audience buying, creative optimization and analytics platform for advertisers, and AMP®, our data and media management platform for publishers. Headquartered in New York with offices in Atlanta, Boston, Chicago, Dallas, Detroit, Los Angeles, San Francisco, London and India, Collective has been recognized for its rapid growth on the Deloitte Technology Fast 500 and Inc. Collective's investors include Accel Partners®, Greycroft Partners and iNovia Capital. For more information, please visit www.collective.com
FreeWheel manages the economics of content for the enterprise-class world of entertainment, offering technical infrastructure for revenue rights management and business operations, wrapped in advisory services. Founded and led by a team of executives from the world’s leading technology companies, FreeWheel’s solutions have already armed companies like AOL, ESPN, FOX, Sky, Turner, and VEVO with the technology and services they need to profitably scale their professional content across devices and revenue models. For more information, visit freewheel.tv. Follow the company @FreeWheel.
About Specific Media
Specific Media is a digital media company driving viewership for content owners, engagement for brands, and relevance for consumers. With capabilities spanning original programming, cross-channel distribution, and addressable advertising, the company connects audiences, content, and brands, adding meaning to each touch-point. As people discover new ways to consume content, Specific Media creates impactful media experiences no matter where they are.
Videology (videologygroup.com) is the world’s largest video advertising platform. By simplifying big data, we empower marketers and media companies to make smarter advertising decisions to fully harness the value of their audience across screens. Our math and science-based technology enables our customers to manage, measure and optimize digital video and TV advertising to achieve the best results in the converging media landscape.
Videology, Inc., is a privately-held, venture-backed company, whose investors include Catalyst Investors, Comcast Ventures, NEA, Pinnacle Ventures, and Valhalla Partners. Videology is headquartered in Baltimore, MD, with key offices in New York, Austin, Toronto, London, Paris, Madrid, Singapore, Sydney and sales teams across North America.
Adap.tv, a division of AOL Networks, is transforming the way video advertising is bought and sold. Adap.tv's video intelligence platform, Pathway, helps many of the world's largest brands, agencies, publishers and ad networks intelligently, effectively and safely plan, buy and measure billions of video ad trades programmatically every month across web, linear TV and mobile video.
Headquartered in San Mateo, California, Adap.tv has US offices in Chicago, Los Angeles and New York, and international offices in Australia, India, Japan, Singapore and the UK. For more information, please visit adap.tv, or follow Adap.tv on Twitter @Adaptv, Facebook at facebook.com/adaptv and LinkedIn at linkedin.com/company/adap-tv.
BrightRoll is the largest independent video advertising platform for reaching audiences across web, mobile and connected TV. The company powers digital video advertising for the world’s largest brands including 90 of the top 100 US advertisers and 17 of the top 20 advertising technology companies. The platform enables advertisers to reach 4 in 5 video viewers online and consistently ranks among the top two video ad platforms in ads served. As a result, BrightRoll technology collects and analyzes hundreds of billions of data points monthly enabling real-time decisions that drive ROI for advertisers. To learn more, visit www.brightroll.com.
eXelate is the smart data company that powers smarter digital marketing decisions worldwide for marketers, agencies, platforms, publishers and data providers. eXelate’s smart data platform provides accurate, actionable, and agile data and analytics on online household demographics, purchase intent, and behavioral propensities. Through the collection of trillions of directly measured online data points and distribution partnerships with information leaders such as Nielsen, Nielsen Catalina, MasterCard Advisors, Bizo, and more, eXelate makes online, offline, and custom modeled data sets actionable across 700M online consumers worldwide. eXelate is a leader in privacy compliant advertising practices. For more information, please visit http://www.exelate.com or follow @eXelate.
Innovid delivers immersive advertising anywhere. Founded in 2007, we provide visionary marketers with the tools to create, deliver, and measure video campaigns, in any format, on any screen, publisher, or ad network. We built our ad server to address the issues specific to video ad serving and simplify the process for agencies and marketers. And as interactive video becomes the new normal, iRoll brings alive this new dimension of online video, reimagining the possibilities for interactive engagement across multiple screens to capture consumer curiosity and draw the viewer deep into the brand experience.
LiveRail is the leading publisher monetization platform for video. LiveRail delivers over 4bn impressions (25% of all online video ads) each month—setting the standard for innovative video advertising technology solutions. Our mission is to provide premium publishers with the technology to sell video inventory smarter and safer, across all devices. Our publishers benefit from sophisticated analytics, advanced controls and unparalleled transparency—generating maximum yield for every ad impression.
Founded in 2007, LiveRail’s senior team is led by founders Mark Trefgarne (CEO) and Andrei Dunca (CTO). LiveRail is headquartered in San Francisco with offices in New York, London, and Romania.
DG is the global hub for creation, management, distribution, and optimization of advertising campaigns across broadcast, digital, and mobile channels. DG boasts the only complete digital delivery workflow; the largest cross-channel ad distribution network; and the largest hybrid satellite and Internet network. DG solutions encompass research and analytics, planning and buying, trading services, video, and rich media productions, and content syndication across hybrid delivery systems.
Headquartered in New York, DG connects 12,000+ global advertisers and 5,000 agencies with audiences through a network of 40,000+ media destinations in 75 countries.
AdoTube™ is a global in-stream video advertising company. AdoTube provides publishers and advertisers with easy and efficient access to in-stream video advertising and the solutions to target and optimize across multiple devices and video formats. AdoTube is a division of exponential, the global digital advertising company headquartered in Emeryville, California with presence in 25 countries worldwide. For more information, please visit www.adotube.com.
About AOL Video
Having helped millions of Americans to get online, AOL Inc. (NYSE: AOL) is on a mission to inform, entertain and connect the world. The home of a world-class collection of premium brands, AOL creates original content that engages audiences on a local and global scale. We help marketers connect with these audiences through effective and engaging digital advertising solutions.
Jivox is the leading multiscreen interactive advertising technology company. The Jivox IQ Ad platform enables agencies and publishers to produce and deliver highly-engaging ads featuring video, rich media, dynamic content, customizable widgets, and social sharing. Using Jivox, interactive ads can be easily authored and served in-stream, in-banner, and on mobile devices. Jivox technology eliminates the time consuming process of traditional code-based approaches. Jivox also provides sophisticated campaign measurement, demographic and purchase intent analytics via BrandGage—its real-time analytics platform. Several hundred media companies and agencies use Jivox, including College Humor, Federated Media, Weiden+Kennedy, Havas, Interactive One, Martha Stewart, Martini Media, Mojiva, Universal McCann, and Videology.
Playwire, a division of Intergi Entertainment, offers video solutions for both publishers and advertisers. Playwire is the first in its class to present an online video platform complete with a built in video SSP. With Playwire both publishers and advertisers now have one place where they can encode, host and stream their videos as well as competitively buy and sell their video inventory. In essence, Playwire makes online video simple. For more information please visit: http://www.playwire.com and follow us on Twitter @PlaywireVideo.
About Real Media Group
Real Media Group provides digital marketers and publishers with comprehensive tools that produce competitive advantage. Powered by 24/7 technology, Real Media Group brings together every digital channel for the advertiser, while helping publishers monetize their content and run every facet of their advertising operations more effectively. Real Media Group is a business unit of digital marketing technology leader 24/7 Media, a WPP Digital company. For more information, visit www.realmedia.com.
TubeMogul is a media-buying platform for video advertising that is simple, safe, and effective. By integrating real-time media buying, ad serving, targeting, optimization, and brand measurement into its PlayTime platform, TubeMogul simplifies the delivery of video ads and maximizes the impact of every dollar spent by brand marketers. Advertisers only pay when someone chooses to watch their video and they see exactly which sites their ads ran on, how their ads performed, and who watched them. We are built for branding, but without sacrificing the accountability and measurability of digital advertising.
VideoHub, a division of Tremor Video, is a first of its kind analytics console that helps marketers and agencies monitor the complex video ecosystem to dynamically match ads with content and viewers, deliver upon marketing goals, and maximize brand impact. Unlike traditional video management platforms, VideoHub focuses on effectiveness and delivers real-time analytics for deep transparency across ads, content, viewers, and performance. To request a demo, visit VideoHub.tv and follow us @VideoHubENT.
With $1.3 trillion in annual spending and rising, the global media industry is more influential than ever. At the center of this dynamic and ever-evolving industry is Adweek – The Voice of Media. Adweek covers all the aspects of the modern communications business – from advertising, media buying and brand building to content, social networks and digital strategies – with its weekly magazine and cutting-edge web destination.
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