Press Coverage

IAB Annual Leadership Meeting: Ecosystem 2.0

 
2012 IAB Annual Leadership Meeting: Press Coverage


News Coverage of IAB Annual Leadership Meeting

General Coverage

 
February 28, 2012 | BtoB | IAB chief urge action against industry threats
 

AOL

February 28, 2012 | Marketing Vox | AOL Launches Self-serve Ad Platform
 
February 28, 2012 | The Financial | Advertising.com’s Dave Jacobs re-elected as co-chair
 
February 27, 2012 | AOL Advertising Blog | AOL Shines Among Stars at IAB Annual Leadership Meeting
 

Adobe

February 27, 2012 | Beet.TV | Adobe Unveils Integrated Publishing Solution
 
February 27, 2012 | Broadcasting & Cable | Adobe Goes Primetime
 
February 27, 2012 | Tech Week Europe | Adobe ‘Project Primetime’ Integrates Video With Advertising
 
February 27, 2012 | TelecomPaper | Adobe unveils Primetime for ad-supported video delivery
 

AppNexus

Crisp Media

Jivox

February 27, 2012 | San Francisco Chronicle | Jivox Named Winner of Prestigious IAB Mobile Rising Stars Competition
 

Medialets

MediaMind

February 27, 2012 | Digital Journal | 2 MediaMind Formats Win Mobile Rising Stars Competition
 
February 27, 2012 | San Francisco Chronicle | 2 MediaMind Formats Win Mobile Rising Stars Competition
 
February 27, 2012 | Advertising.org | 2 MediaMind Formats Win IAB Mobile Rising Stars Competition
 
February 27, 2012 | Creative Zone | Slider Sidekick and Luca Star at the IAB
 

Microsoft

February 27, 2012 | Mel Carson blog | IAB Mobile Filmstrip wins IAB Rising Star Award
 
February 27, 2012 | Microsoft Advertising Blog | Microsoft’s Mobile Filmstrip wins IAB Mobile Rising Stars Competition
 

IAB Announcements at Annual Leadership Meeting

News Coverage of IAB Announcements

IAB Analysis Shows Digital Media are a Vital Influence on Consumer Electronics Purchases

February 29, 2012 | RadioWorld | Digital Media Shape Electronic Purchases

February 29, 2012 | Communications Technology | Why People Buy the Digital Stuff They Buy
 
February 28, 2012 | “TWICE” | Web Research Leads to 40% of Offline CE Purchases

IAB Opens the Hood on Digital Advertising to Present a Transparent, Simplified View of How Data is Used & Shared

IAB to Establish Ad Technology Council

February 28, 2012 | AgencySpy | Tuesday Morning Stir
 

IAB Reveals Winners of First-Ever Mobile Rising Stars Competition

February 28, 2012 | Mediapost | IAB Unveils Mobile Rising Stars
 
February 28, 2012 | Adotas | IAB Announces New Standard Ad Unit Portfolio
 
February 28, 2012 | MediaPost | IAB Debuts 5 Mobile Ad Units
 
February 27, 2012 | Marketer’s Mix | IAB Debuts 5 Mobile Ad Units
 

IAB Names Winners of Annual Sales and Service Excellence Awards

February 28, 2012 | Radio Ink | Katz 360 President Receives IAB Award
 
February 27, 2012 | All Access Music Group | Brian Benedik Receives Award From the Interactive Advertising Bureau
 

IAB Releases New Standard Ad Unit Portfolio

February 27, 2012 | Adotas | IAB Announces New Standard Ad Unit Portfolio
 
February 27, 2012 | Web Pro News | IAB Catches Up with Larger Display Ad Units
 

NBCUniversal’s Peter Naylor Helms IAB Board of Directors as New Chairman

February 28, 2012 | TelecomPaper | IAB Board elects NBCUniversal’s Naylor as chairman
 
February 27, 2012 | AgencySpy | Monday Morning Stir
 
February 26, 2012 | Adweek | Peter Naylor Named IAB Chairman
 

IAB Sales Certification

February 27, 2012 | Adweek | IAB Pushes Ad Sales Certification Exam

February 27, 2012 | Fins/Dow Jones | Testing Digital Ad Sellers