About Adobe Auditude
VOD. Linear. Live. One holistic solution for ads, content, and analytics across every screen.
Adobe Auditude empowers media companies with powerful ad decisioning, seamless ad insertion, and comprehensive syndication capabilities that maximize the value of video wherever it’s viewed. Auditude is also the ad serving foundation of Adobe’s Project Primetime, a unified solution that links Adobe streaming, DRM, monetization, data management, analytics, and optimization technologies. Follow us at http://blogs.adobe.com/digitalmedia or on Twitter @Auditude.
FreeWheel manages the economics of content for the enterprise-class world of entertainment, offering technical infrastructure for revenue rights management and business operations, wrapped in advisory services. Founded and led by a team of executives from the world’s leading technology companies, FreeWheel’s solutions have already armed companies like AOL, ESPN, FOX, Sky, Turner, and VEVO with the technology and services they need to profitably scale their professional content across devices and revenue models. For more information, visit freewheel.tv. Follow the company @FreeWheel.
Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program, which is the largest and fastest growing in the industry, provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout North America, Europe, and Asia. For more information, visit www.google.com.
About Operative Media
Operative Media (www.operative.com) is the advertising business management company. Our core purpose is to allow the media and advertising industries to run increasingly complex businesses with simplicity. Operative’s next-generation, SaaS platform and services help media industry leaders balance efficiency with innovation to reduce transaction costs and boost advertising revenue. Operative brings together the processes and systems necessary to package, sell, traffic, manage, optimize, and collect revenue on advertising products. More than 200 companies rely on Operative to manage over $6 billion in ad revenue annually, including The Wall Street Journal, MSN, OMD, NBC Universal, and National Public Media.
About Index by Casale Media
Index is a transparent and fully customizable exchange technology that enables digital media organizations to sell their ad impressions programmatically and in real time. A division of online media technology veteran, Casale Media, Index equips enterprise level sellers with custom architected solutions, fully transparent sell side management technology, and access to programmatic demand that is organized and certified by humans into a clear and robust taxonomy.
Founded in 2010, Krux delivers data fabric for the consumer web via our data management platform (DMP). Krux helps our clients protect, manage, and monetize data across all digital screens and sources. Hundreds of digital businesses worldwide have adopted Krux technology including NBC Universal, Sanoma Media, IDG, New York Times, Meredith, Centro, Forbes Media, Washington Post, Telegraph, Bloomberg, GateHouse Media, and Financial Times. Through our diverse community of clients and partners, Krux helps improve digital experiences for almost 800 million internet users worldwide. Krux is privately held with offices in San Francisco, New York City, and London. Find out more at krux.com.
About Rubicon Project
Rubicon Project is a leading technology company automating the buying and selling of advertising. Relentless in its efforts for innovation, Rubicon Project has engineered one of the largest real-time cloud and Big Data computing systems, processing trillions of transactions within milliseconds each month.
The company’s pioneering technology created a new model for the advertising industry—similar to what NASDAQ did for stock trading. Rubicon Project’s automated advertising platform is used by more than 500 of the world’s premium publishers to transact with over 100,000 ad brands globally. Founded in 2007 and headquartered in Los Angeles, Rubicon Project has nine offices including New York, San Francisco, Paris, Sydney and London.
About Advertising.com Group
Advertising.com Group’s mission is to simplify digital advertising at scale. This global group includes market leading brands including Advertising.com, ADTECH, the AOL On Video Network, goviral, Pictela, Sponsored Listings, and StudioNow and offers managed services and platform solutions across display, mobile, and video formats. The Advertising.com Group is positioned as a global partner for leading marketers, agencies, and publishers seeking to maximize the value of their online brands with the most sophisticated optimization technology and innovative monetization tools in the market.
DoubleVerify (www.doubleverify.com) is the world leader in online media verification and campaign effectiveness. It is the top choice of brand marketers, agencies, advertising networks, demand side platforms, exchanges, and digital publishers looking to ensure quality advertising environments, campaign transparency, and performance. DoubleVerify validates over 60 billion advertising impressions per month for hundreds of Fortune 500 brands, advertising networks, and media platforms. DoubleVerify was conferred the World Economic Forum 2012 Technology Pioneer Award for being one of the most innovative stakeholders in the technology space. Headquartered in New York City, DoubleVerify’s investors include JMI Equity, Institutional Venture Partners, Blumberg Capital, First Round Capital, and Genacast Ventures.
Equinix (Nasdaq: EQIX) connects businesses with partners and customers around the world through a global platform of high performance data centers, containing dynamic ecosystems and the broadest choice of networks. Platform Equinix connects more than 4,000 enterprises, cloud, digital content, and financial companies including more than 900 network service providers to help them grow their businesses, improve application performance and protect their vital digital assets. Equinix operates in 38 strategic markets across the Americas, EMEA, and Asia-Pacific and continually invests in expanding its platform to power customer growth.
Evidon technology gives businesses around the world unique insight into the digital ecosystem, including unparalleled intelligence on the marketing technologies that underpin the commercial web and the power to control their impact on business. Our technology includes Ghostery, the industry-leading browser tool that reports on data collection across 26 million websites and informs our company's business control solutions. We also provide market-leading privacy controls for more than $2 billion of display media annually that empower more than 150 million people daily to control how their information is used online. Companies make smarter decisions, protect their businesses and consumer privacy, and grow revenue as a result.
Mediawide will be unveiling Brandmark Tablet Publisher, which builds interactive digital magazines, brochures, reports, and catalogs from Adobe InDesign documents. The digital publications can be published onto iOS, Android, and Surface devices.
Mediawide will also be demonstrating the ability to create HTML5 Interactive and Animated Ads. These can be built using Adobe InDesign or Mediawide’s on-line HTML5 editor. Interactive ads supports video, audio, slide shows, 360-degree views, image panning, overset scrolls, hot spots, and hyperlinks to the web, pages or layers. The ads can then be delivered to websites, tablets, smart phones, or social media sites.
About Mirror Image
Mirror Image Internet provides a global Dynamic Delivery Network (DDN) that enables advertising-related service providers to execute their custom advertising-specific session logic on our network, close to visitors’ browsers, shortening response time while increasing scalability. Our customizable advertising solutions include geo-targeting, ad rotation, pixel tracking, mobile device redirect, targeted pre- and post-roll ads, and advertising billing verification solutions.
Since 1997, Mirror Image has been providing services that enable companies to deliver their online content to viewers worldwide, including content caching and file downloads, edge computing, a complete media management platform, and streaming solutions for delivering video (live and video on-demand) to desktops, mobile devices, and IPTV set-top boxes.
About Outsourced Ad Ops
Outsourced Ad Ops, adops.com, @adops, is a leading provider of online ad management services. Our clients receive unmatched quality of service from our experienced staff of ad operations professionals. We utilize some of the industry’s top talent, have built proprietary reporting tools to assist with campaign delivery, and perfected our flow of operations, giving our clients the feel of a strong internal division rather than an outsourced service. [email protected]
PubMatic is the technology platform that powers the programmatic advertising strategy of leading publishers and premium brands. Our innovative solutions help content providers drive the highest value for their digital media assets and provide consumers with a more personalized advertising experience across display, mobile, and video. PubMatic's One Platform, proprietary technology and advanced mobile capabilities are utilized by a global roster of comScore publishers. Pioneering online auctions for the buying and selling of media through Real-Time Bidding and Private Marketplace, PubMatic also works with over 400 advertising partners and has offices worldwide with headquarters in Redwood City, California.
About Real Media Group
Real Media Group provides digital marketers and publishers with comprehensive tools that produce competitive advantage. Powered by 24/7 technology, Real Media Group brings together every digital channel for the advertiser, while helping publishers monetize their content and run every facet of their advertising operations more effectively. Real Media Group is a business unit of digital marketing technology leader 24/7 Media, a WPP Digital company. For more information, visit www.realmedia.com.
About Right Media, a Yahoo! Company
Right Media, the world’s trusted digital advertising marketplace, launched the first global digital advertising exchange in 2005, evolving to support the needs of businesses in today’s digital media world. From sellers maximizing yield to buyers optimizing their ROI, businesses choose Right Media as the premium, trusted destination where they can build invaluable relationships. With the market as fragmented and complex as it is today, Right Media provides needed simplicity and control by combining multiple supply sources through one flexible interface.
About Rocket Fuel
Rocket Fuel Inc. delivers a leading programmatic media-buying platform at Big Data scale that harnesses the power of artificial intelligence (AI) to improve marketing ROI in digital media across web, mobile, video, and social channels. Rocket Fuel powers digital advertising and marketing programs globally for customers in North America, Europe, and Japan. Customers use Rocket Fuel's Advertising That Learns ® platform to achieve brand and direct-response objectives in diverse industries from luxury cars to groceries to retail. Rocket Fuel currently operates in more than 20 offices worldwide and trades on the NASDAQ Global Select Market under the ticker symbol "FUEL." For more information, please visit http://www.rocketfuel.com or call 1-888-717-8873.
A global leader in creative design & production services, online media operations and reporting/analytics with over 1400 employees, Theorem helps Publishers, Networks, Technology Providers, Agencies and Brands scale their digital operations cost effectively. Using a combination of scale, expertise and operational maturity, Theorem works with some of the most sophisticated digital marketers in the world.
Since 2002, organizations across the online ecosystem have leveraged Theorem’s expertise and experience to scale and supplement their digital media operations in the Americas, Asia Pacific, Europe and Middle East. Learn more at www.theoreminc.net.
YuMe is a leading provider of digital video brand advertising solutions. Its proprietary data-science driven technologies and large audience footprint drive inventory monetization and enable advertisers to reach targeted, brand receptive audiences across a wide range of internet-connected devices. Designed to serve the specific needs of brand advertising, YuMe’s technology platform simplifies the complexities associated with delivering effective digital video advertising campaigns in today’s highly-fragmented market. YuMe.com
With $1.3 trillion in annual spending and rising, the global media industry is more influential than ever. At the center of this dynamic and ever-evolving industry is Adweek – The Voice of Media. Adweek covers all the aspects of the modern communications business – from advertising, media buying and brand building to content, social networks and digital strategies – with its weekly magazine and cutting-edge web destination.
To find out more about sponsorship and exhibit opportunities, please contact Phil Ardizzone, Director of Event Sales, at [email protected].