Sponsors
About Google
Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program, which is the largest and fastest growing in the industry, provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout North America, Europe, and Asia. For more information, visit www.google.com.
About AT&T AdWorks
AT&T AdWorks is a digital media group within AT&T. Utilizing the inherent strengths of the world's largest telecommunications company and its superior data advantage, AT&T AdWorks connects advertisers with their audiences across online, mobile and TV platforms. Our proprietary, aggregate data and ad offering give us the ability to help advertisers effectively tap into billions of available ad impressions and use advanced optimization technology to increase ad effectiveness. For more information, please visit adworks.att.com.
About Microsoft Advertising
Microsoft Advertising provides advertisers and publishers with media, tools, and services to drive deep and profitable engagement with their audiences. This includes a global media network of Microsoft’s digital advertising businesses: MSN, Windows Live, Office Live, Xbox LIVE, Bing, and more. And now also includes Microsoft Advertising Exchange—a real time bidding solution to help advertisers and publishers untangle the complexities of digital media and get more out of their marketing and content investments. Microsoft Advertising makes buying and selling media simple, smart, and cost effective across media and devices in the Microsoft network of properties and beyond. Visit http://advertising.microsoft.com for more information.
About Univision
Univision Communications Inc. is the leading media company serving Hispanic America. Its assets include Univision Network, one of the top five networks in the U.S. regardless of language and the most-watched Spanish-language broadcast television network in the country; TeleFutura Network, Univision Cable Networks, including Galavisión, Univision tlnovelas, Univision Deportes Network, ForoTV, and an additional suite of six cable offerings—De Película, De Película Clásico, Bandamax, Ritmoson, Telehit and Clásico TV, Univision Studios, Univision Television Group, Univision Radio, Univision Interactive Media, Univision Móvil, and Univision Partner Group, a specialized advertising and publisher network. For more information, please visit Univision.net.
About Admeld
Admeld helps the world’s top online publishers sell their ad inventory smarter. Built and run by publishing veterans, the company provides its clients with expertise and technology to capture new revenue streams, control how they sell each impression, and protect their data and brand. Admeld customers include Answers.com, Discovery Communications, FOX News, Hearst Television, IDG TechNetwork, The Weather Channel, and more than 500 others worldwide. The company is headquartered in New York with offices in London, Berlin, San Francisco, and Toronto. Visit www.admeld.com for more information.
About FreeWheel
FreeWheel manages the economics of content for the enterprise-class world of entertainment, offering technical infrastructure for revenue rights management and business operations, wrapped in advisory services. Founded and led by a team of executives from the world’s leading technology companies, FreeWheel’s solutions have already armed companies like AOL, ESPN, FOX, Sky, Turner, and VEVO with the technology and services they need to profitably scale their professional content across devices and revenue models. For more information, visit www.freewheel.tv. Follow the company @FreeWheel.
About Mojiva
The team from Mojiva makes your job easier by developing unique, cutting-edge mobile advertising strategies for agencies, brand advertisers, and publishers around the world. Mojiva provides more than 750 million unique user devices worldwide with an alliance of experts in mobile rich media (mojivamca.com), and executions that can run across every device and tablet, mobile site, and app. Launching in 2008, Mojiva is headquartered in New York with offices in San Francisco, Los Angeles, Seattle, Detroit, Chicago, and London, and offers a team with experience from Google, AdMob, DoubleClick, Microsoft, and Motricity.
About NBC Universal Digital Media
NBC Universal Digital Media represents the online home of our entertainment portfolio: NBC.com, iVillage.com, BravoTV.com, Oxygen.com, USAnetwork.com, Syfy.com, AccessHollywood.com, and NBCSports.com. Every month, tens of millions of the most engaged users on the Internet consume our Emmy Award-winning content both on our web sites and via emerging platforms such as mobile, widgets, and social networking. With our creative flexibility, TV360 capability, and innovative advertising platforms, NBCU can create “Solutions with Scale” that provide deep connections between our users, our content, and our advertising partners.
About PubMatic
Since 2006, PubMatic (www.PubMatic.com) has been at the forefront of developing innovative technology. PubMatic provides a strategic sales platform that gives premium publishers the control to manage revenue and brand strategies in the growing real-time media environment. PubMatic combines some of the industry’s most comprehensive brand control tools with a true real-time bidding platform. Uniquely, these capabilities are combined with a complete audience data management suite and open APIs that allow publishers to engage with additional advertising technology vendors and data providers. PubMatic is privately held, with eight offices around the world in the U.S., Europe, Asia, and Australia.
About Rhythm NewMedia
Rhythm NewMedia has served billons of video, display, and rich media ads on behalf of the world’s largest brands including P&G, GM, Verizon, HBO, Marriott, Kraft, and Disney. We execute mobile campaigns exclusively across top apps and mobile web sites including CBS, ABC, NBC Universal, Fox, Sony Crackle, Warner Bros., Discovery, Viacom, AP, and many more. Rhythm’s high impact ad units provide deeper engagement through the captivating nature of video and touchable interactivity of mobile devices. Rhythm was founded in 2005. For more information, visit www.rhythmnewmedia.com or follow us at twitter.com/rhythmnewmedia.
About Celtra
Celtra provides the first end-to-end, self-service platform for creation, ad trafficking, tracking, and optimization of rich media mobile display advertising. Our solution makes it easy for media agencies, ad networks, and publishers to quickly create, distribute, and measure rich media ads across all major OS platforms and numerous mobile devices. Celtra’s AdCreator platform offers unmatched flexibility for creative campaign execution, best-in-class ad formats and extensive metrics to track, manage, and evaluate campaigns. For more information, follow us at www.celtra.com or on Twitter @CeltraMobile.
About Jumptap
Jumptap is the leader in targeted mobile advertising. With an unmatched portfolio of technology patents, Jumptap’s data-driven solutions deliver the highest ROI for advertisers, and the best yield for publishers, across multiple platforms. The company partners with digital and media agencies, publishers, wireless carriers, and brand advertisers, to deliver an array of mobile advertising solutions. For more information, visit www.jumptap.com or follow us on twitter.com/jumptap.
About PointRoll
PointRoll, a Gannett company, enables advertisers, agencies, and web publishers to create, deliver, and measure interactive and action-inspiring mobile, tablet, rich media display, online video, and social campaigns. Delivering both the art and science of digital engagement, PointRoll provides the creative tools, analytics, distributed content, and expertise marketers need to effectively engage consumers across screens and make a memorable and measurable impression. Evolving beyond the banner, PointRoll allows marketers to find consumers wherever they are across any digital platform and deliver a relevant and engaging brand or direct response experience, dramatically improving ad effectiveness. For more information, visit www.pointroll.com.
About Tapjoy
Tapjoy is the leader in discovery, engagement, and monetization services for mobile applications. The company’s turnkey in-app advertising platform helps developers acquire cost-effective, high-value new users, drive engagement within their applications, and create incremental income by providing an ad-funded payment method. The Tapjoy network spans over 9,000 apps and 200 million global consumers on iOS, Android, and emerging mobile platforms, delivering more than 1.5 million advertising completions per day to app developers and big brand advertisers. Tapjoy is venture-backed and headquartered in San Francisco, with offices in Silicon Valley, London, and Japan. For more information, visit www.tapjoy.com.
About Theorem
A global leader in creative services, online media operations, and reporting/analytics with over 900 employees, Theorem helps publishers, networks, technology providers, agencies, and brands scale their online operations cost effectively. Using a combination of scale, expertise, and operational maturity, Theorem works with some of the most sophisticated digital marketers in the world.
Since 2002, organizations across the online ecosystem have leveraged Theorem’s expertise and experience to scale and supplement their digital media operations in the Americas, Asia Pacific, Europe, and Middle East. Learn more at www.theoreminc.net and www.theoremcreations.com.
About Vdopia
Vdopia Inc., the world’s largest mobile video advertising company, enables major brands to engage their desired audiences at scale. The company introduced video advertising to mobile devices, and today is the only provider of auto-play video ads running across both apps and the mobile web. Vdopia’s proprietary technology enables the most scalable mobile platform for video and rich media, and powers the world’s largest mobile video ad network—delivering hundreds of millions of video and rich media ad impressions each month. It is headquartered in Silicon Valley, with offices across the U.S. and in India. Learn more at www.vdopia.com.
About Right Media, a Yahoo! Company
Right Media, the world’s trusted digital advertising marketplace, launched the first global digital advertising exchange in 2005, evolving to support the needs of businesses in today’s digital media world. From sellers maximizing yield to buyers optimizing their ROI, businesses choose Right Media as the premium, trusted destination where they can build invaluable relationships. With the market as fragmented and complex as it is today, Right Media provides needed simplicity and control by combining multiple supply sources through one flexible interface.
About YuMe
YuMe is a video advertising technology company that is making professional video impactful for advertisers. Our publishers use our ACE Ad Management platform which matches the right ad to the right viewer at the right time. We deliver high quality video content at scale, unmatched audience targeting, and ad campaign performance for our advertisers. With 600+ publishers, more than 2 billion video streams and 95 million unique viewers per month, YuMe’s Connected Audience Network delivers unprecedented reach, brand safety, contextual relevance, and controlled syndication across all digital media platforms—web, downloads, mobile, and IPTV. Learn more at www.yume.com.
About Advertising Age
Advertising Age is the leading global source of news, intelligence and conversation for marketing and media communities. Ongoing coverage of strategic topics like CMO Strategies and data-driven marketing is complemented by breaking news on digital, social media, and more.
To find out more about sponsorship and exhibit opportunities, please contact Phil Ardizzone, Director of Event Sales, at phil@iab.net.
