Principal Sponsor:

Audience Science

About AudienceScience

AudienceScience is a global digital marketing technology company enabling universal access to audiences through the AudienceScience Gateway. The AudienceScience Gateway is a proprietary audience delivery platform that unleashes the power of data, making it simple to create, understand, and engage relevant audiences. By leveraging industry leading technology, superior service, and unique data assets, AudienceScience drives digital marketing success for advertisers, agencies, publishers, and technology partners. Since 2003, AudienceScience has powered over 300,000 successfully targeted campaigns worldwide. For more information, please visit http://www.AudienceScience.com and follow @AudienceScience on Twitter.

Title Sponsor and Official Video Sponsor of IAB Events:


About FreeWheel

FreeWheel, an independent subsidiary of Comcast, helps the largest players in the television industry generate revenue from their ad-supported content through a robust technology platform for ad management and monetization, a private marketplace for premium television inventory, and advisory services. FreeWheel's solutions are used by companies like AOL, Inc., BSkyB, DIRECTV, Discovery, ESPN, NBCUniversal, Turner Broadcasting System, and Viacom, Inc. to profitably monetize their professional content on desktop, mobile, OTT, and traditional STB devices.

Title Sponsor:

About Datran Media

Datran Media is a leading digital marketing technology company that helps brands, publishers and agencies discover and reach their digital marketing audience. Backed by innovative technology and unparalleled strategic services, Datran Media solutions include audience targeting and measurement, multichannel media distribution and inbox marketing tools. Our solutions make it simple for marketers to drive maximum value from a variety of digital marketing channels and measure the results of digital marketing programs, including branding, acquisition, retention and monetization campaigns.

Title Sponsor:


About Gigya

Gigya is a software-as-a-service technology that delivers scalable social CRM, unifying the most popular identity and social providers including Facebook, Twitter, PayPal and LinkedIn and bringing the features and benefits to corporate web sites. Gigya enables online businesses to deepen customer relationships and tap existing friend networks, driving social registrations, word of mouth and social interaction for web sites and applications. In addition, Gigya provides analytics, best practices, consulting and support to optimize every implementation. Supporting more than 280 million users each month across more than 500,000 sites, Gigya’s technology is the choice of global leaders in publishing and commerce including CBS, Fox Sports, Intuit, The Coca-Cola Company, The Home Depot and Turner Networks.

Title Sponsor:


About Google

Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program, which is the largest and fastest growing in the industry, provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout North America, Europe, and Asia. For more information, visit www.google.com.

Title Sponsor:


About Operative Media

Operative Media (www.operative.com) is the advertising business management company. Our core purpose is to allow the media and advertising industries to run increasingly complex businesses with simplicity. Operative’s next-generation, SaaS platform and services help media industry leaders balance efficiency with innovation to reduce transaction costs and boost advertising revenue. Operative brings together the processes and systems necessary to package, sell, traffic, manage, optimize, and collect revenue on advertising products. More than 200 companies rely on Operative to manage over $6 billion in ad revenue annually, including The Wall Street Journal, MSN, OMD, NBC Universal, and National Public Media.

Title Sponsor:

Rubicon Project

About Rubicon Project

Rubicon Project pioneered advertising automation and is now doing for advertising what companies like NASDAQ did for stock trading. The company’s automated advertising platform is used by more than 700 of the world’s premium publishers and applications to transact with over 100,000 advertising brands globally.

A company driven by innovation, Rubicon Project has engineered the Advertising Automation Cloud, one of the largest real-time cloud and Big Data computing systems, processing trillions of transactions within milliseconds each month. According to comScore March 2014, Rubicon Project reaches 97 percent of U.S. Internet users per month.

Headquartered in Los Angeles, Rubicon Project has ten offices across the globe including New York, San Francisco, Paris, Hamburg, Sydney, London, and Tokyo.

Title Sponsor:


About Undertone

Undertone is a digital advertising company that sits at the intersection of media, creative, and technology. We connect brands with consumers across smartphones, tablets, and desktops through our suite of high impact, video, and display ad units. Through our technology platforms, we deliver these ads at the right time and in the right context on a handpicked portfolio of the world’s best media properties. Find out more at www.undertone.com.

VIP Sponsor:


About Admeld

Admeld helps the world’s top online publishers sell their ad inventory smarter. Built and run by publishing veterans, the company provides its clients with expertise and technology to capture new revenue streams, control how they sell each impression, and protect their data and brand. Admeld customers include Answers.com, Discovery Communications, FOX News, Hearst Television, IDG TechNetwork, The Weather Channel, and more than 500 others worldwide. The company is headquartered in New York with offices in London, Berlin, San Francisco, and Toronto. Visit www.admeld.com for more information.

VIP Sponsor:



ADTECH is a business unit of the AOL Advertising.com Group which was formed in May 2011. The focus of this group is to position AOL as a global partner for leading publishers, advertisers and agencies seeking to maximize the value of their online brands through premium formats, video, content, networks, platforms and monetization. The eight businesses that make up this Group are Advertising.com, ADTECH, AOL Video, goviral, Pictela, Content Solutions, 5min Media and Sponsored Listings.

VIP Sponsor:


About AOL

Having helped millions of Americans to get online, AOL Inc. (NYSE: AOL) is on a mission to inform, entertain and connect the world. The home of a world-class collection of premium brands, AOL creates original content that engages audiences on a local and global scale. We help marketers connect with these audiences through effective and engaging digital advertising solutions.

VIP Sponsor:


About Collective

Collective is a leading global marketing technology company that connects brands with consumers—no matter where they are or what device they’re on, TV, tablet, PC or smartphone. Our digital media solutions, powered by Collective’s audience cloud, enables brands to find, message and influence their most valuable consumers with coordinated TV and digital efforts. With ten years of experience in digital advertising, we work with 76 of the 100 Ad Age leading national advertisers. Headquartered in New York City, Collective's worldwide presence includes offices in Bangalore, Chicago, Los Angeles, London and San Francisco. Learn more at www.collective.com.

VIP Sponsor:


About Compete

Compete, a Kantar Media company, helps the world's top brands improve their marketing based on the online behavior of millions of consumers. Leading advertisers, agencies, and publishers rely on Compete's products and services to create engaging online experiences and highly profitable advertising campaigns. Compete's online panel—the largest in the industry—makes the web as ingrained in marketing as it is in people's lives. Compete is located in Boston, MA, with offices throughout the U.S. For more information, please visit www.compete.com.

VIP Sponsor:


About Evidon

Evidon technology gives businesses around the world unique insight into the digital ecosystem, including unparalleled intelligence on the marketing technologies that underpin the commercial web and the power to control their impact on business. Our technology includes Ghostery, the industry-leading browser tool that reports on data collection across 26 million websites and informs our company's business control solutions. We also provide market-leading privacy controls for more than $2 billion of display media annually that empower more than 150 million people daily to control how their information is used online. Companies make smarter decisions, protect their businesses and consumer privacy, and grow revenue as a result.

VIP Sponsor:


About MediaLink

Founded in 2004, MediaLink provides strategic advisory and implementation services to companies at all stages of the business life cycle at the convergence of media, marketing, technology and entertainment. In addition to developing, refining and executing strategies that drive competitive advantage and business acceleration for its partners, the company has diversified its product suite to include executive search, conference programming and event production. MediaLink’s client partners are companies in the Fortune 500, media, entertainment and emerging technology companies, and private equity and venture capital firms. With headquarters in New York and Los Angeles, MediaLink is led by Michael Kassan and Wenda Harris Millard alongside a team of 70+, including senior executives with deep and broad operational expertise in their respective fields.

VIP Sponsor:


About Microsoft

When it comes to today’s marketing, every second counts. Reaching your customer with the right message at the right time is more important than ever. Microsoft delivers the flexible cloud technologies and interactive digital solutions that marketers need—all to connect with customers at the moments that matter.

VIP Sponsor:


About OpenX

OpenX is a global leader in web and mobile advertising technology. OpenX’s vision is to unleash the full economic potential of digital media companies through superior advertising technology. OpenX provides a comprehensive technology platform for publishers that includes one of the first and largest programmatic ad exchanges, a next generation supply side platform and fully featured ad serving. All these products are multiscreen and OpenX also offers one of the industry’s most robust SDKs for app developers.

OpenX Technologies, Inc., a wholly owned subsidiary of OpenX Software Ltd., is based in Los Angeles and is backed by leading investors including Accel Partners, Index Ventures, SAP Ventures, and Samsung Venture Investment Corporation. OpenX is a trademark of OpenX Limited.

For more information, please visit www.openx.com

Please follow us on Twitter: @OpenX and Facebook: http://www.facebook.com/OpenX

VIP Sponsor:


About PubMatic

PubMatic is the technology platform that powers the programmatic advertising strategy of leading publishers and premium brands. Our innovative solutions help content providers drive the highest value for their digital media assets and provide consumers with a more personalized advertising experience across display, mobile, and video. PubMatic's One Platform, proprietary technology and advanced mobile capabilities are utilized by a global roster of comScore publishers. Pioneering online auctions for the buying and selling of media through Real-Time Bidding and Private Marketplace, PubMatic also works with over 400 advertising partners and has offices worldwide with headquarters in Redwood City, California.

VIP Sponsor:


About Unicast

Unicast has been providing state-of-the-art rich media solutions for publishers, agencies and advertisers since 1998. Integrating creative support with campaign management and detailed analytics, Unicast technologies empower customers to manage the complex process of deploying online advertising campaigns. Unicast is a proud member of the DG family of companies—a multichannel distribution network of thousands of advertisers and media publishers worldwide. Today, our solutions are leveraged globally by some of the world's most esteemed brands, including AOL, Fox Interactive Media, MSN, MindShare, NBC Universal, ABC, CBS and Initiative Media.

Supporting Sponsor:

Neustar AdAdvisor

About Neustar

Identity matters and it’s time to talk about it. As marketers, we need to be relevant all the time and Neustar can help you do just that. We’re your authoritative source for accurate identity information with privacy-by-design at its core. In today’s complex marketing ecosystem, consumer information changes rapidly. Built on Neustar PlatformOne™, we enable activation of customer and media intelligence in real time so that agencies and brands have a comprehensive, up-to-date portrait of customers and prospects. By linking online consumer interactions with offline authoritative datasets, you can use a single identity across all channels and devices in order to understand your best consumers, create a personalized experiences, and drive an increase in reach and sales. For more information, visit www.neustar.biz.

Supporting Sponsor:


About AdXpose

AdXpose is the leader in digital advertising analytics solutions. The company’s SaaS technology provides advertisers and publishers with greater transparency and confidence into the quality, safety, and performance of their digital advertising campaigns. The actionable optimization metrics captured by AdXpose solutions help its customers realize increased ROI, more profitable margins, and measurable ad effectiveness. AdXpose is headquartered in Seattle, with offices in New York City, and is backed by Draper Fischer Jurvetson and Ignition Partners. For more information, visit www.adxpose.com.

Supporting Sponsor:


About Atex

Atex, headquartered in the UK with offices worldwide, is a leading software company selling solutions for media-rich industries. We develop smart digital solutions that make a measurable difference and enable our 1000+ customers to to streamline operations and optimise their digital strategy. As a global organisation, we are committed to helping companies build revenues and reduce costs through products that are increasingly personalised, localised, collaborative, contextually relevant, and available on demand.

Supporting Sponsor:


About BlueKai

BlueKai is Big Data for Marketing. The BlueKai Data Activation System enables marketers and publishers to use what they know to power what they do, turning insights into action, and driving higher efficiency & performance in their marketing. Through data activation, our enterprise-level SaaS solution unites fragmented data sources to drive omni-channel data aggregation and targeting. BlueKai’s customers use data to analyze, advertise, optimize and monetize their audiences in ways that were previously unavailable to them and with BlueKai’s “data unchained” methodology, your customized data segmentation can be leveraged anywhere and is not restricted to any single channel.

Supporting Sponsor:

Casale Media

About Casale Media

Casale Media builds innovative, high-performance advertising technology that maximizes digital media value for publishers and advertisers. Its Index platform is the first fully transparent real-time bidding (RTB) management technology that allows publishers to access premium demand through an exchange or a publisher’s own private marketplace.

Casale Media continues to establish its presence in digital advertising through its premium ad network, MediaNet, which is powered by Optimax, the first real-time ad serving and optimization platform. The company works directly with premium media organizations, with a focus on brand-safety and control for advertisers and publishers.

Supporting Sponsor:

Donovan Data Systems

About Donovan Data Systems

Donovan Data Systems (DDS) provides market-leading media and creative workflow tools.

Widely used by agencies in North America and Europe, our iDesk digital campaign management application handles digital campaigns in one place, from plan to bill. Our Agency OS platform will encompass open standards and universal APIs to enable easy integration for agencies, pubs, and third parties.

Our clients benefit from the eBusiness capabilities in all our applications, and we collaborate with business partners to pursue a development agenda that makes trading simpler and serves the growth of the advertising industry.


Supporting Sponsor:


About Krux

Krux (www.krux.com) is a cloud-based data management company that helps businesses and people interact more productively through smarter, faster, safer flow of people data. Krux provides the platform for marketers and publishers to unify their data from multiple sources (web, mobile, CRM and etc.) and activate the data across any channel in real-time. Today, Krux reaches two billion browsers and devices worldwide, serves over 20 billion page views and processes more than 1.5 billion CRM records per month. With Krux, companies like Kellogg's, Warner Brothers, News Corp and Meredith, are improving revenue and engagement through the delivery of personalized brand experiences.

Supporting Sponsor:


About Lotame

Lotame is the DMP for Maximum Audience Impact—helping publishers, marketers and agencies maximize the way they collect, unify, protect, and activate audience data. Leveraging the industry’s most robust audience management engine, they’re able to intelligently monetize data, create premium properties, target more efficiently, and drive higher campaign performance and revenue. We’re dedicated to constant innovation, and helping our clients take full advantage of big data. Together, we’re doing things that others haven’t thought of yet. To learn more, visit lotame.com.

Supporting Sponsor:

Men's Health & Women's Health

About Men's Health & Women's Health

The Ultimate Digital Power Couple

Menshealth.com and Womenshealthmag.com are the healthy lifestyle digital resources for today’s active, achievement-oriented men and women. Updated daily, these premier online destinations are the 24/7 companions for nearly 6 million monthly unique visitors and anchor a digital portfolio that also includes 24 iPhone apps and iPad issues for both brands.

Supporting Sponsor:

Mocean Mobile

About Mocean Mobile

The Mocean Mobile platform offers publishers, mobile ad networks, and app stores a variety of simple tools, analytics, and is integrated with mobile rich media providers. Your sales teams can sell cutting-edge, higher CPM mobile advertising campaigns and your ad ops team can easily traffic and report activity. Mocean Mobile is also integrated with over 30 third party mediation partners, to ensure any unsold inventory is generating revenue. Headquartered in New York City with offices in Boston, San Francisco, and London, the team at Mocean Mobile is helping some of the biggest content producers all over the world maximize revenue through mobile.

Supporting Sponsor:


About Nexage

Nexage provides a market-leading mobile advertising revenue platform, powered by the Nexage RTB Exchange, which enables publishers, developers, buyers, and advertisers to maximize revenues and ROI. As a worldwide provider, Nexage’s mission is to provide superior platform performance that creates an efficient and vibrant mobile advertising market for both buyers and sellers. Nexage is rapidly scaling as buyers and sellers realize greater value for their mobile advertising business; today, Nexage serves over 70 global ad sources and over 160 publishers with over 500 mobile sites and applications. Come visit us at www.nexage.com or follow us on Twitter @Nexage.

Supporting Sponsor:


About RichRelevance

RichRelevance powers personalized shopping experiences for the world’s largest retailers, including Wal-Mart, Target, Sears, Overstock and others. Led by the e-commerce expert who helped pioneer personalization at Amazon.com, RichRelevance helps retailers increase sales by providing the most relevant experience throughout the consumer shopping process. In addition, RichRelevance powers personalized ads across many of these top-tier retail sites called "Shopping Media," which allows brands to engage shoppers where it matters most—at the point of purchase on the largest retail sites in the world.

Supporting Sponsor:

Sales Athlete

About Sales Athlete

Sales Athlete Executive Search® is a premier executive search firm based in Beverly Hills and New York, serving clients internationally. We partner with leading global brands and diverse industries in need of high performing sales, marketing, and management talent. Superior service and confidentiality are the cornerstones of our practice.

We specialize in enabling investors and senior management to achieve their personal and professional goals by providing transformational talent; people who shape powerful ideas and competitive solutions for the companies they work for and their clients. Client references tell our story best.

Official Media Sponsor:

Advertising Age

About Advertising Age

Advertising Age (adage.com) is a multi-platform media brand delivering news and intelligence to the advertising, marketing and media industries, as well as targeted strategies for brand building and messaging in today’s complex business world. From the digital community to the entertainment industries, from the Hispanic market to the global stage itself, agencies, media, and marketers all turn to Ad Age print, digital, and special event brands for the insights and analysis they need to succeed.

To find out more about sponsorship opportunities please contact Phil Ardizzone, Director of Event Sales, at [email protected].