Chairman of the Board and Chief Executive Officer
Since joining Google in 2001, Eric Schmidt has helped grow the company from a Silicon Valley startup to a global enterprise. Under his leadership, Google has dramatically scaled its infrastructure and broadened its offerings while maintaining a culture of strong innovation. His background uniquely prepares him to lead Google’s efforts toward technological solutions that focus on users. With founders Sergey Brin and Larry Page, and the rest of the executive team, Eric oversees the company’s technical and business strategy.
Prior to joining Google, Eric was the Chairman and Chief Executive Officer of Novell and Chief Technology Officer at Sun Microsystems, Inc., where he led the development of Java, Sun’s platform-independent programming technology. Earlier in his career, Eric was a member of the research staff at Xerox Palo Alto Research Center (PARC) and held positions at Bell Laboratories and Zilog. He holds a bachelor’s degree in electrical engineering from Princeton University as well as a master’s degree and Ph.D. in computer science from the University of California, Berkeley.
Eric is a member of President Obama’s Council of Advisors on Science and Technology. He was elected to the National Academy of Engineering in 2006 and inducted into the American Academy of Arts and Sciences as a fellow in 2007. Eric also chairs the board of the New America Foundation.
Executive Officer, Dentsu Inc.
Chief Executive Officer, Dentsu Network West
Tim Andree is Executive Officer of Dentsu Inc. and CEO of Dentsu Network West, responsible for Dentsu’s operations in the Americas, Europe and Australia.
Andree joined Dentsu in 2006 as CEO of Dentsu America and in two years, it became the fastest growing agency in the U.S. per Ad Age’s 2008 Agency Report. That same year, he was appointed Dentsu Inc.’s first non-Japanese Executive Officer.
During his tenure, Andree has led the acquisitions of 360i, ATTIK, mcgarrybowen (Ad Age’s 2009 “Agency of the Year”), Netmining and SearchIgnite, enhancing Dentsu's presence and capabilities outside Japan.
In October 2010, Dentsu established Dentsu Network West, which comprises 33 offices in 10 countries, and named Andree CEO. Under the direction of Dentsu’s Board and its vision for globalization, Andree has driven Dentsu to be one of the fastest growing agency networks in North America and continues to lead its growth strategy for Latin America, Europe and Australia.
In December 2010, Andree co-authored The Dentsu Way: Secrets of Cross Switch Marketing from the World’s Most Innovative Advertising Agency, with Dentsu Inc.’s SVP and Chief Creative Officer Kotaro Sugiyama. Andree was a featured “Trendsetter” by The Internationalist magazine in recognition of the book’s groundbreaking content, and was previously named an “Agency Innovator” by The Internationalist in 2009.
Prior to Dentsu, Andree began his career in Japan as Toyota’s first American expatriate staff member, then returned to the U.S. to head External Affairs for Toyota Motor North America.
After 13 years at Toyota, Andree joined Canon U.S.A. as VP & General Manager, Marketing & Corporate Communications. Following Canon, Andree joined the BASF Corporation as VP, Corporate Communications, and his track record of building successful marketing and communications ultimately led him to the National Basketball Association as SVP, Marketing and Communications.
Andree graduated from the University of Notre Dame and was drafted by the Chicago Bulls. He has played in professional leagues in Italy, Spain, Monaco and Japan.
Andree resides in New Jersey with his wife, Laureen, and their six children.
Michael Barrett is the CEO of Millennial Media, and brings over 20 years of experience in e-commerce, advertising, publishing, and sales. Previously, Michael was President and Founder of Ichabod Farm Ventures LLC. He also served as Chief Revenue Officer of Yahoo! Inc., and was responsible for global advertising revenue and operations. Prior to Yahoo!, Michael served as CEO of AdMeld, which was acquired by Google in 2011.
Previously, Michael served as Chief Revenue Officer and Executive Vice President at Fox Interactive Media, overseeing the worldwide revenue for all of the company’s properties, including MySpace, IGN, FoxSports.com, Fox.com, AmericanIdol.com, and Scout.com. Prior to Fox, he served as Executive Vice President of Sales and Partnerships of AOL Media Networks at AOL LLC (now Historic AOL LLC). Michael has also held senior roles at GeoCities, Disney Online, and Family PC.
Michael holds a B.A. degree in Economics from College of the Holy Cross.
Executive Chair, sovrn Holdings Inc.
Founder, Federated Media
John Battelle is the executive chair of the newly created Sovrn Holdings. He is also the founder of Federated Media Publishing, which ranked as one of the top properties on the Web. John was also the co-founder, Executive Producer and Program Chair of the Web 2 Summit. He maintains Searchblog, an ongoing daily site, which covers the intersection of media, technology, and culture at www.battellemedia.com.
John is also an entrepreneur, author and journalist. Best known for his work creating media properties, he was Chairman and CEO of Standard Media International (SMI), publisher of The Industry Standard and TheStandard.com. Prior to that, he was a co-founding editor of Wired magazine and Wired Ventures.
Previously, John occupied the Bloomberg chair in Business Journalism for the Graduate School of Journalism at the University of California, Berkeley. John was a founding Board member of the Online Publishers Association and currently sits on the board of the Interactive Advertising Bureau.
John’s honors and awards include: “Global Leader for Tomorrow” and “Young Global Leader” by the World Economic Forum in Davos, Switzerland; “Innovator – One of Ten Best Marketers in the Business” by Advertising Age; and one of the “Most Important People on The Web” by PC World. In 2005 he authored 'The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture' (Penguin/Portfolio), an international bestseller published in more than 25 languages. His new book entitled ‘What We Hath Wrought’ is due out in 2013.
Chairman and Chief Executive Officer, McKinney
Founding Chairman of the IAB Agency Advisory Board
Brad joined McKinney in 2002 to build what Effie Worldwide has called “the most effective independent advertising agency in the world” and Advertising Age has called “uniquely suited to survive – and thrive – in a digital age.” McKinney clients include Nationwide Insurance, Travelocity, Sherwin-Williams, Samsung Electronics, ESPN, The Coca-Cola Company, Mentos and Gold’s Gym.
Brad is on the board of directors of the 4As and was founding chairman of the IAB Agency Advisory Board. He has served as a Grand Effie jury judge and as chairman of the jury for the IAB MIXX Awards. Under his leadership, McKinney was awarded best of show at the inaugural MIXX Awards, and again in 2012. Brad has lectured on advertising innovation at the Stanford Graduate School of Business, at the Tuck School of Business at Dartmouth College and at Duke University. His thought leadership on business design for integrated communications was featured in the 2013 book “Multichannel Marketing Ecosystems: Creating Connected Customer Experiences.”
Over two decades prior to joining McKinney, Brad rose from trainee to CEO of Leo Burnett USA. He has an AB in anthropology from Dartmouth, where he rowed varsity crew and edited the college’s humor magazine. He earned an MBA in finance from Columbia.
Chief Executive Officer
Bob Carrigan is CEO of IDG Communications worldwide. He oversees IDG’s media operations, including online, print, and events in 90 countries. Prior to assuming his worldwide CEO role in 2008, Carrigan was responsible in the U.S. for CIO and CSO, Computerworld, InfoWorld, Macworld, Network World, PCWorld, GamePro, and IDG World Expo.
Carrigan returned to IDG in 2003 as president and CEO of Computerworld. He rejoined IDG from AOL where Carrigan was senior vice president in the Interactive Marketing Group. Carrigan began his IDG career while a college student at Boston University and rose to executive sales positions at PCWorld.
In 2011, Carrigan was elected as chairman of IAB.
In 2009, Carrigan was named the CEO Innovator for large business publishers by Media Business and is listed in the annual Media Business list of “Who’s Who.” He is also a member of the Min Digital Hall of Fame and Min Sales Hall of Fame.
Senior Vice President, Integrated Marketing Communications and Capabilities
The Coca-Cola Company
Wendy Clark joined The Coca-Cola Company in September 2008 as senior vice president, integrated marketing communications and capabilities. In her role, Clark oversees global design, content excellence, media connections, sponsorships, interactive marketing and marketing of the Company’s Live Positively sustainability platform.
Under Wendy’s guidance, her team has achieved a great deal during her time at the Company, including the successful global launch of the Coca-Cola “Open Happiness” campaign, now deployed in markets representing 100% of Coca-Cola’s volume. Her team is leveraging the power and impact of holistic design, working to align and focus our ad agencies under a new value-based compensation model and driving great adoption and understanding of digital media with a “fans-first” mentality.
During Wendy’s tenure, The Coca-Cola Company launched its first-ever global mobile marketing campaign and the 2010 FIFA World Cup program which is The Coca-Cola System’s largest-ever marketing activation, in more than160 countries.
In 2009 and 2010 FORTUNE featured Wendy in its “40 Under 40” issue, ranking as the highest woman in the 2010 (#15). She was also named one of four “Women to Watch” by FORTUNE.
Prior to joining The Coca-Coca Company, Clark was senior vice president, advertising for AT&T, the world’s largest telecommunications company. From delivering the iconic AT&T “globe” logo into the 21st Century to making the “Your World. Delivered.” tagline synonymous with AT&T, Clark was at the helm of the company’s most ambitious and aggressive re-branding and advertising campaigns in its history.
Wendy’s efforts were recognized in November 2007, upon her induction into the American Advertising Federation’s (AAF) “Advertising Hall of Achievement.” In addition, AdAge magazine cited Clark as “one of the most important women in marketing” in its “Women to Watch” 2007 issue.
Prior to joining AT&T in 2004, Clark served as senior vice president and director of client service at Omnicom shop, GSD&M, a nationally-acclaimed advertising agency in Austin, Texas, overseeing the firm’s 26 accounts and 120+ account service team.
Clark is a board member of the Association of National Advertisers, is an advisory board member of Canoe Ventures, IDEO.org and the Paley Center for Media and is a board director for The Jack & Jill Late Stage Cancer Foundation. She holds a BA/English from Florida State University and lives in Atlanta with her husband and three children.
Vice President, Digital Media Research and Analytics
David Coletti is ESPN’s Vice President, Digital Media Research & Analytics. He oversees the measurement platforms and audience research efforts for ESPN's digital properties, including ESPN.com, ESPN Mobile and ESPN3.com. The analysis and insight that emanates from the Digital Media Research & Analytics team shapes ESPN’s digital product strategies, site optimization initiatives, marketplace positioning and industry communications.
Coletti leads the company’s efforts in tracking and interpreting behavioral trends in the digital space on topics such as online video, mobile technology and social media. He is also charged with developing and evangelizing innovative digital audience metrics and measurement methods. To that end Coletti serves on the research committees of several leading trade organizations, including the Online Publishers Association, Interactive Advertising Bureau and Media Rating Council, as well as serving on senior client advisory boards of both comScore and Nielsen Online.
Coletti's insights on digital media measurement have appeared in such publications as the Wall Street Journal, New York Times, Hollywood Reporter, Sports Business Journal and Media Post.
Coletti joined ESPN in February 1998 and previous to his current role served as ESPN's Senior Director, Multimedia Sales Research. Prior to ESPN, he worked for TeleRep as a Senior Research Analyst and as an Account Executive for WUTR-TV.
In 1995 Coletti received a Bachelor of Science degree in Television, Radio and Film Management from the Newhouse School of Public Communications at Syracuse University, where as an undergrad he directed the ‘Sour Sitrus Society’ basketball pep band.
BBH North America
Emma Cookson has been an integral part of the BBH family for 20 years. In 1999, she moved from London to New York as part of the four-person management team that launched BBH New York. In the U.S., Emma initially took on the role of Director of Strategic Planning, which evolved into the agency’s Global Head of Strategic Planning, and helped grow the New York office of BBH into the 120-person shop it is today. Most recently, Emma was named Chairman of BBH New York. In this role, she continues to advance the strategic vision for key accounts and broadens business development for the New York office.
In 2012, Advertising Age named Emma one of the “Most Influential Women in Advertising,” and Business Insider named her one of the “30 Most Powerful Women in Advertising.” She currently sits on the IAB Agency Advisory Board. In her spare time, she is a supporter of, and advisor to, YouGottaBelieve, an adoption non-profit for teens and older children.
Senior Vice President and Chief Marketing Officer
Interactive Advertising Bureau
David Doty is the Senior Vice President and Chief Marketing Officer at the Interactive Advertising Bureau. His role is to drive key initiatives that help publishers, marketers and agency professionals understand and leverage interactive tools and technologies in order to reach and influence the consumer.
An expert in strategic communications, branding and the commercialization of intellectual capital, he joined the organization from Booz Allen Hamilton where, since 2001 he served as Director of Corporate Branding and Creative Services, responsible for launching the firm’s successful strategic branding initiative. His work for Booz Allen has been recognized with such prestigious honors as the Gold Award of the League of American Communications Professionals and the Thoth Award from the PR Society of America.
Before joining Booz Allen, David worked in new magazine development at Hearst Magazines, overseeing the conception, content and creation of new publications and web sites. He has acted as a consultant on both strategies and products for Turner Entertainment Networks, Primedia, Microsoft and many other media outlets including Departures Magazine, Travel & Leisure, Food & Wine and others. He served as the author of Frommer’s Guide to New York City.
For a number of years, David consulted with the French Government’s Tourist Office, producing communications strategies, marketing vehicles and publications such as the annual full-color magazine, FranceGuide, published in English, French, Spanish and Portuguese. In 2004 he was named Chevalier de l`Ordre National du Mèrite by the President of France for having dedicated his marketing communication expertise to deepening the understanding between the United States and France.
Co-Founder & Principal
As Co-Founder and Principal of \UNBOUND\ Quentin George is considered one of the pioneers of programmatic media. \UNBOUND\ is the first independent and unbiased systems integrator focused exclusively on the marketing technology landscape.
Previously, Quentin served as the Chief Digital and Innovation Officer at IPG Mediabrands, where he was responsible for overseeing $2B in digital media spend across global media networks as well as specialist digital agencies for Fortune 500 brands.
In 2008, Quentin lead the team that architected and built the industry’s first-ever, stand-alone programmatic media-buying agency Cadreon. Driven by a manifest destiny to unite the talents of Silicon Valley and Madison Avenue to serve the greater good. Quentin has served on the customer advisory boards for Google, Microsoft Advertising, Yahoo, and AOL. He also serves on industry trade boards including the IAB and 4A’s.
One of the most tenured leaders in the digital arena, Quentin has held senior leadership roles at digital agencies ranging from Razorfish to Organic. In 1994 Quentin co-founded one of the earliest digital agencies Electric Ocean that won the first Clio awarded for digital work.
Chief Products Officer
Blake Irving is Executive Vice President and Chief Products Officer at Yahoo!. He leads Yahoo!'s Products organization, which is responsible for the vision, strategy, design and development of Yahoo!'s global consumer and advertiser product portfolio. Blake is focused on building unique and highly personal experiences for Yahoo!'s consumers, delivering on Yahoo!'s promise of Science, Art and Scale to its advertisers, and continuing to deliver more and faster innovations to the market. Previously, he served as Corporate Vice President of the Windows Live Platform group at Microsoft, leading a team of 4,000 to build and operate Microsoft's Internet-scale services platform, advertiser and developer ecosystem. Irving also held a variety of development and general management positions at Microsoft. He holds a BA from San Diego State University and a Master's degree in business administration from Pepperdine University.
Chief Executive Officer
Jason Kilar serves as the CEO of Hulu, an online TV service whose mission is to help people find and enjoy the world's premium content when, where and how they want it. Under Jason’s leadership since the formative days of the venture, Hulu has grown to become a leading provider of premium online video with more than 235 professional content providers, 30 million unique monthly users, and $260 million in annual revenue. Jason joined Hulu after nearly a decade of experience at Amazon.com where he served in a variety of key leadership roles. After writing the original business plan for Amazon's entry into the video and DVD businesses, he ultimately became Vice President and General Manager of Amazon's North American media businesses, which included the company's books, music, video, and DVD categories. He later served as Senior Vice President, Worldwide Application Software, where he led an organization of hundreds of world-class technologists to innovate on behalf of merchants and consumers via Amazon's websites across the globe. Jason reported directly to Amazon CEO Jeff Bezos in this role. Jason began his career with The Walt Disney Company, where he worked for Disney Design & Development. He received his M.B.A. from Harvard Business School and graduated Phi Beta Kappa from the University of North Carolina, Chapel Hill, where he studied Business Administration and Journalism & Mass Communication.
Senior Vice President, Marketing
ESPN named Carol Kruse its senior vice president, marketing in October, 2010. A global brand marketing executive with more than 20 years of experience, Kruse is responsible for developing and managing all aspects of the ESPN brand. This comprises the marketing of the company’s domestic television, broadband, digital, mobile, radio and print assets, including all programming, products and platforms.
Kruse oversees the development of all ESPN marketing campaigns, including the iconic "This is SportsCenter" campaign and ESPN's new "It's Not Crazy, It's Sports" brand campaign. In addition, she oversees ESPN’s on-channel media planning and off-channel media planning and buying. Kruse is also responsible for (or "also manages") the company’s internal Creative Services group, its Events team, Consumer Products, Customer Care, and Fan Relationship Marketing. She is also charged with developing a strategic marketing focus for ESPN’s social networking strategies."
Kruse came to ESPN from The Coca-Cola Company, where she led its global interactive marketing team as Vice President for the past three years. Her role there encompassed building global brands by leveraging digital and mobile communications to drive brand value. Kruse led her team in the development of the “My Coke Rewards” loyalty and relationship marketing program, which debuted in 2006 and currently boasts more than 15 million members.
She joined Coca-Cola North America in 2001 upon the acquisition of her company RocketCash LLC - an online payments and consumer promotions company – by Coca-Cola. Prior to co-founding RocketCash LLC, Kruse held jobs in brand management at The Clorox Company and as vice president at Storm Technology, a digital imaging company.
An avid athlete and sports fan, Kruse has received the AdTech Lifetime Achievement Award, MediaPost’s Online All Star award and many other industry recognitions. She holds a B.A. from Pomona College and an M.B.A. from the University of Southern California.
President and Chief Operating Officer
Wenda Harris Millard is President and COO of MediaLink LLC, a leading strategic advisory and business development firm that provides critical counsel and direction to the media, advertising and entertainment industries and to companies and investors that interact with those sectors.
Before joining MediaLink, Wenda was Co-CEO and President, Media for Martha Stewart Living Omnimedia, Inc. She joined MSLO after three years as a member of its Board of Directors. Before MSLO, Wenda was Chief Sales Officer at Yahoo. Prior to Yahoo, she was Chief Internet Officer at Ziff Davis Media and President of Ziff Davis Internet. Wenda was also a founding member of the executive team at DoubleClick, where she served as Executive Vice President responsible for establishing the DoubleClick brand and overseeing the operations of DoubleClick Media. She has also served as President and Group Publisher of SRDS, Senior Vice President and Publisher of Family Circle and Executive Vice President/Group Publisher of Adweek, Mediaweek and Brandweek magazines.
Wenda has received numerous industry awards including being named in 2012 one of the “100 Most Influential Women in Advertising in the Last 100 Years”; the 2011 Oracle Award from Springboard; the 2009 ad:tech Lifetime Achievement Award; the 2007 John A. Reisenbach Award for Distinguished Citizenship; the 2006 “Advertising Person of the Year” Silver Medal Award from the AAF and the 2005 Matrix Award for “Women Who Change the World”. Advertising Age also acknowledged her as a “Digital Media Master” — one of the 20 most influential executives in interactive media. She was the subject of a profile by Tom Brokaw as part of NBC’s “Women to Watch” series.
President, WPP Digital
David J. Moore is Chairman of Xaxis and President of WPP Digital. In both roles, he seeks to accelerate Xaxis’ and WPP Digital’s growth worldwide.
Dave has over 35 years of experience in media and technology. He finds new ways of making technologies work for marketers – from the early ad networks to search engine marketing, behavioral targeting, and today's opportunity: big data. He founded and led 24/7 Media’s (now Xaxis) growth from start-up to a leader in digital marketing and ad technology. He is a seasoned executive with expertise in all facets of the digital advertising industry. He is a member of the Interactive Advertising Bureau’s (IAB’s) Board of Directors and Executive Committee. Previously the IAB’s Chairman from 2009 to 2011, Dave has been an active member since 2002. He also serves on the boards of DASL and DTSI, which are both joint ventures with Dentsu in Japan and Korea; the Board of Directors of the Advertising Education Foundation (AEF), and on the Board of Directors for Visible Technologies, an industry leading provider of social media monitoring and engagement solutions.
Dave is a triathlete and has run the last 12 NYC Marathons.
Chief Digital Marketing Officer
Scholastic Book Clubs and e-Commerce
A seasoned marketing executive with more than 20 years experience managing major brands, Dani Nadel is Chief Digital Marketing Officer for Scholastic Book Clubs and e-Commerce, a division of Scholastic, the global children’s publishing education and media company. Nadel joined Scholastic in October 2011, as a senior member of the company-wide team overseeing the Company’s transition to digital children’s book publishing and sales. In her role, she is responsible for the marketing and merchandising strategy for the Book Clubs ecommerce platform (COOL), the ebookstore on the Scholastic website, and Scholastic’s children’s eReading app and eBooks that launches later this year.
Prior to joining Scholastic, Nadel served as President at Publicis Modem, a premiere New York based full-service digital agency focused on digital marketing, platform development, media/SEM, social, mobile and emerging platforms. She also served as Managing Director at Modem Media and Senior Vice President, Marketing at Digitas. Clients have included Hasbro, General Mills, SUBWAY, PayPal, and LG Electronics, among many other major brands.
Nadel spearheaded several internal initiatives that include professional development and training programs, operational process improvement, and new business development efforts. Prior to joining Digitas in 1990, Dani spent two years with Young & Rubicam NY.
Nadel holds a B.S. in Business Administration from Washington University’s Olin School of Business; and an MBA in Marketing from Boston College’s Carroll School of Management. She lives in New York City and has two school age children.
Senior Vice President, Advertising Sales
Peter Naylor is the SVP of Advertising Sales at Hulu where he oversees the company's advertising sales and sales operations functions. Prior to Hulu, Naylor was an EVP of Digital Media Sales for NBCUniversal (NBCU) where, during his tenure, he ran digital advertising sales for NBCU's entertainment, news and sports digital properties. Prior to his time at NBCU, Naylor served as the SVP of Sales for the iVillage Properties, which was acquired by NBCU in May 2006. Before joining iVillage, he served as VP of Sales for Terra Lycos. He started his internet sales career at Wired Digital. In the advertising community, Naylor served as the Chairman of the Board of the Internet Advertising Bureau (IAB) in 2012 and sat on the board for over ten years. Naylor also served as Treasurer for the Online Publishers' Association from 2010 to 2013 and sat on the board for over ten years. Naylor is the recipient of the 2015 ASPY Industry Luminary Award and the 2014 ad: tech Industry Achievement award. Currently, Naylor is the founding chairman for the IAB's Video Center of Excellence.
Chief Executive Officer and Co-Founder
Kevin O’Connor is Co-Founder of FindTheBest.com, a comparison Engine that he established in Santa Barbara, California.
Kevin started his first software company in 1983, at the dawn of the PC; in 1995, at the beginning of the commercial Internet, he founded DoubleClick. DoubleClick helped put Silicon Alley on the map and sparked a network of entrepreneurs and new boom companies. Now Kevin is working to help bring order to the chaos of the web with the comparison engine FindTheBest.com, recently funded by Kleiner Perkins Caufield & Byers’s Fund.
Kevin has been on both sides of the VC table, founding his own VC firm, O’Connor Ventures. He cut his management teeth while coaching wrestling and has found time to pen The Map of Innovation, Creating Something Out of Nothing. Whatever spare time Kevin has, he spends surfing or skiing.
For more information on Kevin O’Connor, visit his Wikipedia page here.
Chief Operating Officer
Dentsu Network West
John Partilla is Chief Operating Officer of Dentsu Network West. In this role, his responsibilities include building the overall architecture of the recently formed Network, overseeing operations, and leading agency integration and business development strategies for the Network’s agencies, which total 33 offices and more than 1,400 employees across the Americas, Europe and Australia. In addition, John is responsible for managing three of the Network’s five priority platforms: Networking, Growth, and Evolution of Products and Services.
Prior to joining Dentsu, John was Executive Vice President and President of Global Media Sales at Clear Channel Communications, Inc., where he led national business development across the company’s radio and outdoor businesses, and was a member of the Company’s Operating Board. During this capacity, John was elected to Mediaweek’s “Leading Media Players 2010” (Position #9 out of 50).
Partilla joined Clear Channel from Time Warner, where, for five years, he led the Global Media Group in its mission to work with major advertisers and help drive the growth of advertising and marketing revenue across all of Time Warner’s businesses.
Prior to his media sector experience, John spent 18 years on the agency side of the business, rising to become a Managing Partner of Young and Rubicam, and was the founder and CEO of Brand Buzz, a digitally driven agency that still thrives today. During his career at Young & Rubicam, John amassed an extensive roster of strategic sales and brand development experience, having worked across many of the agency’s core accounts.
Partilla holds an M.B.A. from Columbia University and a B.A. in Business Administration from University of Delaware. John resides with his family in New York.
Executive Vice President, Innovation
In his role as Chief Innovation Officer for Demand Media, Byron oversees all research and development. Byron and his team are responsible for the creation of new technologies to support the company’s core strategic opportunities – including its social publishing ecosystem. The company has filed several patents for the proprietary algorithms that support the selection, distribution and optimization of content.
Prior to Demand Media, Byron was the founder and CEO of PageWise, Inc., the parent company of ExpertVillage.com, which was acquired by Demand Media in 2007. Byron graduated Magna Cum Laude from Rice University with a degree in Honors Economics. There he gained distinction when he started his first company which orchestrated elaborate practical jokes for its customers.
Co-Founder, Chairman and Chief Executive Officer
A serial entrepreneur with a unique vision for the future of online media, Richard Rosenblatt co-founded Demand Media in May 2006 and currently serves as Chairman and Chief Executive Officer. He was featured in Fortune’s “The 50 Smartest People in Tech,” and was named runner-up for “Smartest CEO” behind Apple’s Steve Jobs.
Richard has built, operated and sold several high-profile Internet media companies. Most recently, he served as Chief Executive Officer of Intermix Media, Inc., and Chairman of Myspace.com. He joined Intermix in March 2004 and led a successful turnaround of its existing businesses. Specifically, he helped grow Myspace.com from an unknown web site into one of the most popular properties on the Internet, leading to the acquisition of Intermix by News Corporation in 2005.
Previously, Richard founded iMALL, one of the first Internet companies to recognize the power of user-generated content, offering users a suite of tools that enabled them to build their own e-commerce stores and conduct transactions online. As Chairman and Chief Executive Officer, he helped orchestrate the sale of iMALL to Excite@Home in 1999.
Richard also serves as Chairman of iCrossing, a leading digital marketing firm, and sits on the board of directors of The FRS Company.
A Southern California native, Richard holds a BA from UCLA, where he graduated Phi Beta Kappa, and a JD from USC Law School. He has co-lectured a course on new media with Peter Guber at the UCLA Anderson School of Business and was named “Entrepreneur of the Year” by the USC Marshall School of Business in 2008.
President and Chief Executive Officer
Randall Rothenberg is the President and Chief Executive Officer of IAB, the trade association for interactive marketing. IAB represents over 500 leading interactive companies. Its members include Google, Yahoo, Microsoft, AOL, The New York Times, Walt Disney Co., NBC Universal, CBS, Cars.com, Yelp, and scores of other ad-supported digital media companies, which are responsible for selling more than 86 percent of online advertising in the U.S. To support the growth of the interactive advertising and marketing industries, IAB serves as the industry’s public policy and lobbying organization, market and consumer research center, training and development base, and hub for the development of technical standards and operating best practices. IAB has 40 affiliate associations around the world.
Randall led the IAB from 2007 through 2010, and rejoined the association in March 2011, after a stint as Executive Vice President and Chief Digital Officer of Time Inc. Prior to his IAB role, Randall was the Senior Director of Intellectual Capital of Booz Allen Hamilton, the international strategy and technology consulting firm, where he oversaw business development, knowledge management, and thought leadership activities, and directed the award-winning quarterly business magazine strategy+business, Strategy+Business Books, www.strategy-business.com, and other electronic and print publications published by Booz Allen for senior business executives. Previously, he served as the firm’s Chief Marketing Officer.
Prior to Booz Allen, he spent six years at The New York Times, where he was the technology editor and politics editor of the Sunday magazine, the daily advertising columnist, and a media and marketing reporter. For 10 years, he was a marketing and media columnist for Advertising Age, and he continues to blog on the subject at www.randallrothenberg.com. Randall is the author of Where the Suckers Moon: An Advertising Story (Alfred A. Knopf, 1994), a critically-acclaimed chronicle of the birth, evolution, and death of a single advertising campaign.
Mr. Rothenberg received an undergraduate degree in Classics from Princeton and currently lives in New York City.
Chief Executive Officer and Founder
Deep Focus (a part of Engine USA)
Ian Schafer, CEO and Founder of Deep Focus (a part of Engine USA), is one of advertising’s most influential voices in interactive marketing and social media. Prior to founding Deep Focus in 2002, Ian was Vice President of the New Media division of Miramax Films.
Deep Focus is the digital agency for the social age, boasting a client roster that includes brands such as Pepsi, Microsoft, WellPoint, Pernod Ricard, and NestléPurina.
Under Ian’s guidance, Deep Focus has been lauded for its expertise and excellence at using digital media, technology, creative, and communications strategies to create engaging, value-driven experiences that get people talking. The Emmy® Award-winning firm has been responsible for many memorable, award-winning efforts over the years including AMC’s MadMenYourself and has been the recipient of numerous distinctions, including several IAB & Webby Awards and a Cannes Gold Lion. In 2011, Deep Focus also launched the Moment Studio, a creative newsroom for branded content.
Named a ‘Media Maven’ by Advertising Age and one of Adweek’s “Young Ones”, and “Best CEO Social Media Presence” by the Shorty Awards, Ian has been featured in Wired, The New York Times, The Wall Street Journal, BusinessWeek, Adweek, Advertising Age, USA Today, New York Magazine, Variety, CNN, Fortune and The Hollywood Reporter. Ian also sits on the executive board of the Social Media Advertising Consortium, the Global Advisory Board of Global Social Media Week, and is a co-founder of the Technology, Advertising & Startup Council.
Author of The Intention Economy: When Customers Take Charge
Doc Searls is the author of "The Intention Economy: When Customers Take Charge" (Harvard Business Review Press, 2012), and co-author of "The Cluetrain Manifesto: The End of Business as Usual" (Basic Books, 2000, 2010). He is also Senior Editor of Linux Journal, a fellow at the Center for Information Technology & Society at UC Santa Barbara, and founder of ProjectVRM at the Berkman Center for Internet & Society at Harvard University, where he served as a fellow from 2006 to 2010. Currently, he is a visiting scholar at the Arthur L. Carter Journalism Institute at NYU.
Chairman and Global President
IAB Board of Directors
Tina Sharkey, BabyCenter's Chairman and Global President, is a pioneer in the development of leading consumer media brands and new media applications that bring value to consumers' lives. She has more than 20 years of experience in the evolution of new media, ranging from the introduction of HDTV to the forefront of Web 2.0.
Tina has been featured as a Top Leader in Technology by Businessweek, Fast Company, USA Today and Advertising Age, and currently serves on the boards of the Interactive Advertising Bureau and ad:tech.
Tina has led BabyCenter to become the web's number one global interactive parenting and pregnancy destination, reaching more than 25 million parents across 22 markets worldwide every month. She has also positioned BabyCenter as the established leader in providing mom insights and innovative interactive marketing solutions to the world's leading brands.
Tina is also a strong believer in BabyCenter's emotional connection to moms and its role in guiding them on their journey through motherhood. As part of that effort, she has been an advocate for new global mobile health initiatives that will empower women to take a more active role in their own health and the health of their children.
Founder and Chief Executive Officer
The Spanfeller Media Group
Jim Spanfeller is Founder, President and Chief Executive Officer of The Spanfeller Media Group, a venture backed web based content company. The first site from SMG is TheDailyMeal.com and covers all things food. Off to a great start TheDailyMeal is growing over 300% in traffic from month to month from launch in late October to now.
Prior to this position he served as the President and CEO of Forbes.com, home page for the world’s business leaders, reaching 20 million business decision makers each month. In this position, Spanfeller oversaw Forbes Digital, which included Forbes.com, ForbesTraveler.com, Investopedia.com, RealClearPolitics.com, RealClearMarkets.com, RealClearSports.com, and the Forbes.com Business and Finance Blog Network, which together reach 42 million unique monthly visitors. Spanfeller was also a member of the Office of the Chairman, along with Steve Forbes and Timothy Forbes.
Spanfeller has received numerous industry accolades. Most recently in February of 2010 receiving the first ever Founders Award from the IAB for lifetime achievement. He has been included in BtoB Media Business’ “Who’s Who in Business Publishing” and was named “Top Interactive Executive for General Business Publishers” as part of the “Top Innovator in Business Publishing” awards. He has also been included in BtoB magazine’s “Top 25 Newsmakers” as well as the “Media Power 50 List” at #4, and was inducted into min’s first-ever Digital Hall of Fame.
Spanfeller is currently Secretary of the Online Publisher’s Association (OPA) and is a Chairman Emeritus of the Interactive Advertising Bureau (IAB). He also sits on the boards of Ziff Davis Enterprise Group, Modern Luxury Inc., MediaSmith LLC and The We Are Family Foundation.
In addition to these full board positions he also serves on the advisory boards of several early stage web start-ups; We7, WebMynd, TrustMetrics and Fattail are four examples.
He writes frequently in leading industry trade publications and speaks regularly throughout the world on media issues in the digital age.
Prior to joining Forbes.com, Spanfeller was President of the Consumer Magazine Group of Ziff Davis Media, Inc. Previously, he was Publisher of Inc. magazine and also held senior positions at Playboy Enterprises Publishing Group and Newsweek.
Spanfeller received a B.A. in English Literature from Union College. He lives in New York City with his wife, Peg, and their three daughters.
Chief Executive Officer
As Chief Executive Officer at BlueKai, Omar Tawakol is responsible for the overall management, growth, and vision for the company’s groundbreaking exchange business. Prior to founding BlueKai, Omar was the Chief Advertising Officer of Medio Systems, the leading provider of mobile search and advertising solutions for carriers such as Verizon and T‐Mobile. He joined Medio from Revenue Science, where as Chief Marketing Officer and General Manager he was instrumental in founding and growing the company’s leading behavioral targeting businesses, which provide services for many of the largest Internet publishers. There he was actively involved with key industry leaders in defining standards for behavioral targeting. Omar earned Master of Computer Science and Industrial Engineering degrees from Stanford University and a Bachelor of Engineering degree from MIT. While at Stanford, he was a computer science researcher at both the Stanford Logic Group and HP Software Labs. Omar’s research on formalizing context was published in the American Association of Artificial Intelligence.
Vice President, Advertiser and Publisher Solutions
Rik van der Kooi is Corporate Vice President of the Microsoft Advertising Business Group (MSA BG). In this capacity, van der Kooi has overall responsibility for building and scaling Microsoft's advertising offerings globally. The MSA BG is the advertising engine that monetizes Microsoft’s consumer assets, generating in excess of US$4 billion annually. The MSA BG defines the advertising product strategy, marketing and sales motion for search, display and emerging solutions across all surface areas, including PC, mobile, tablets, and TV platforms. Offerings include marketer and agency solutions, paid search, data and targeting offerings, the Microsoft Media Network, the Microsoft Advertising Exchange, Atlas, social media, mobile, publisher offerings, and premium brand display solutions. Van der Kooi is also accountable for the success of the combined Microsoft + Yahoo Search Alliance, and has executive oversight over the company's expanding digital ecosystem partnership strategy.
Prior to taking over as leader of MSA BG, van der Kooi served as CFO and corporate vice president of Microsoft's Online Services Division (OSD), where he was responsible for all financial matters for the group. Before that, he had stints as chief financial officer of Windows; general manager of finance and administration for the Sales, Marketing and Services Group in EMEA, based in Paris; and finance director for the Benelux countries. He joined Microsoft in 1999.
Before he joined Microsoft, van der Kooi was chief financial officer of IBC Vehicles Ltd, a subsidiary of General Motors Corporation, in Luton, United Kingdom. He held several other finance and business positions within GM's European operations in Spain and the United Kingdom.
Van der Kooi holds a Master of Business Administration degree from the Instituto de Estudios Superiores de la Empresa (IESE) in Barcelona, Spain, and a Bachelor of Business Administration degree from Nyenrode University in The Netherlands. He is married and has three children. In his spare time, he enjoys running, soccer and music.
Chief Executive Officer
Bryan Wiener is CEO of digital agency 360i. Under his leadership, 360i has earned a spot on Ad Age’s coveted “Agency A-List” and Fast Company’s “World’s Most Innovative Companies” roster, helping clients like Coca-Cola, Kraft Foods, Diageo and NBC Universal engage their target audiences across the ever-changing digital landscape. Mediaweek has named Bryan a Top 50 person in media two years running for his visionary leadership within the industry and recently named him a Media All-Star.
Bryan’s background includes a series of senior management positions at Net2Phone Global Services, a pioneer in VoIP communications technology. Prior to that, he served as General Manager at TheGlobe.com and Director of Business Development at Standard and Poor’s. Bryan is Vice Chairman of the AAAA Digital Board and serves on the AAAA National Board of Directors and the IAB Agency Advisor Board. He is also an advisor to NYU’s Media & Entertainment Student & Alumni Associations.
Bryan holds an MBA from the Stern School of Business at NYU and a BA in History from Syracuse University.
Follow Bryan on Twitter at @bwiener.
Chief Executive Officer
Bill Wise has spent over a decade leading and unleashing the potential of revolutionary advertising technologies. He comes to MediaBank from his role as General Manager, Ad Platforms and Global Exchange at Yahoo!, where he oversaw the company’s advertising platforms business including the Right Media Exchange and APT by Yahoo, Yahoo’s intelligent media planning and buying platform. Bill joined Yahoo! from his role as President of Right Media, which Yahoo! acquired in 2007, bringing Bill on board and integrating Right Media’s Exchange as the solution for Yahoo's entire non-guaranteed, spot market inventory. Before leading Right Media, he was Chief Executive Officer of Didit, the largest independent search marketing firm, from 2005 to 2007. Immediately prior to Didit, he served as Senior Vice President, Products and Strategy at Ask.com; he joined Ask.com when MaxOnline, of which he was Chief Executive Officer from 2002-2004, was acquired by Ask.com in 2004. Bill served at DoubleClick from 1997–2002, first as Director, Financial Planning and Investor Relations and then as Vice President/General Manager of DoubleClick Media.
Vice President Research and Development Operations
New York Times
Michael Zimbalist is Vice President, Research & Development Operations at The New York Times Company. Under his leadership R&D is stimulating innovation and cultural change as NYTC transitions to a multiplatform company. He is also leading Boston.com into its next phase of growth and overseeing mobile technology initiatives for the company.
Since joining the Times Company in January 2006, some of Michael's accomplishments include extending the Times Company's digital activities to new and emerging platforms and managing the companywide launch of new mobile products such as mobile real estate listings at each newspaper site and About.com; overseeing Boston.com and its expansion into local search and community publishing; structuring the strategic alliance with Monster.com in which 17 of the company's newspaper web sites, including NYTimes.com and Boston.com, are co-branding their recruitment sites with Monster's; focusing on new tools and services such as analytics and data mining to optimize content delivery and advertising revenue across all NYTC sites.
Michael has been widely quoted in publications such as The New York Times and Wall Street Journal and has been a guest commentator on NBC News, CNN and BBC Radio discussing the future of media and advertising.