Overview

 

The IAB Annual Leadership Meeting is hosted by these industry heavy weights.

         
John Battelle,
Founder and
Executive Chairman,
Federated Media,
IAB Board of Directors
Bob Carrigan,
CEO,
IDG Communications,
Chairman,
IAB Board of Directors
David Doty,
CMO,
IAB
Randall Rothenberg,
EVP & CDO,
Time, Inc.
Tina Sharkey,
Chairman & Global President, BabyCenter,
IAB Board of Directors

You’ll also hear from these influential decision makers.

Keynote Presenter:

Dr. Eric Schmidt,
Chairman of the Board and Chief Executive Officer
Google

       

Tim Andree
CEO, Dentsu Network West,

Executive Officer,
Dentsu

Michael Barrett
CEO,
AdMeld
Wendy Clark
SVP, Integrated Marketing Communications & Capabilities,
The Coca-Cola Company

Quentin George
CDO,
Mediabrands
       
Blake Irving
Chief Products Officer,
Yahoo!
Jason Kilar
CEO,
Hulu
Wenda Harris Millard
President & COO,
MediaLink


David Moore
Chairman & Founder, CEO,
24/7 Real Media, A WPP Company,
IAB Board of Directors

       
John Partilla
COO,
Dentsu Network West
Ian Schafer
CEO & Founder,
Deep Focus

Jim Spanfeller
Founder & CEO,
The Spanfeller Media Group

Rik van der Kooi
Corporate VP, Advertiser and Publisher Solutions Group,
Microsoft,
IAB Board of Directors

Bryan Wiener
CEO,
360i
Bill Wise
CEO,
MediaBank

The People vs. Data

The 2011 program addresses head-on two non-intersecting conversations taking place right now in the digital industry:

  • the belief that marketing success derives solely from expertise in data gathering and analytics
  • the belief that marketing success derives entirely from creativity, context and content.

Quite simply, is the future of marketing a question of man versus machine?