Sales Managers: Certify Your Team Today

Elevate your sales force’s market value and client credibility.

Meet the Industry’s Sales Benchmark

Enroll your team in Digital Media Sales Certification to ensure your sales and account management teams are up to par with the latest in digital media measurements, channels, and technologies. The Certification was created because clients and agencies asked for a benchmark to measure digital advertising salespeople’s knowledge. Make sure your company meets this standard.

Showcase the Credential with Clients
Leverage it through your Marketing and PR

Broadcast to your clients that you are managing a high caliber team of sales representatives. The Certification communicates that your team is professional, ethical, and motivated to deliver the best value-driven solutions for clients, and that management is serious about quality sales.

Empower Your Staff with Training and Education

Investing in certification demonstrates management's commitment to your team. Enroll your staff in Certification and provide them withwith a competitive advantage when talking to clients about digital advertising.

The recertification requirements ensure that your staff continues to stay knowledgeable in their trade, year after year.


Companies with Certified Sales Staff Include

See what they're saying about Certification

I found the exam and preparation stimulating and challenging. As such, I'm proud to be IAB-certified.

 —Mark Warlaumont
Director of News and Digital Media Sales, Bright House Networks

It’s a great program and would highly recommend it to my colleagues across the industry.

 —Rich Fimbres
Senior Multimedia Sales Representative, Bloomberg Media

It keeps you up to date on digital information and what is happening in the industry...

 —Cheryl Baeszler
Digital Sales Manager, Cox Media

The IAB Certification has allowed me to understand the standards set in place...

 —Jinger Guerrette
Account Executive, Time Warner Cable Media

I have marketed myself and the companies that I have worked for with my IAB Sales Certification...

 —Alison O’Brien
Nexstar Broadcasting

This is definitely a certification I am recommending to my peers...

 —Tracy Dedeaux
Digital Sales Manager, WVUE Fox 8

The industry needs this kind of certification...

 —Marcos Christensen
Senior Director Latam South Cone, comScore, Inc.

I have learned so much and I'm so thankful that my company felt this was important...

 —Mandilyn Thompson
Account Executive, Time Warner Cable Media Sales

This is a great program and helps distinguish certified professionals as the best in the business...

 —Anna Patterson
Digital Media Specialist, Cox Media Group

Becoming IAB certified was a goal of mine...

 —Farrah Shultz
Digital Media Account Executive, Triad Retail Media

I'm very happy to have gone through the program...

 —Rob Noonan
Sales Director, Digital Shopper Marketing, Conversant Media

view all testimonials ›


What's the difference between Professional Certification and a Certificate? Click here.


View our Commission on Certification.