Join Adap.TV & IAB for cocktails and a Town Hall discussion
Fighting Fraud & Creating Brand Safety in the Video Ecosystem
There's no cost, no catch, just an opportunity to learn and network with your peers
November 18, 2013
Check-in: 4:30pm | Discussion: 5:00pm | Cocktails: 6:00pm
Untitled, 111 West Kinzie, Chicago
Safety and quality are linchpins for the future of television and video—especially as consumers demand multi-screen viewing experiences at a global level. Learn how the video ad industry continues to protect advertisers and support upstanding publishers from bad actors—and discuss with IAB leaders how the industry is working to solve these challenges.
Exchange ideas and walk away with solutions that will help you keep your client's brands safe.
What are publishers doing to ensure campaigns run on safe inventory?
How can buyers recognize “dark alleys” versus “clean streets”?
How can both buyers and sellers minimize risk and stay safe?
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