Tuesday, August 15, 2006
GREG STUART TO STEP DOWN AS CEO OF INTERACTIVE ADVERTISING BUREAU

NEW YORK, NY (August 15, 2006) – The Interactive Advertising Bureau (IAB) today announced that CEO Greg Stuart will leave the association at the end of 2006 to pursue new opportunities. The IAB Board will immediately commence an executive level search for a new CEO, managed by a recruiting committee comprised of Board Members and conducted by executive search firm Spencer Stuart. Mr. Stuart has been with the IAB since late 2001.

“Greg has been a tremendous leader of the IAB and has done a fantastic job on behalf of the entire interactive industry,” said Jim Spanfeller, Chairman of the IAB Board. “While we are disappointed to see Greg leave, we support him in his decision and wish him great success in his future endeavors. In the meantime, the IAB Board has full confidence in the great team that Greg has assembled at the IAB and the work they do.”

“The IAB is now stronger than ever and the industry as a whole is well positioned for even greater growth. Revenues have increased to an expected $16 Billion in 2006 with a 38% increase year over year last quarter alone. Research has proved the efficacy of online advertising, and the IAB has released a number of critical standards and guidelines further cementing the future of the business,” said Sheryl Draizen, SVP and General Manager, IAB. “As an organization, we are completely committed to accomplishing the 2006 initiatives that are well under way as well as planning for 2007 priorities.”

About IAB:
Founded in 1996, the Interactive Advertising Bureau (IAB) represents over 250 leading interactive companies that are actively engaged in, and support the sale of interactive advertising. IAB members are responsible for selling over 86% of online advertising in the United States. On behalf of its members, the IAB evaluates and recommends standards and practices, fields interactive effectiveness research and educates the advertising industry regarding the use of interactive advertising. For more information, please visit www.iab.net.

IAB Media Contact
Marla Nitke
Marketing Communications Director
212-380-4714
[email protected]