December 21, 2007
Interactive Advertising Bureau Supports FTC's Embrace of Self-Regulation of Behavioral Advertising |
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December 20, 2007
The Interactive Advertising Bureau Issues Rich Media Measurement Guidelines |
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November 12, 2007
Interactive Advertising Bureau Appoints Three Senior Executives |
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November 12, 2007
The Interactive Advertising Bureau Issues Rich Media Measurement Guidelines for Public Comment |
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November 12, 2007
Internet Advertising Revenues in Q3 ’07 Surpass $5.2 Billion, Setting New High |
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November 1, 2007
Randall Rothenberg, Head of Interactive Advertising Bureau, Addresses Behavorial Targeting at FTC Town Hall |
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October 16, 2007
IAB Announces On-Time Delivery Toolkit and Billing Methods Best Practices |
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October 12, 2007
Cross Industry Study Demands That Marketing Move to a Digitally Focused Business System to Optimize and Integrate Client / Agency / Media / Consumer Connections |
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October 11, 2007
IAB & The Lead Generation Committee Call on Advertisers to Adopt Data Transfer Best Practices by April 1, 2008 |
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October 10, 2007
IAB Announces Two Important Industry Milestones |
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October 4, 2007
Internet Advertising Revenues Continue to Soar, Reach Nearly $10 Billion in First Half of '07 |
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September 27, 2007
IAB Supports Key Interactive Industry Executives Expected to Voice Strong Position on Consumer Privacy and Benefits of Ad-Supported Internet |
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September 26, 2007
IAB Announces MIXX Award Winners |
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September 21, 2007
Wenda Harris Millard, President, Media, Martha Stewart Living Omnimedia Elected Vice Chair of IAB |
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September 17, 2007
IAB Heralds Progress in Audience Measurement — Announces Major New Conference to Address Interactive Audience Metrics |
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August 15, 2007
The IAB Defines Best Practices for Lead Generation Data Transfer |
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July 11, 2007
The IAB Helps Industry Define Performance Metrics for Email Campaigns |
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June 14, 2007
IAB Announces "Innovation in Interactive" as Theme of MIXX 2.7 |
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June 11, 2007
IAB Launches Industry's First Database of Advertising Specifications, Simplifies Interactive Advertising Process |
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June 6, 2007
Internet Advertising Revenues Soar Again, Near $5 Billion in Q1 07 |
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May 23, 2007
Internet Advertising Revenues Grow 35% in '06, Hitting a Record Close to $17 Billion |
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May 22, 2007
IAB Hosts Historic Summit on Interactive Audience Measurement |
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May 22, 2007
The IAB Applauds Congressional Passage of Spyware Legislation |
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May 7, 2007
The Interactive Advertising Bureau Issues Rich Internet Application Ad Measurement Guidelines for Public Comment |
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May 3, 2007
The Interactive Advertising Bureau Announces the Formation of a Sales Executive Council |
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April 20, 2007
The Interactive Advertising Bureau Challenges comScore and Nielsen//NetRatings in Open Letter |
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April 12, 2007
The Interactive Advertising Bureau Launches Professional Development |
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March 15, 2007
The IAB Urges Congress to Protect Consumer's Access to Free Online Information and Entertainment |
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March 14, 2007
The IAB Releases an Industry Guide to Internet Lead Quality |
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March 7, 2007
IAB/PwC Release Fourth-Quarter and FY 2006 Internet Ad Revenue Figures |
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February 21, 2007
The Interactive Advertising Bureau Launches the Inaugural Issue of MIXX Magazine |
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February 20, 2007
Interactive Advertising Bureau Opens Washington D.C. Office |
