Press Coverage Archive
2009 (12 items)
2008 (12 items)

February 2009

February 27, 2009 | MediaPostIAB Announces Click Measurement Guidelines

February 27, 2009 | Marketing Vox | IAB Seeks Feedback on Click Measurement Guides

February 26, 2009 | WebProNews | Companies Collaborate to Define Clicks

February 26, 2009 | DMNEWS | 
IAB releases Audience Reach Measurement Guidelines

February 26, 2009 | Tom CuthbertIAB Click Measurement Guidelines

February 26, 2009 | Click Forensics
IAB Click Measurement Guidelines Now Available for Comment

February 26, 2009 | Business & LeadershipIAB issues audience reach measurement guidelines

February 24, 2009 | MediaPost | I'm Sold On Engagement

February 23, 2009 | AdAge | Why the Click Is the Wrong Metric for Online Ads

February 19, 2009 | BusinessWeekAd Networks Are Transforming Online Advertising

February 19, 2009 | MediaPost | Last Chance For Privacy Self-Regulation

February 18, 2009 | Chicago TribuneESPN to launch new site devoted to Chicago sports

February 10, 2009 | MediaPost | Must-Read Manifesto By IAB CEO

February 9, 2009 | SearchEngineWatch.com | IAB Releases Video Player-Ad Interface Definitions Guidelines for Public Comment

February 6, 2009 |Telecom Paper | IAB releases video player-ad interface definitions

February 6, 2009 | Cynopsis | Digital Advertising