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IAB Rising Stars includes Display Units, in-market Mobile Rising Stars and the recently unveiled Digital Video Rising Stars. The IAB Rising Stars: Study Findings and Industry Recommendations by Eric Franchi, Undertone More Info |
See the winning Digital Video Rising Star in-stream and linear interactive digital video ad product concepts in action.
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Mobile Marketing
Center of Excellence Growing Mobile for Everyone The IAB Mobile Marketing Center of Excellence is charged with driving the growth of the mobile marketing, advertising and media marketplace. Learn more » |
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Check out the Making Measurement Make Sense website, a cross-ecosystem partnership to identify and define digital media currencies and the core metrics for planning, buying and evaluating brand advertising across all platforms. More Info |
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A New Education Standard for the Digital World Take the Exam before April 30 More Info |
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Through our collaboration and global cooperation, IABs around the world help their members achieve digital dominance. Learn more about our International Webinar Series.
Digital leaders from around the world took part in the historic |
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Where the Digital World Comes Together
The IAB Ad Lab is a state-of-the-art multipurpose meeting and events center where the digital world comes together for case study presentations, networking receptions, research releases, roundtable discussions, product demonstrations, professional development classes, tech meetups, webinars, and more. More Info |
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Watch the "Future of Digital Video": G+ Hangout with IAB's Peter Minnium and AOL's SVP, Ran Harnevo |
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45 Million Viewers Per Month Watch Original Professional Digital Video Programming, According to New IAB Research |
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Open Letter from Randall Rothenberg to Advertising Agency Executives Everywhere RE: Digital Content NewFronts |
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IAB Ad Operations Council and Mobile Marketing Center of Excellence Release ‘HTML5 for Digital Advertising 1.0’ for Public Comment |
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SafeFrame 1.0 to Address Demand for Delivering and Measuring Viewable Impressions |
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Social Media: Planning for Real Time in Consumer Package Goods by Phil Ripperger, VP New Media Solutions at IRI |
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Local Search Whitepaper |
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IAB and MMA Release Mobile Phone Creative Guidelines |
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Internet Advertising Revenues Hit Double-Digit Growth and Milestone High in 2012 of $36.6 Billion |
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Mobile and Money: How Mobile Users Leverage Devices to Manage Finances |
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| Yahoo socializes its home page with Twitter deal May 17, 2013 |
| PointRoll: Mobile ads match rich media by some measures May 17, 2013 |
| Millennial: Android accounts for 52% of mobile ad impressions May 17, 2013 |
| Facebook still faces doubts about mobile-ad prospects May 17, 2013 |
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The 5th Annual IAB Long Tail Alliance Fly-In | ||
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Professional Presentations: Turn Information into a Story That Sells, Led by Anne Miller | ||
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IAB AfterFronts: Cross-Screen Content & Consumers | ||
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Developing Your Online Brand, Taught by the Center for Sales Strategy | ||
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Tap into the Co-op Digital Advertising Market, Taught by Miles David | ||
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Intelligent Selling of Interactive Advertising Level I & II, Taught by The Laredo Group | ||
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Advertising Technology: IAB Marketplace | ||
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Intelligent Selling of Interactive Advertising — Level I, II, & III, Taught by The Laredo Group | ||
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IAB MIXX Conference | ||
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IAB MIXX Awards | ||
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Winning over Advertising Agencies, Taught by the Center for Sales Strategy | ||
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Ad Operations: IAB Summit | ||
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